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Lead Real Estate Co., Ltd Announces the Sale of a Planned Hotel, ENT TERRACE TSUKIJI 6 CHOME, Where the Urban Development Project of the Decade in Tokyo is Taking Place

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Lead Real Estate (LRE) has announced the sale of ENT TERRACE Tsukiji 6 Chome, a planned luxury extended-stay hotel in Tokyo's Tsukiji district. The eight-room hotel will feature nine floors, with a building area of 6,698 square feet on a 1,016-square-foot land plot. The property is being designed by Pro Style Design Office Inc., known for high-end architectural designs. Notably, the hotel is part of the larger Tsukiji District Community Development Project, a $6 billion urban renewal initiative by the Tokyo Metropolitan Government. This major development project, spanning 19 hectares and involving 11 major companies including Mitsui Real Estate and Toyota, aims to transform Tsukiji into a waterfront city with facilities capable of hosting 50,000 people, including a new subway station and boat transportation infrastructure.
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Positive

  • Strategic location within Tokyo's $6 billion Tsukiji District Development Project area
  • Property designed by renowned luxury architectural firm Pro Style Design Office
  • Project area includes major infrastructure developments like new subway station and waterfront facilities
  • Partnership with major companies including Mitsui Real Estate and Toyota in the broader development

Negative

  • Small property size with only 8 rooms may limit revenue potential
  • Limited land area of 1,016 square feet suggests constrained expansion possibilities

News Market Reaction – LRE

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-2.43% Session move

In the trading session that priced this news, LRE declined 2.43%, reflecting a moderate negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

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TOKYO, June 13, 2025 (GLOBE NEWSWIRE) -- Lead Real Estate Co., Ltd (Nasdaq: LRE) (“LRE” or “the Company”), a Japanese real estate developer of luxury residential properties including single-family homes and condominiums across Tokyo and Kanagawa prefectures and Sapporo, is announcing the signing of a sales contract for its planned hotel, ENT TERRACE Tsukiji 6 Chome.

ENT TERRACE Tsukiji 6 Chome, a planned eight-room extended-stay type hotel located in Tsukiji, Chuō, Tokyo, will be constructed from reinforced concrete and feature nine floors above ground. It is planned to have a building area of 6,698 square feet and a land area of 1,016 square feet.

                                  

Interior Renderings of ENT TERRACE Tsukiji 6 Chome

~REAL PRO Series~

The architectural design of this property is supervised by Pro Style Design Office Inc., which has long experience in luxury architectural designs. The company bases its work on the following philosophy: “Total space with a high degree of perfection.”

“In ‘custom-built houses’ and ‘dwelling with shops,’ we create a high-density space by producing facilities, furniture, interior, lighting, art, sound, greenery, using luxury brands to suit the owner's lifestyle in all aspects of clothing, food, housing, and recreation.”

Beautiful View Villa (Left), and Luxury Italian Casa (Right), Produced by Pro Style Design

Tsukiji District Community Development Project

There is an ongoing urban redevelopment initiative undertaken by the Metropolitan Government in the Tsukiji District, known as the “Tsukiji District Community Development Project,” which started in March 2022. It is a large-scale urban renewal project spearheaded by the Tokyo Metropolitan Government, aiming to contribute to the city's growth by maximizing the potential of the Tsukiji area, leveraging its landscape, history and cultural resources. The project aims to transform the Tsukiji area into a “waterfront city” that befits and symbolizes Tokyo, with a view to welcoming people through the routes from the waterways and creating spaces for diverse exchange.


Conceptual Map of the Tsukiji District Community Development Project 

Project Overview

  • Location: Areas within Tsukiji 5-chome and 6-chome, Chuo District, Tokyo
  • Area of Project Site: 19 hectares
  • Total Construction Cost: Approximately 6 billion dollars ($1=150 JPY)
  • Participating Companies: 11 companies (Mitsui Real Estate, Toyota Automobile,
    Shimizu Construction, Asahi Newspaper and others)
  • Featured Structures: Multifunctional super facility (capacity for approximately 50,000 people), new subway station, and boat transportation facilities


Location of ENT TERRACE Tsukiji 6 Chome and Project Site Location  
*Red Outline: Area subject to the Tsukiji District Community Development Project
*ENT TERRACE Symbol: Hotel Location

About Lead Real Estate Co., Ltd

Lead Real Estate Co., Ltd is a Japanese developer of luxury residential properties, including single-family homes and condominiums, across Tokyo and Kanagawa prefectures and Sapporo. In addition, the Company operates hotels in Tokyo and leases apartment building units to individual customers in Japan and Dallas, Texas.

The Company’s mission is to serve its customers by offering stylish, safe, and luxurious living. The Company’s vision is to adopt the Kaizen (continuous improvement) approach to seek to improve its operations, and to leverage its nationally recognized, award-winning luxury homes and strong market position in the luxury residential property market in Tokyo and Kanagawa prefectures, and Sapporo to create a global transaction platform allowing access to prime Japanese condominiums as well as overseas condominiums, including in the U.S. and Hong Kong.

For more information, please visit the Company’s website at https://www.lead-real.co.jp/en/.

Forward-looking Statements

Statements in this press release about future expectations, plans and prospects, as well as any other statements regarding matters that are not historical facts, may constitute "forward-looking statements" within the meaning of The Private Securities Litigation Reform Act of 1995. The words "anticipate," "believe," "continue," "could," "estimate," "expect," "intend," "may," "plan," "potential," "predict," "project," "should," "target," "will," "would" and similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including: the uncertainties related to market conditions and other factors that may affect its future results in the Company's registration statement and in its other filings with the U.S. Securities and Exchange Commission. Any forward-looking statements contained in this press release speak only as of the date hereof, and the Company specifically disclaims any obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise.

Contact Information:

For Media and Investor Relations
Daisuke Takahashi
Chief Financial Officer
Lead Real Estate Co., Ltd
d-takahashi@lead-real.co.jp
+81 3-5784-5127

Skyline Corporate Communications Group, LLC
Scott Powell, President
1177 Avenue of the Americas, 5th Floor
New York, NY 10036
Office: (646) 893-5835
Email: info@skylineccg.com

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FAQ

What is the size and capacity of LRE's new ENT TERRACE Tsukiji 6 Chome hotel?

The hotel will have 8 rooms across 9 floors, with a building area of 6,698 square feet on a 1,016-square-foot land plot.

What is the total investment value of the Tsukiji District Development Project where LRE's hotel is located?

The Tsukiji District Development Project has a total construction cost of approximately $6 billion (based on 150 JPY to USD exchange rate).

Which major companies are involved in the Tsukiji District Development Project with LRE?

The project involves 11 major companies including Mitsui Real Estate, Toyota Automobile, Shimizu Construction, and Asahi Newspaper.

What is the scope of the Tsukiji District Community Development Project?

The project covers 19 hectares in Tsukiji 5-chome and 6-chome, featuring a multifunctional facility for 50,000 people, new subway station, and boat transportation facilities.

Who is designing LRE's ENT TERRACE Tsukiji 6 Chome hotel?

The hotel is being designed by Pro Style Design Office Inc., a firm specializing in luxury architectural designs.