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Country Stampede Shatters Attendance Records With 42,000+ Fans at 30th Anniversary Festival

(Positive)
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Kustom Entertainment (Nasdaq:KUST) reported record attendance at its 30th anniversary Country Stampede Kansas festival, held June 25–27, 2026, at Azura Amphitheater in Bonner Springs, KS.

The event drew 42,000+ fans, beating expectations by over 10,000, with strong demand across all three days and multiple ticket classes sold out. Kustom also highlighted momentum from its multi-season partnership with Gilley’s Park City, expected to nearly double venue capacity to about 35,000 daily attendees and support more than 20 show days in 2027.

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Positive

  • 30th Country Stampede drew more than 42,000 attendees
  • Attendance exceeded expectations by over 10,000 fans
  • Multiple ticket classes and 3-day passes were sold out
  • Walk-up demand produced highest gate count since 2019
  • Gilley’s Park City partnership targets 35,000 daily capacity
  • Plan for more than 20 show days in 2027

Negative

  • None.

News Market Reaction – KUST

+23.15% 4.4x vol
32 alerts
+23.15% Session close to close
+50.2% Peak Tracked
-7.5% Trough Tracked
$1.07M Market Cap
4.4x Rel. Volume

In the Jul 1 session, KUST gained 23.15%, reflecting a significant positive market reaction. Argus tracked a peak move of +50.2% during that session. Argus tracked a trough of -7.5% from its starting point during tracking. Our momentum scanner triggered 32 alerts that day, indicating elevated trading interest and price volatility. Trading volume was very high at 4.4x the daily average, suggesting strong buying interest.

Data tracked by StockTitan Argus on the day of publication.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Momentum Builds Ahead of Multi-Season Gilley’s Park City Partnership

OVERLAND PARK, KS, July 01, 2026 (GLOBE NEWSWIRE) -- Kustom Entertainment, Inc. (Nasdaq: KUST) (“Kustom” or the “Company”), a live entertainment and music festival company, today announced record-breaking attendance results from its 30th anniversary Country Stampede Kansas festival, held June 25–27 at Azura Amphitheater in Bonner Springs, KS.

42,000+ Fans — More Than 10,000 Over Expectations

Country Stampede’s milestone year drew the largest turnout in the festival’s history at Bonner Springs Kansas, with more than 42,000 attendees—exceeding projections by over 10,000 fans. Demand was strong across all three days, fueled by significant regional interest and the Company’s recently announced multi-season partnership with Gilley’s Park City.

Last-minute traffic and walk-up demand far exceeded expectations, resulting in the festival’s highest gate count since 2019.

Fan Highlights & Viral Moments

Fans generated thousands of photos, videos, and social posts throughout the weekend, capturing the energy of the 30th anniversary celebration. Highlights include:

The festival’s main-stage lineup — featuring Treaty Oak Revival, Wyatt Flores, Zach Top, Rascal Flatts, and more — delivered packed crowds and some of the most engaged fan response in the event’s 30-year history.

Ticket Inventory Nearly Sold Out

Multiple ticket classes sold out ahead of the festival, including:

  • Thursday General Admission
  • Thursday Party Pit
  • All 3-day Party Pit passes
  • All 3-day Lower Reserved Seating
  • All 3-day Upper Reserved Seating

Remaining inventory was extremely limited across all categories, with single-day reserved seating selling out on select days.

Momentum Builds Ahead of Multi-Season Gilley’s Park City Partnership

Earlier this month, Kustom announced a multi-season partnership with Ruffin Properties, LLC, owner of Gilley’s Gambling Hall Park City (“Gilley’s”), to host festivals throughout the spring, summer, and fall beginning in 2027, with select events planned for fall 2026.

The move to Gilley’s is expected to nearly double venue capacity, enabling shows for up to 35,000 daily attendees and more than 20 show days in 2027.

Leadership Commentary

“Our vision is for every event we produce to leave fans feeling genuinely rewarded — not only entertained, but confident they received more value than they expected,” said Stan Ross, CEO of Kustom Entertainment, Inc., in a recent interview with Authority Magazine. “That means delivering memorable live experiences, creating stronger connections between artists and audiences, and continuously raising the standard for what fans should expect from festivals, concerts, and ticketing platforms. As we grow, our goal is to turn that fan-first approach into a broader movement across the live event and ticketing industries.”

About Kustom Entertainment, Inc.

Kustom produces live music events and festivals across North America, focusing on creating memorable fan experiences through live entertainment, festival operations, artist booking, sponsorships, marketing, and event production.

Forward-Looking Statements

Statements made in this press release that are not descriptions of historical facts are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and are based on management’s current expectations and assumptions and are subject to risks and uncertainties with the proposed divestiture. These statements are often identified by the use of words such as “anticipate,” “believe,” “could,” “estimate,” “expect,” “intend,” “may,” “plan,” “may,” “potential,” “should,” “will,” “would” or the negative or plural of these words or similar expressions or variations. These forward-looking statements include, without limitation, statements regarding future ticket demands and inventory levels for anticipated shows in 2027 and the Company's plans to host events at the Gilley's facility. If such risks or uncertainties materialize or such assumptions prove incorrect, our business, operating results, financial condition, and stock price could be materially negatively affected. You should not place undue reliance on such forward-looking statements, which are based on the information currently available to us and speak only as of today’s date. All statements other than statements of historical fact are forward-looking statements. These forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the Company’s performance or achievements to be materially different from any expected future results, performance, or achievements. Forward-looking statements speak only as of the date they are made, and the Company assumes no duty to update forward-looking statements, except as required by law. Actual future results, performance or achievements may differ materially from historical results or those anticipated depending on a variety of factors, some of which are beyond the control of the Company, including, but not limited to, changes in consumer demand for live entertainment; the Company's dependence on third-party venues, competition from other entertainment venues and events; the Company's ability to manage the costs and expenses associated with its events; regulatory changes affecting the Company's operations; and, the risks described from time to time in the Company’s periodic filings with the U.S. Securities and Exchange Commission, including without limitation, the risks described in the Company’s 2025 Annual Report on Form 10-K under the captions “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” (as applicable). These factors should be considered carefully, and readers are cautioned not to place undue reliance on such forward-looking statements. All information is current as of the date this press release is issued, and the Company undertakes no duty to update this information.

For Additional Information, Please Contact:
Stanton E. Ross, CEO
Phone: (913) 456-KUST (5878)
info@kustoment.com
www.kustoment.com
www.kustom440.com
www.countrystampede.com


FAQ

What attendance record did Kustom Entertainment (Nasdaq:KUST) set at the 2026 Country Stampede Kansas festival?

Kustom reported that the 2026 Country Stampede Kansas drew more than 42,000 attendees, exceeding projections by over 10,000 fans. According to Kustom, this was the festival’s largest turnout at Bonner Springs and produced its highest gate count since 2019.

How did ticket sales perform for Kustom Entertainment’s 30th anniversary Country Stampede 2026 event (KUST)?

Kustom reported that multiple ticket classes for the 30th anniversary Country Stampede sold out before the festival. According to Kustom, Thursday GA, Thursday Party Pit, all 3-day Party Pit, and all 3-day reserved seating categories were fully sold, with extremely limited inventory elsewhere.

What is the Gilley’s Park City partnership announced by Kustom Entertainment (KUST) and when do festivals start?

Kustom announced a multi-season partnership with Gilley’s Park City to host festivals across spring, summer, and fall. According to Kustom, select events are planned for fall 2026, with expanded programming and more show days beginning in 2027.

How will the Gilley’s Park City deal affect Kustom Entertainment’s (KUST) future festival capacity?

Kustom expects the move to Gilley’s Park City to nearly double venue capacity. According to Kustom, the new setup is designed to accommodate up to 35,000 daily attendees and support more than 20 show days in 2027.

Which artists performed at Kustom Entertainment’s 2026 Country Stampede Kansas festival (KUST)?

The 2026 Country Stampede main stage featured acts including Treaty Oak Revival, Wyatt Flores, Zach Top, and Rascal Flatts. According to Kustom, these performances helped drive packed crowds and some of the most engaged fan responses in the festival’s 30-year history.

When and where was Kustom Entertainment’s 30th anniversary Country Stampede Kansas 2026 held (KUST)?

The 30th anniversary Country Stampede Kansas took place June 25–27, 2026, at Azura Amphitheater in Bonner Springs, Kansas. According to Kustom, this venue hosted the festival’s largest-ever turnout at that location, surpassing attendance expectations by a wide margin.