STOCK TITAN

La Rosa Holdings Corp. Announces 1-for-10 Reverse Stock Split

Rhea-AI Impact
(Very High)
Rhea-AI Sentiment
(Neutral)

La Rosa Holdings Corp (NASDAQ: LRHC) will effect a 1-for-10 reverse stock split effective Jan 26, 2026 at 12:01 a.m. ET. The company's common stock will continue trading on Nasdaq under LRHC and will trade on a split-adjusted basis when markets open on Jan 26, 2026. The new CUSIP after the split will be 50172T301. The reverse split will reclassify every 10 issued and outstanding shares into 1 share, reducing outstanding shares from approximately 5.35 million to approximately 535 thousand (pre-rounding). The split also applies to common stock issuable upon exercise of outstanding options and warrants, and fractional shares will be rounded up to the next whole share at the participant level. The company said it has not received a Nasdaq deficiency notice and is taking the action proactively to maintain Nasdaq compliance.

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Positive

  • Outstanding shares reduced ~90% from ~5.35M to ~535k
  • Split applies to options and warrants, simplifying post-split capitalization
  • New CUSIP assigned: 50172T301, aiding post-split settlement

Negative

  • Action taken to ensure compliance with Nasdaq minimum bid, implying prior bid-price pressure

News Market Reaction

-16.76% 3.0x vol
18 alerts
-16.76% News Effect
+29.1% Peak Tracked
-24.0% Trough Tracked
-$170K Valuation Impact
$842,570 Market Cap
3.0x Rel. Volume

On the day this news was published, LRHC declined 16.76%, reflecting a significant negative market reaction. Argus tracked a peak move of +29.1% during that session. Argus tracked a trough of -24.0% from its starting point during tracking. Our momentum scanner triggered 18 alerts that day, indicating notable trading interest and price volatility. This price movement removed approximately $170K from the company's valuation, bringing the market cap to $842,570 at that time. Trading volume was very high at 3.0x the daily average, suggesting heavy selling pressure.

Data tracked by StockTitan Argus on the day of publication.

Key Figures

Reverse split ratio: 1-for-10 Pre-split shares: Approximately 5.35 million Post-split shares: Approximately 535 thousand +5 more
8 metrics
Reverse split ratio 1-for-10 Common stock reverse split effective Jan 26, 2026
Pre-split shares Approximately 5.35 million Outstanding common shares before reverse split
Post-split shares Approximately 535 thousand Outstanding common shares after reverse split (before rounding)
Current price $0.5184 Pre-news share price with -3.34% 24h change
52-week high $43.224 52-week price high before this announcement
52-week low $0.502 52-week price low before this announcement
Vs 52-week high -98.8% Price performance vs 52-week high before news
Vs 52-week low 3.27% Price performance vs 52-week low before news

Market Reality Check

Price: $3.16 Vol: Volume 268,473 is 0.06x t...
low vol
$3.16 Last Close
Volume Volume 268,473 is 0.06x the 20-day average of 4,641,387, indicating subdued trading ahead of the reverse split. low
Technical Shares trade well below the 200-day MA of 6.78, at 0.5184, sitting close to the 52-week low of 0.502 and far from the 52-week high of 43.224.

Peers on Argus

Pre-news, LRHC was down 3.34% with very light volume, while only one screened pe...
1 Down

Pre-news, LRHC was down 3.34% with very light volume, while only one screened peer (ALBT) appeared in momentum data, moving down and without news. Other real estate service peers showed mixed moves, suggesting LRHC’s setup is stock-specific rather than a coordinated sector rotation.

Historical Context

5 past events · Latest: Jan 09 (Positive)
Pattern 5 events
Date Event Sentiment Move Catalyst
Jan 09 AI note funding Positive +20.0% Initial $11M convertible note closing under $250M AI facility.
Dec 30 Board change Positive -5.3% Appointment of new chairman and committee roles reshuffle.
Dec 22 Cost reduction Positive -3.5% Reported 31% reduction in technology costs via in-house platforms.
Nov 20 Earnings update Neutral -3.3% 18% revenue growth to $60.9M with higher gross profit and net loss.
Nov 13 AI financing Positive -29.1% Secured $1.25B facilities to pivot into AI data center infrastructure.
Pattern Detected

Recent history shows that positive strategic and financing announcements often coincided with negative price reactions, indicating a pattern where the market focused on dilution and risk rather than growth narratives.

Recent Company History

Over the last few months, La Rosa reported AI-focused financing facilities up to $1.25B, an initial $11M convertible note closing, and an 18% year-over-year revenue increase to $60.9M. Despite these growth-oriented updates, several events with seemingly positive or mixed fundamentals (AI pivot, cost reductions, board refresh) saw negative 24-hour price moves. The new reverse split fits into a backdrop of capital-raising, balance sheet stress, and efforts to maintain Nasdaq listing status already highlighted in recent filings.

Market Pulse Summary

The stock dropped -16.8% in the session following this news. A negative reaction despite proactive p...
Analysis

The stock dropped -16.8% in the session following this news. A negative reaction despite proactive positioning would fit La Rosa’s recent pattern, where financing and structural moves around AI infrastructure and governance often coincided with selling pressure. The 1-for-10 reverse split, taking shares from roughly 5.35M to 535k, follows a prior 80-for-1 split and substantial convertible note activity. Such actions can focus attention on dilution risk, going‑concern disclosures, and execution uncertainty, which previously overshadowed growth narratives.

Key Terms

reverse stock split, cusip number, stock options, warrants, +1 more
5 terms
reverse stock split financial
"it will effect a 1-for-10 reverse split (“reverse stock split”) of its shares"
A reverse stock split is when a company reduces the number of its shares outstanding, making each share more valuable. For example, if you own 100 shares worth $1 each, a 1-for-10 reverse split would turn your 100 shares into 10 shares worth $10 each. Companies often do this to boost their stock price and appear more stable to investors.
cusip number financial
"The new CUSIP number for the common stock following the reverse stock split will be 50172T301."
A CUSIP number is a nine-character code that uniquely identifies a specific U.S. or Canadian stock, bond, or other security, similar to a barcode or a social-security number for a financial instrument. It matters to investors because it removes confusion between similar securities, ensures trades and settlements are applied to the correct issue, and helps locate official documents and transaction records quickly.
stock options financial
"The reverse stock split will also apply to Company’s common stock issuable upon exercise of the Company’s outstanding stock options and warrants."
Stock options are agreements that give a person the right to buy or sell a company's stock at a specific price within a certain time frame. They are often used as a reward or incentive, similar to a coupon that can be used later if the stock price rises, allowing the holder to make a profit.
warrants financial
"apply to Company’s common stock issuable upon exercise of the Company’s outstanding stock options and warrants."
Warrants are special documents that give you the right to buy a company's stock at a set price before a certain date. They are often used as a way for companies to attract investors or raise money, and their value can increase if the company's stock price goes up.
minimum bid price requirement regulatory
"the Company has not received a deficiency notice from Nasdaq regarding its minimum bid price requirement."
A minimum bid price requirement is a rule that a stock must trade above a set price for a specified period to stay listed on an exchange. It matters to investors because falling below that threshold can trigger warnings or removal from the exchange, which can cut liquidity, reduce visibility, and often lead to sharper declines in share value—think of it like a venue’s minimum dress code that, if not met, can bar a performer from the stage.

AI-generated analysis. Not financial advice.

Celebration, FL, Jan. 22, 2026 (GLOBE NEWSWIRE) -- La Rosa Holdings Corp. (NASDAQ: LRHC) (“La Rosa” or the “Company”), a real estate and PropTech enterprise, today announced that it will effect a 1-for-10 reverse split (“reverse stock split”) of its shares of common stock that will become effective on January 26, 2026 at 12:01 a.m. (Eastern Time).

La Rosa’s common stock will continue to trade on Nasdaq under the symbol “LRHC” and will begin trading on a split-adjusted basis when the market opens on January 26, 2026. The new CUSIP number for the common stock following the reverse stock split will be 50172T301. At the effective time of the reverse stock split, every 10 shares of the Company's issued and outstanding common stock will be automatically reclassified and combined into 1 share of common stock. The reverse stock split will reduce the number of outstanding shares of common stock from approximately 5.35 million shares to approximately 535 thousand shares, without giving effect to rounding. The reverse stock split will also apply to Company’s common stock issuable upon exercise of the Company’s outstanding stock options and warrants. No fractional shares will be issued; instead, any fractional entitlements will be rounded up to the next highest whole number at the participant level.

As of the date of this release, the Company has not received a deficiency notice from Nasdaq regarding its minimum bid price requirement. Instead, the Company is taking proactive corporate action to ensure compliance before any notice is issued. By acting early, La Rosa intends to demonstrate its commitment to maintaining its Nasdaq listing.

About La Rosa Holdings Corp.

La Rosa Holdings Corp. (Nasdaq: LRHC) intends to transform the real estate industry by providing agents with flexible compensation options, including a revenue-sharing model or a fee-based structure with 100% commission. Powered by its proprietary technology platform, La Rosa aims to equip agents and franchisees with the tools they need to deliver exceptional service.

The Company offers both residential and commercial real estate brokerage services, as well as technology-driven products and support for its agents and franchise partners. Its business model includes internal services for agents and external offerings for the public, spanning real estate brokerage, franchising, education and coaching, and property management.

La Rosa operates 25 corporate-owned brokerage offices across Florida, California, Texas, Georgia, and Puerto Rico. La Rosa also started its expansion into Europe, beginning with Spain. Additionally, the Company has five franchised offices and branches and three affiliated brokerage locations in the U.S. and Puerto Rico. The Company also operates a full-service escrow settlement and title company in Florida.

For more information, please visit: https://www.larosaholdings.com.

Stay connected with La Rosa, sign up for news alerts here: larosaholdings.com/email-alerts.

Forward-Looking Statements

This press release contains forward-looking statements regarding the Company’s current expectations that are subject to various risks and uncertainties. Such statements include statements regarding the Company’s ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words “intends,” “may,” “will,” “plans,” “expects,” “anticipates,” “projects,” “predicts,” “estimates,” “aims,” “believes,” “hopes,” “potential” or similar words.  These statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Actual results could differ materially from those described in these forward-looking statements due to certain factors, including without limitation, the Company's ability to satisfy closing conditions of future tranches under of its existing financing facilities and the timing and use of proceeds thereof, including the redemption of the Series X Preferred Stock, to achieve profitable operations, customer acceptance of new services, the demand for the Company’s services and the Company’s customers' economic condition, the impact of competitive services and pricing, general economic conditions, the successful integration of the Company’s past and future acquired brokerages, the effect of the recent National Association of Realtors' landmark settlement on our business operations, and other risk factors detailed in the Company's filings with the United States Securities and Exchange Commission (the "SEC”). You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the heading “Risk Factors” in our Annual Report on Form 10-K for the fiscal year ended December 31, 2024, and other reports and documents that we file from time to time with the SEC. Forward-looking statements contained in this press release are made only as of the date of this press release, and La Rosa does not undertake any responsibility to update any forward-looking statements in this release, except as may be required by applicable law. References and links to websites have been provided as a convenience, and the information contained on such websites has not been incorporated by reference into this press release.

For more information, contact: info@larosaholdings.com.

Investor Relations Contact:
Crescendo Communications, LLC
David Waldman/Natalya Rudman
Tel: (212) 671-1020
Email: LRHC@crescendo-ir.com


FAQ

What is the reverse stock split ratio for La Rosa Holdings (LRHC)?

La Rosa Holdings announced a 1-for-10 reverse stock split effective Jan 26, 2026 at 12:01 a.m. ET.

How many shares will LRHC have outstanding after the Jan 26, 2026 reverse split?

The company expects outstanding shares to fall from about 5.35 million to about 535 thousand (without rounding).

Will LRHC continue trading on Nasdaq after the reverse split and under what symbol?

Yes. LRHC will continue to trade on Nasdaq under the symbol LRHC and will trade on a split-adjusted basis when markets open Jan 26, 2026.

How will fractional shares be handled in the LRHC 1-for-10 reverse split?

No fractional shares will be issued; any fractional entitlements will be rounded up to the next whole share at the participant level.

Does the LRHC reverse split affect options and warrants?

Yes. The reverse split will also apply to common stock issuable upon exercise of the company's outstanding stock options and warrants.

Why is La Rosa Holdings implementing the reverse split (LRHC)?

The company said it is taking proactive corporate action to help ensure compliance with Nasdaq's minimum bid price requirement before any deficiency notice is issued.
La Rosa Holdings Corp

NASDAQ:LRHC

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LRHC Stock Data

550.98k
199.90k
27.38%
0.85%
2.98%
Real Estate Services
Real Estate Agents & Managers (for Others)
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United States
CELEBRATION