Welcome to our dedicated page for Kraft Heinz news (Ticker: KHC), a resource for investors and traders seeking the latest updates and insights on Kraft Heinz stock.
The Kraft Heinz Company reports developments across its global food and beverage portfolio, including earnings releases, dividends, debt-market actions, and brand activity. Company news commonly covers product launches and marketing programs for Heinz, Lunchables, Ore-Ida, Capri Sun, and other packaged-food brands, along with updates on sales trends, margins, cash flow, and management priorities.
The company was formed through the 2015 combination of Kraft and Heinz and sells products across retail and foodservice channels in North America and international markets. Its recurring updates reflect the operating mix of branded condiments, meals, snacks, beverages, frozen potatoes, cheese, and other consumer packaged foods.
Kraft Heinz (NASDAQ:KHC) has announced the launch of CrouTots, a new product from its Ore-Ida brand that reimagines the classic Tater Tot as a salad topping. Inspired by viral #SaladTok trends where users substitute croutons with potato-based alternatives, CrouTots will be available for $1.50 per bag starting September 30, 2025.
The limited-time product will be distributed exclusively through Gopuff in select major cities including NYC, Los Angeles, Chicago, Atlanta, and Pittsburgh. The launch capitalizes on social media food trends, with 77% of Americans making food decisions based on trending online content.
Maxwell House, a Kraft Heinz (NASDAQ:KHC) brand, announces a temporary rebranding to "Maxwell Apartment" to connect with the growing number of apartment-dwelling Americans. The campaign, launching on National Coffee Day (September 29, 2025), offers consumers a unique 12-month "lease" of coffee for under $40 through Amazon.com.
This value-focused initiative aims to help consumers save over $1,000 annually compared to daily café purchases, which typically cost around $90 per month. The limited-time promotion maintains the same product quality and ingredients, only changing the name to reflect modern living trends, as nearly one-third of Americans choose renting over homeownership.
Kraft Heinz (NASDAQ:KHC) has announced a $500,000 donation over five years to the CHU Sainte-Justine Foundation in Quebec. The commitment will fund a pilot project evaluating early allergy intervention through supervised, home-based treatment at Canada's largest mother-and-child teaching hospital.
The initiative aims to address food allergies affecting an estimated 75,000 children in Quebec schools by providing earlier intervention during infancy. The program's goals include reducing specialist wait times and expanding care accessibility. The donation also reinforces Kraft Peanut Butter's connection to Quebec, where its products are manufactured at the Mont Royal facility.
Kraft Heinz (NASDAQ:KHC) subsidiary Capri Sun has partnered with fashion designer Christian Siriano to launch the Capri Sun x Christian Siriano Pouch Purse, transforming the brand's iconic juice pouch into a high-fashion accessory.
The purse will debut at New York Fashion Week as part of Siriano's Spring/Summer 2026 collection. The design features a silver silhouette mimicking the pouch's signature look, fruit charms, vibrant chains, and a distinctive yellow straw zipper. The limited-edition accessory will be available for purchase starting September 15, 2025, at 12 p.m. ET through caprisunpouchpurse.com.
This collaboration capitalizes on a long-standing trend where fans have been creating DIY accessories from Capri Sun pouches since the early 2000s, particularly popular on social media platforms.
Kraft Heinz (NASDAQ:KHC) has launched a new global creative campaign called "Looks Familiar" highlighting that fry boxes worldwide resemble the iconic HEINZ Keystone logo. The campaign spans eight global markets and includes a partnership with Uber Eats, offering 50% off HEINZ Ketchup bottles in select markets.
The campaign emphasizes that french fries are the most ordered food item globally on Uber Eats and appear on over 50% of restaurant menus worldwide. In Los Angeles, customers spending $30+ at participating Carl's Jr. restaurants can receive free french fries and HEINZ Ketchup while supplies last.
The integrated marketing initiative includes out-of-home advertising, long-form video, digital shoppable integrations, and social media presence across Instagram, X, and TikTok. This campaign follows HEINZ's first global creative platform "It Has To Be HEINZ" launched in 2023.
Kraft Heinz (NASDAQ:KHC) announced a strategic plan to split into two independent, publicly traded companies through a tax-free spin-off. The first entity, "Global Taste Elevation Co.", will be a global leader with projected 2024 net sales of $15.4B and Adjusted EBITDA of $4.0B, focusing on iconic brands like Heinz, Philadelphia, and Kraft Mac & Cheese.
The second entity, "North American Grocery Co.", will manage a North American staples portfolio with expected 2024 net sales of $10.4B and Adjusted EBITDA of $2.3B, featuring brands like Oscar Mayer, Kraft Singles, and Lunchables. Carlos Abrams-Rivera will lead this company as CEO. The separation is expected to complete in second half of 2026, with anticipated dis-synergies of up to $300M.
Kraft Heinz (NASDAQ: KHC) announced its participation in the upcoming Barclays Global Consumer Staples Conference. The company will engage in a fireside chat on September 3, 2025, at 10:30 a.m. Eastern time to discuss its business strategy.
Investors can access the live webcast through ir.kraftheinzcompany.com. A replay of the presentation will be available on the same website for six months following the event.
Oscar Mayer, a Kraft Heinz (NYSE:KHC) brand, has launched the innovative "EveryBun Pack" - the first-ever combination pack featuring both traditional and plant-based hot dogs. The limited-time offering includes 8 traditional Oscar Mayer Wieners and 4 Plant-Based Hot Dogs, packaged to prevent cross-contamination.
The product will be available from August 19-24, 2025, exclusively through GoPuff delivery in key hot dog consuming markets: New York, Los Angeles, Chicago, Boston, and Dallas. To promote the launch, the iconic Wienermobile will make special appearances in Los Angeles, offering free EveryBun Packs to select fans.
Kraft Heinz (NASDAQ:KHC) has launched a new lineup of HEINZ Mayonnaise-Style Sauces in Canada, expanding its condiment portfolio with four new flavors: Smoky Bacon, Garlic Parmesan, Mango Habanero, and Pickle. The launch addresses Canadian consumer preferences, as nearly two-thirds of Canadians rank mayo among their top five condiments.
The expansion comes as research shows that more than half of Canadians require 2-3 sauces with their meals, and nearly three-quarters of Canadians who use mayo mix it with other sauces. The new products are now available nationwide at major Canadian retailers, complementing existing flavors like Mayochup, Sriracha, Garlic, and Real Mayonnaise.
Kraft Heinz (NASDAQ:KHC) and Smoothie King have partnered to launch the first-ever HEINZ Tomato Ketchup Smoothie, addressing the viral debate of whether ketchup qualifies as a smoothie since tomatoes are technically fruits.
The limited-edition smoothie, priced at $5.70, combines HEINZ Simply Tomato Ketchup with Acai sorbet, apple juice, strawberries, and raspberries. Available from August 6, 2025, the product will be sold at select Smoothie King locations across Atlanta, Chicago, Denver, Miami, and parts of Greater NY area and Northern New Jersey.
The collaboration emphasizes both brands' commitment to quality ingredients, with HEINZ's seven 'tomato masters' ensuring premium tomato selection and Smoothie King maintaining its Clean Blends promise of avoiding 75+ artificial ingredients.