Life Time Announces 2025 Grand Prix Series Details

Rhea-AI Summary

Life Time (NYSE: LTH) has announced details for the 2025 Life Time Grand Prix, the premier professional off-road cycling series in the United States. The fourth edition will feature 25 women and 25 men competing in six iconic off-road events. The series introduces a new gravel event at the Life Time Sea Otter Classic and adds the Life Time Little Sugar MTB in Bentonville, AR.

Key changes include:

• A best five of six competition format
• Application window opens on October 14, 2024
• 22 initial selections per gender, with 3 wild card spots determined after UNBOUND Gravel
• Wild card selection based on performance in Sea Otter Classic Gravel and UNBOUND Gravel 200

The series aims to grow the sport of cycling domestically, with sold-out events and successful video content on YouTube indicating increasing popularity.

Positive

• Expansion of the Life Time Grand Prix series with new events and format changes
• Introduction of wild card spots, potentially increasing competition and interest
• Growing popularity indicated by sold-out events and successful video content

Negative

• None.

News Market Reaction

-0.92%

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-0.92% News Effect

On the day this news was published, LTH declined 0.92%, reflecting a mild negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

New event lineup unveiled for the fourth edition of the Life Time Grand Prix; Application window to open on October 14

CHANHASSEN, Minn., Oct. 9, 2024 /PRNewswire/ -- Life Time, (NYSE: LTH), the nation's premier healthy lifestyle brand and athletic event producer, has announced the structure for the 2025 Life Time Grand Prix. Entering its fourth edition, the Life Time Grand Prix is the premier professional off-road cycling series in the United States, drawing athletes and fans from across the globe. The field size for 2025 will be comprised of 25 women and 25 men competing in six iconic off-road events. The athlete application window for the 2025 series will open on Monday, October 14.

Event Lineup

The 2025 edition of the Life Time Grand Prix will be a best five of six competition. The series will kick off at the Life Time Sea Otter Classic presented by Continental on April 11th in Monterey, CA, and for the first time, this will be a gravel event. To round out the exhilarating series, the addition of the Life Time Little Sugar MTB, on October 12th in Bentonville, AR, will make for a quickfire double-header alongside the Life Time Big Sugar Gravel, which remains a mandatory, tie-breaker event.

The full lineup is as follows:

Friday, April 11th: Life Time Sea Otter Classic Gravel presented by Continental
Saturday, May 31st: Life Time UNBOUND Gravel 200
Saturday, August 9th: Life Time Leadville Trail 100 MTB presented by Kenetik
Saturday, September 13th: Life Time Chequamegon Mountain Bike Festival
Sunday, October 12th: Life Time Little Sugar MTB
Saturday, October 18th: Life Time Big Sugar Gravel

Selection Process

The field size for the 2025 Life Time Grand Prix will be made up of 25 women and 25 men. All riders looking to compete in the series must submit an application between October 14th and 28th, 2024 in order to be considered. There will be no automatic athlete acceptance process.

22 men and 22 women will be selected for the initial series roster on Thursday, November 7th, with three men's and three women's wild card spots confirmed after the Life Time UNBOUND Gravel 200 has concluded on Saturday, May 31st, 2025.

To be selected as a wild card, athletes must have applied for the 2025 series, indicated they want to be included in the wild card pool, and have competed at both the Life Time Sea Otter Classic Gravel and Life Time UNBOUND Gravel 200. Wild card riders will be scored on their performances at those two events, with the top three men and women then added to the 2025 Life Time Grand Prix series. 

This process offers a chance for riders who miss the initial selection to make their mark before the season is out, adding a new layer of competition to the series.

Kimo Seymour, Life Time President Media & Events, said: "We're excited to announce these updates to the 2025 Life Time Grand Prix as we believe it will make the fourth edition of the series the most dynamic one yet."

"We're just wrapping up the 2024 series - only our third season - but we've already seen immense progress in our goal of bringing more fans and growing the sport of cycling domestically. From continually sold out events to the success of our Life Time Grand Prix Race Highlights recap video series on YouTube, it is clear the appetite for professional and recreational off-road cycling in the U.S. is continuing to grow."

To learn more about the Life Time Grand Prix, visit lifetimegrandprix.com and follow along on Instagram, Twitter and Facebook. To learn more about Life Time, visit lifetime.life.

About Life Time
Life Time (NYSE: LTH) empowers people to live healthy, happy lives through its portfolio of more than 175 athletic country clubs across the United States and Canada. The health and wellness pioneer also delivers a range of healthy way of life programs and information via its complimentary Life Time Digital app. The Company's healthy living, healthy aging, healthy entertainment communities and ecosystem serve people 90 days to 90+ years old and is supported by a team of more than 42,000 dedicated professionals. In addition to delivering the best programs and experiences through its clubs, Life Time owns and produces nearly 30 of the most iconic athletic events in the country.

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SOURCE Life Time, Inc.

FAQ

What are the key changes to the 2025 Life Time Grand Prix series?

The 2025 Life Time Grand Prix introduces a best five of six competition format, adds a new gravel event at the Sea Otter Classic, includes the Life Time Little Sugar MTB, and implements a wild card selection process for 3 spots per gender.

How many athletes will compete in the 2025 Life Time Grand Prix?

The 2025 Life Time Grand Prix will feature a total of 50 athletes, consisting of 25 women and 25 men.

When does the application window open for the 2025 Life Time Grand Prix?

The athlete application window for the 2025 Life Time Grand Prix opens on Monday, October 14, 2024.

How are wild card spots determined for the 2025 Life Time Grand Prix?

Wild card spots are determined based on performance in the Life Time Sea Otter Classic Gravel and Life Time UNBOUND Gravel 200 events. The top three men and women from these events will be added to the series.