KHALIFA KUSH LAUNCHES THC BEVERAGES WITH DEBUT OF KHALIFA KUSH & ORANGE JUICE
Rhea-AI Summary
Khalifa Kush announced the launch of its first hemp-derived THC beverages, debuting with Khalifa Kush & Orange Juice, developed under an exclusive U.S. licensing and commercialization partnership with Scofflaw Brewing. The citrus-forward drink, inspired by Wiz Khalifa's Kush & Orange Juice project, will be offered in 5 mg and 10 mg THC formulations.
According to Khalifa Kush, Scofflaw will lead product development, commercialization, distribution strategy and portfolio expansion. The beverages initially launch via drinkkhalifa.com in select U.S. states in four-packs of 12-ounce cans, priced at $15 (5 mg) and $16 (10 mg), with broader retail expansion planned.
Positive
- Entry into THC beverages with first Khalifa Kush & Orange Juice product
- Exclusive U.S. licensing agreement with Scofflaw for development and commercialization
- Differentiated dosing options of 5 mg and 10 mg hemp-derived THC
- National manufacturing base via Scofflaw facility in Atlanta, Georgia
- E-commerce launch pricing at $15 (5 mg) and $16 (10 mg) per four-pack
Negative
- None.
AI-generated analysis. How Rhea-AI works. Not financial advice.
The beverage was developed in partnership with Scofflaw Brewing and marks the brand's entry into hemp-derived THC beverages.
The debut flavor will be Khalifa Kush & Orange Juice, a citrus-forward beverage inspired by Wiz Khalifa's iconic Kush & Orange Juice project, a cultural moment that helped define a generation of cannabis culture, and that continues to resonate with fans more than a decade later. Available in both 5mg and 10mg hemp-derived THC formulations, Khalifa Kush & Orange Juice delivers a smooth, social-ready beverage experience rooted in the quality, authenticity, and lifestyle positioning that consumers associate with Khalifa Kush. Additional flavors and varieties are slated to follow this initial launch.
"Kush & Orange Juice has always represented more than music. It represents a lifestyle, a community, and a moment that people still connect with today," said Wiz Khalifa, Founder of Khalifa Kush. "Our fans have been asking us to get into beverages for years, and we wanted to make sure we did it the right way. This is about delivering something authentic that people can enjoy together, and we're just getting started."
For more than a decade, Khalifa Kush has earned a reputation as one of the most recognized and respected names in cannabis culture. Built on premium genetics, product quality, and a direct connection with consumers, the brand has expanded across multiple product categories while maintaining a distinct identity rooted in authenticity rather than celebrity endorsement alone. The move into beverages represents the next chapter in that evolution. As adult consumers increasingly seek alternative beverage formats, Khalifa Kush hemp-derived THC beverages further position the brand at the intersection of culture, lifestyle, and premium product innovation.
Khalifa Kush hemp-derived THC beverages are manufactured by Scofflaw in
"This launch reflects years of collaboration and a real commitment to protecting what makes Khalifa Kush special. Every decision, from formulation and production to commercialization, has been made with the consumer in mind. Khalifa Kush & Orange Juice delivers a premium experience that lives up to the brand and sets the foundation for long-term innovation. Distribution partners interested in bringing these beverages to market can reach out to sales@nakatomibeverages.com," said Brent Albin, Partner at Scofflaw LLC.
Khalifa Kush & Orange Juice will initially be available for purchase at drinkkhalifa.com in select
About Khalifa Kush
Khalifa Kush is a leading cannabis, apparel and accessories brand founded by global icon Wiz Khalifa. The brand delivers best-in-class cannabis products rooted in proprietary, top-tier genetics, and a quality first, no sacrifices approach. Founded by global icon Wiz Khalifa, Khalifa Kush is a leading cannabis, apparel and accessories brand based in
About Scofflaw Brewing Company
Scofflaw Brewing Company, headquartered in Atlanta, Georgia, is a beverage manufacturer recognized for quality production, innovation, and craft beverage expertise. Scofflaw provides premium beverage production capabilities supporting emerging and established consumer brands across multiple beverage categories.
Media Contact:
Power Digital Marketing
khalifakush@powerdigitalmarketinginc.com
View original content to download multimedia:https://www.prnewswire.com/news-releases/khalifa-kush-launches-thc-beverages-with-debut-of-khalifa-kush--orange-juice-302859331.html
SOURCE Khalifa Kush