LifeMD Offers Ozempic® at $499 Per Month through Collaboration with Novo Nordisk
Rhea-AI Summary
LifeMD (NASDAQ:LFMD) has expanded its collaboration with Novo Nordisk to offer Ozempic® at $499 per month to eligible self-pay patients through its virtual care platform. The offering targets uninsured patients and those whose insurance doesn't cover GLP-1 therapies.
Through integration with NovoCare® Pharmacy, patients can access all FDA-approved dose strengths of Ozempic® and Wegovy® within LifeMD's comprehensive care platform, which includes virtual consultations, clinical support, diagnostic testing, and pharmacy coordination. The platform also provides access to Lilly's Zepbound® through integration with LillyDirect pharmacy provider.
Ozempic® is FDA-approved for type 2 diabetes, which affects approximately 36 million Americans. This collaboration aims to improve accessibility to authentic, FDA-approved GLP-1 treatments at competitive self-pay prices.
Positive
- Competitive pricing of Ozempic® at $499 per month for self-pay patients
- Integration with major pharmaceutical companies (Novo Nordisk and Lilly) expanding drug access
- Comprehensive end-to-end virtual care platform offering multiple services
- Access to large market with 36 million Americans affected by type 2 diabetes
Negative
- Limited to self-pay patients and those without insurance coverage for GLP-1 therapies
Insights
LifeMD's $499 Ozempic offering enhances revenue potential and strengthens market position in the competitive GLP-1 telehealth space.
LifeMD's expanded collaboration with Novo Nordisk to offer Ozempic® at $499 per month to self-pay patients represents a strategic enhancement of their GLP-1 medication portfolio. This builds on their existing Wegovy® offering, creating a more comprehensive diabetes and weight management solution through their telehealth platform.
The pricing is particularly noteworthy in the competitive GLP-1 market. At
For LifeMD, this represents significant revenue potential. The company can leverage its existing telehealth infrastructure while expanding its addressable market to include both weight management and diabetes patients. The integration with NovoCare® Pharmacy creates a seamless end-to-end patient experience that differentiates LifeMD from competitors who may offer consultations but struggle with reliable medication fulfillment.
LifeMD's multi-partner strategy, which now includes collaborations with both Novo Nordisk for Ozempic®/Wegovy® and Lilly for Zepbound®, positions the company advantageously in the telehealth GLP-1 space. By securing direct manufacturer relationships, LifeMD addresses authenticity concerns while potentially improving their margins compared to telehealth providers who must source medications through third-party pharmacies.
This development reinforces LifeMD's business model of combining virtual consultations with medication access, potentially increasing both patient acquisition and retention metrics as they offer solutions for chronic conditions requiring ongoing care.
Ozempic® is now available at this reduced price to eligible self-pay LifeMD patients
NEW YORK, Sept. 30, 2025 (GLOBE NEWSWIRE) -- LifeMD, Inc. (Nasdaq: LFMD), a leading provider of virtual primary care, today announced an additional offering through its collaboration with Novo Nordisk that provides access to Ozempic® (semaglutide), a GLP-1 RA for patients with type 2 diabetes, at
LifeMD’s telehealth platform is seamlessly integrated with NovoCare® Pharmacy to provide easy, reliable access to Novo Nordisk’s FDA-approved GLP-1 medications, Ozempic® and Wegovy®, at the most competitive cash-pay price. Patients benefit from a comprehensive care journey that includes:
- Virtual consultations with LifeMD’s 50-state affiliated medical group,
- Ongoing clinical support from licensed providers,
- Access to nationwide diagnostic testing,
- Pharmacy coordination with fast, reliable shipping and real-time order tracking, and
- Simplified billing and payment options.
“Our expanded collaboration with Novo Nordisk further advances LifeMD’s mission to make high-quality, branded medications more affordable and accessible for millions of Americans,” said Justin Schreiber, Chairman and CEO of LifeMD. “By broadening the program to now include Ozempic®, in addition to Wegovy®, we’re strengthening our ability to deliver FDA-approved GLP-1 therapies at the most competitive self-pay prices on the market—within a seamless, clinically supported patient experience from prescription to fulfillment. Novo Nordisk’s continued commitment to improving patient access allows LifeMD’s platform to play an important role in supporting better outcomes for millions of Americans.”
Ozempic® is the GLP-1 with the broadest range of FDA-approved indications for adults with type 2 diabetes, a chronic disease affecting approximately 36 million Americans. Today, millions of people have taken Ozempic® in the U.S. to help address these chronic conditions, yet there are still some without adequate coverage seeking improved access.
“Through established platforms like LifeMD, we are reaching patients directly where they seek care, offering proven therapies to those who may not have coverage today,” said Dave Moore, Executive Vice President, U.S. Operations of Novo Nordisk Inc. “The addition of Ozempic® to the LifeMD platform is another step in our mission to improve access for these patients to our authentic, FDA-approved treatments as they seek affordable options to help manage serious chronic conditions like type 2 diabetes.”
Direct manufacturer collaborations strengthen LifeMD’s ability to expand access to authentic, FDA-approved therapies. As part of its multi-partner strategy, LifeMD’s telehealth platform is also integrated with LillyDirect pharmacy provider, Gifthealth, to offer streamlined access of single-dose vials of Lilly’s prescription obesity treatment Zepbound® (tirzepatide) to eligible LifeMD patients. These self-pay, branded therapeutic options complement LifeMD’s insurance-sponsored pharmacy programs, as well as other non-GLP-1 prescriptions for those seeking even more affordable therapies.
About LifeMD, Inc.
LifeMD® is a leading provider of virtual primary care. LifeMD offers telemedicine, access to laboratory and pharmacy services, and specialized treatment across more than 200 conditions, including primary care, men’s and women’s health, weight management, and hormone therapy. The Company leverages a vertically integrated, proprietary digital care platform, a 50-state affiliated medical group, a state-of-the-art affiliated compounding pharmacy, and a U.S.-based patient care center to increase access to high-quality and affordable care. For more information, please visit LifeMD.com.
Cautionary Note Regarding Forward Looking Statements
This news release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended; Section 21E of the Securities Exchange Act of 1934, as amended; and the safe harbor provision of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements contained in this news release may be identified by the use of words such as: “believe,” “expect,” “anticipate,” “project,” “should,” “plan,” “will,” “may,” “intend,” “estimate,” “predict,” “continue,” and “potential,” or, in each case, their negative or other variations or comparable terminology referencing future periods. Examples of forward-looking statements include, but are not limited to, statements regarding our financial outlook and guidance, short and long-term business performance and operations, future revenues and earnings, regulatory developments, legal events or outcomes, ability to comply with complex and evolving regulations, market conditions and trends, new or expanded products and offerings, growth strategies, underlying assumptions, and the effects of any of the foregoing on our future results of operations or financial condition.
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Investor Contact:
Marc Benathen, Chief Financial Officer
marc@lifemd.com
Media Contact:
Jessica Friedeman, Chief Marketing and Product Officer
press@lifemd.com
FAQ
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