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LuxUrban Hotels Announces that The Royalton by LuxUrban, Trademark Collection® by Wyndham Will Begin Welcoming Guests in January

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LuxUrban Hotels Inc. (Nasdaq: LUXH) completes 2024 Capital Plan, expects to welcome guests to The Royalton by LuxUrban, Trademark Collection® by Wyndham on or before January 30, 2024. The company raised approximately $7 million via a public offering of 13.00% Series A Cumulative Redeemable Preferred Stock and enhanced Key Money financing program with Wyndham Hotels & Resorts. LuxUrban plans to accelerate growth and expects to have 3,500-4,000 hotel rooms available for rent under long-term Master Lease Agreements by the end of the first quarter of 2024.
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LuxUrban Hotels Inc.'s completion of its 2024 Capital Plan, alongside its funding achievements and strategic growth initiatives, indicates a significant phase of capital restructuring and expansion. The utilization of $4 million in warrant proceeds and $7 million from the preferred stock offering signals a robust capital infusion, which is crucial for the company's growth trajectory. The Key Money financing program with Wyndham Hotels & Resorts further strengthens LuxUrban's financial strategy by potentially reducing upfront investment costs for new property leases.

The company's asset-light model, which involves leasing rather than owning hotel properties, allows for a more flexible and potentially less capital-intensive expansion. However, the success of this strategy hinges on the company's ability to secure favorable lease terms and manage operational costs effectively. The anticipated growth to 6,000 hotel rooms by mid-2024 represents a substantial increase from the current count of 2,032 rooms. This expansion could significantly enhance revenue potential, though it also increases exposure to market volatility and operational risks.

Investors should monitor the company's ability to execute its Master Lease Agreements and the performance of new properties, as these factors will be critical in determining the return on the invested capital. The company's decision to avoid additional equity or debt financing suggests confidence in its current funding and strategic plan, which could be perceived positively by the market. However, it's imperative to remain cautious and consider the inherent risks associated with aggressive expansion in the hospitality sector, particularly in the context of post-pandemic recovery and economic uncertainties.

The hospitality industry is witnessing a post-pandemic recovery phase, with businesses like LuxUrban Hotels Inc. looking to capitalize on market opportunities. LuxUrban's focus on key metropolitan areas aligns with industry trends that indicate a resurgence of urban travel and business tourism. The company's asset-light approach is well-suited for rapid scalability and aligns with current economic conditions where flexibility is key.

Their strategy to acquire accommodations that were dislocated or underutilized due to the pandemic suggests a keen eye for cost-effective expansion. However, the success of this strategy will largely depend on the company's ability to effectively manage a growing portfolio amidst fluctuating demand and potential shifts in travel patterns. The move towards an exclusively hotel-leasing business model, away from multifamily residential units, indicates a strategic focus that could streamline operations but also requires adept management to ensure profitability.

As LuxUrban plans to increase its room availability significantly, it will be important to track consumer sentiments and travel trends, as these will directly impact room occupancy rates and revenue. The company's online portal and third-party sales channels must be optimized to capture the increased traffic and maximize earnings. The planned Master Lease Agreements represent a commitment to growth, but also necessitate close scrutiny of the terms and conditions to ensure they are advantageous and sustainable in the long run.

LuxUrban Hotels Inc.'s strategy to lease entire hotels and rent out rooms positions the company to potentially benefit from the rebound in travel and tourism. The company's focus on metropolitan cities where demand for both business and leisure accommodations is typically higher could provide a competitive edge. Furthermore, the collaboration with Wyndham Hotels & Resorts through the Trademark Collection enhances the brand's credibility and market reach.

The hospitality industry is highly competitive and LuxUrban's asset-light model could provide the agility needed to adapt to changing market conditions. The model, however, also relies heavily on the company's ability to maintain high occupancy rates and manage variable costs effectively. With the industry still recovering from the impact of the pandemic, LuxUrban's growth strategy must also consider the potential for future disruptions.

The transition away from multifamily residential units to a hotel-focused business model is a significant shift that requires careful management to ensure a smooth transition and minimize any potential negative impacts on operations. The company's ability to secure and execute large-scale Master Lease Agreements will be a key determinant of its future success, particularly as it seeks to rapidly expand its portfolio. Investors and industry stakeholders should pay attention to LuxUrban's operational efficiency and the performance of newly leased properties as indicators of the company's long-term viability in the hospitality sector.

Company Completes 2024 Capital Plan

MIAMI--(BUSINESS WIRE)-- LuxUrban Hotels Inc. (“LuxUrban” or the “Company”) (Nasdaq: LUXH), which utilizes an asset-light business model to lease entire hotels on a long-term basis and rent out hotel rooms in these properties in key major metropolitan cities, today announced that The Royalton by LuxUrban, Trademark Collection® by Wyndham is expected to begin welcoming guests on or before January 30, 2024.

The Company also announced that it has completed its 2024 Capital Plan. In combination with recent warrant proceeds of approximately $4 million, gross proceeds of approximately $7 million raised via the previously announced underwritten public offering of the Company’s 13.00% Series A Cumulative Redeemable Preferred Stock, and an enhanced Key Money financing program with Wyndham Hotels & Resorts, the Company intends to accelerate growth by means of these initiatives. Although the Company will continue to evaluate market conditions and opportunities, it has no current plans for any additional equity or debt financings not previously disclosed.

The Company is pursuing a robust opportunity pipeline and expects to imminently announce additional large-scale Master Lease Agreements (MLA) for hotel properties that are scheduled to open during the first quarter of 2024. The Company expects to have approximately 3,500-4,000 hotel rooms available for rent under long-term MLA by the end of the first quarter of 2024 and approximately 6,000 hotel rooms available for rent under MLA by June 30, 2024.

LuxUrban Hotels Inc.

LuxUrban Hotels Inc. utilizes an asset light business model to lease entire hotels on a long-term basis and rent out hotel rooms in the properties it leases to business and vacation travelers through the Company’s online portal and third-party sales and distribution channels. The Company currently manages a portfolio of hotel rooms in New York, Washington D.C., Miami Beach, New Orleans and Los Angeles. As of November 30, 2023 the Company had 2,032 hotel rooms under lease, including properties not yet available for rent, and seeks to rapidly build its portfolio on favorable economics through the acquisition of additional accommodations that were dislocated or are underutilized as a result of the pandemic and current economic conditions. In late 2021, the Company commenced the process of winding down its legacy business of leasing and re-leasing multifamily residential units, as it pivoted toward its new strategy of leasing hotels. This transition has been substantially completed.

Forward Looking Statements

This press release contains certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995 (set forth in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended). The statements contained in this release that are not purely historical are forward-looking statements. Forward-looking statements include, but are not limited to, statements regarding expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. Generally, the words “anticipates,” “believes,” “continues,” “could,” “estimates,” “expects,” “intends,” “may,” “might,” “plans,” “possible,” “potential,” “predicts,” “projects,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements in this release may include, for example, statements with respect to the success of the Company’s collaboration with Wyndham Hotels & Resorts, scheduled property openings, expected closing of noted lease transactions, the Company’s ability to continue closing on additional leases for properties in the Company’s pipeline, as well the Company’s anticipated ability to commercialize efficiently and profitably the properties it leases and will lease in the future. The forward-looking statements contained in this release are based on current expectations and belief concerning future developments and their potential effect on the Company. There can be no assurance that future developments will be those that have been anticipated. These forward-looking statements are subject to a number of risks, uncertainties (some of which are beyond our control) or other assumptions that may cause actual results of performance to be materially different from those expressed or implied by these forward-looking statements, including those set forth under the caption “Risk Factors” in our public filings with the SEC, including in Item 1A of our Annual Report on Form 10-K for the year ended December 31, 2022, and any updates to those factors as set forth in subsequent Quarterly Reports on Form 10-Q or other public filings with the SEC. The forward-looking information and forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake to update any forward-looking information and/or forward-looking statements that are contained or referenced herein, except in accordance with applicable securities laws.

Shanoop Kothari

Co-Chief Executive Officer & Chief Financial Officer

LuxUrban Hotels Inc.

shanoop@luxurbanhotels.com



Devin Sullivan

Managing Director

The Equity Group Inc.

dsullivan@equityny.com



Conor Rodriguez, Analyst

crodriguez@equityny.com

Source: LuxUrban Hotels Inc.

FAQ

When is The Royalton by LuxUrban, Trademark Collection® by Wyndham expected to begin welcoming guests?

The Royalton by LuxUrban, Trademark Collection® by Wyndham is expected to begin welcoming guests on or before January 30, 2024.

How much did LuxUrban raise via the public offering of 13.00% Series A Cumulative Redeemable Preferred Stock?

LuxUrban raised approximately $7 million via the public offering of 13.00% Series A Cumulative Redeemable Preferred Stock.

What is LuxUrban's plan for accelerating growth?

LuxUrban plans to accelerate growth by raising approximately $7 million via a public offering of 13.00% Series A Cumulative Redeemable Preferred Stock and enhancing Key Money financing program with Wyndham Hotels & Resorts.

How many hotel rooms does LuxUrban expect to have available for rent under long-term Master Lease Agreements by the end of the first quarter of 2024?

LuxUrban expects to have 3,500-4,000 hotel rooms available for rent under long-term Master Lease Agreements by the end of the first quarter of 2024.

What is the business model of LuxUrban Hotels Inc.?

LuxUrban Hotels Inc. utilizes an asset light business model to lease entire hotels on a long-term basis and rent out hotel rooms in the properties it leases to business and vacation travelers.

LuxUrban Hotels Inc.

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