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Pediatric Therapeutic Services Relaunches as Kelly Pediatric Therapy, Reinforcing Commitment to Addressing Critical Therapist Shortages and Access Barriers

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Kelly Education (NYSE:KELYA) relaunched Pediatric Therapeutic Services as Kelly Pediatric Therapy on March 4, 2026, completing integration that began with Kelly's 2022 acquisition of PTS.

The rebrand unifies workforce and clinical capabilities, expands the clinical team and infrastructure, and positions the business to deliver a full continuum of pediatric therapy across early intervention, school-based services, and outpatient care.

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Positive

  • Unified brand under Kelly Pediatric Therapy after 2022 acquisition
  • Expanded clinical team and operational infrastructure
  • Integrated continuum covering birth–21 developmental services
  • Alignment with Kelly Education workforce solutions (PreK-12)

Negative

  • Operating in a market with severe staffing shortages (school psychologist ratios)
  • Budget pressure from ESSER funding cliff; 56% of schools report inadequate funding
  • High regional access disparities (e.g., Alabama mental health availability)

News Market Reaction – KELYB

+1.72%
2 alerts
+1.72% News Effect
+$9M Valuation Impact
$535.75M Market Cap
0.0x Rel. Volume

On the day this news was published, KELYB gained 1.72%, reflecting a mild positive market reaction. Our momentum scanner triggered 2 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $9M to the company's valuation, bringing the market cap to $535.75M at that time.

Data tracked by StockTitan Argus on the day of publication.

The rebrand unifies organization under Kelly brand, leveraging combined expertise to meet growing demand for pediatric therapy

TROY, Mich., March 04, 2026 (GLOBE NEWSWIRE) -- Kelly Education, a leader in education talent and workforce solutions, today announced that Pediatric Therapeutic Services (PTS) is rebranding as Kelly Pediatric Therapy (KPT), marking the completion of a strategic integration that began with the Kelly Education 2022 acquisition of PTS. The rebrand comes as school districts nationwide grapple with severe therapist shortages.

The organization has strengthened its ability to deliver consistent, quality therapy and behavioral health services by expanding its clinical team, capabilities, and operational infrastructure to school districts, families, and healthcare partners. The new Kelly Pediatric Therapy brand reflects this unified organization and positions it as a uniquely integrated workforce solutions provider offering a complete continuum of pediatric therapy services and programs across early intervention, school-based services, and outpatient clinic care.

Kelly Pediatric Therapy brings a complementary, collaborative set of offerings to the Kelly Education portfolio of PreK-12 workforce solutions, including substitute teachers, special education, and paraeducator staffing. This creates a seamless pathway for clinicians, educators, students, and families to connect within the same trusted network.

"Children's developmental needs cannot wait for the systemic therapy staffing crisis to be resolved," said Nicola Soares, President of Kelly Education. "As Kelly Pediatric Therapy, we're combining over 25 years of pediatric therapy expertise with the credibility of Kelly to address the industry's most pressing challenges: staffing gaps, access barriers, and compliance pressures. This rebrand reflects who we've become together and positions us as the premier pediatric therapy provider."

Pediatric Therapy Demand Is Growing

The rebrand comes at a critical time for pediatric therapy services:

  • Severe Staffing Shortages: School psychologist shortages span the country. The national ratio for the 2024-2025 school year is 1071 students to 1 school psychologist, more than double the National Association of School Psychologists’ recommended ratio of 500:1. Disparities are severe across states, ranging from Florida, North Carolina, and Texas, which exceed 2,000 students per school psychologist, to crisis-level states like Alabama and Mississippi, which exceed 15,000. Additionally, among schools with staffing vacancies in 2024–2025, 28% reported being understaffed with mental health providers.
  • Access Barriers: Alabama ranks last in the nation for mental health workforce availability, with 740 residents for every one mental health provider, and last for youth private insurance coverage of mental health services, with 18% of insured youth holding plans that exclude mental or emotional health coverage.
  • Post-Pandemic Impact: Children who missed critical language development opportunities during the COVID years have created unprecedented demand for school-based speech therapy services, with nearly 7 in 10 speech-language pathologists reporting increases in referrals since 2020.
  • Budget Pressures: Following the ESSER funding cliff, 56% of schools report inadequate funding for mental health services, making flexible staffing solutions essential.

Care for Every Stage of Childhood

Kelly Pediatric Therapy offers integrated pediatric therapy and behavioral health services, spanning every stage of a child's development from early intervention for infants and toddlers (birth–3), to school-based therapy supporting IEPs and educational goals (ages 3–21), to outpatient clinic care and research-backed therapy programming (birth–21). This comprehensive continuum is designed to grow with the child, ensuring consistent clinical standards and coordinated care at every developmental stage. It also gives schools and programs a flexible staffing partner, while offering therapists the opportunity to build long-term careers without changing employers.

Kelly Pediatric Therapy serves school districts, charter schools, and early intervention programs with comprehensive therapy management, including occupational therapy, physical therapy, speech-language pathology, behavioral health services, and program support designed to streamline operations and improve outcomes.

For more information about Kelly Pediatric Therapy, visit www.kellypediatrictherapy.com. To learn more about Kelly Education, visit www.kellyeducation.com.

About Kelly Education 

Kelly Education powers the future of learning through customized workforce solutions, including hiring and recruiting, business management, professional development, academic, and social-emotional support across the full continuum of education––from early childhood, PK-12, special education, and therapeutic services to higher education, executive search, and beyond. Kelly Education is a business of Kelly (Nasdaq: KELYA, KELYB), a global workforce solutions provider that’s always asking what’s next in the world of work. Learn more at kellyeducation.com or connect with us on LinkedIn and Facebook.

Media Contact:

Danielle Nixon

Director of Public Relations

Kelly Education

Phone: 816-737-8414

Email: danielle.nixon@kellyservices.com


FAQ

What did Kelly Education announce about Pediatric Therapeutic Services on March 4, 2026 (KELYA)?

They announced rebranding Pediatric Therapeutic Services as Kelly Pediatric Therapy, completing integration begun in 2022. According to the company, the relaunch unifies clinical and workforce capabilities to expand pediatric therapy services across early intervention, school-based, and outpatient care.

How does the Kelly Pediatric Therapy relaunch affect school-based services for districts (KELYA)?

It creates a single provider offering comprehensive therapy across ages birth–21, improving continuity of care. According to the company, districts gain a flexible staffing partner covering occupational, physical, speech-language, and behavioral health services aligned with IEP goals.

What workforce challenges is Kelly Pediatric Therapy addressing with the rebrand (KELYA)?

The rebrand targets severe therapist shortages and access barriers highlighted for 2024–2025. According to the company, combined expertise and expanded clinical teams aim to mitigate staffing gaps and support schools facing high student-to-psychologist ratios.

Does Kelly Pediatric Therapy offer services beyond schools and what are they (KELYA)?

Yes — services span early intervention, school-based therapy, and outpatient clinic care for ages birth–21. According to the company, the model includes research-backed programming and coordinated care to support long-term developmental goals.

How might the rebrand impact therapists seeking careers with Kelly Pediatric Therapy (KELYA)?

Therapists may access more integrated career paths within one organization across settings and ages. According to the company, the unified brand offers opportunities to build long-term careers without changing employers across the continuum of care.

What key access and funding pressures did Kelly cite when relaunching Kelly Pediatric Therapy (KELYA)?

Kelly cited national staffing shortages, regional mental health access gaps, and the ESSER funding cliff stressing budgets. According to the company, 56% of schools report inadequate funding for mental health services, making flexible staffing essential.
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