Moving iMage Transforms Four Alamo Drafthouse Cinema Locations in Texas with Cutting-Edge Barco Laser Projection and Dolby Atmos Sound
Moving iMage Technologies (NYSE American: MITQ) has announced major technology upgrades at four Alamo Drafthouse Cinema locations in Texas. The project involves installing state-of-the-art Barco SP4K laser projectors and Dolby Atmos immersive audio systems at theaters in Austin (Lakeline and Mueller) and San Antonio (Stone Oak and Park North).
The comprehensive upgrade includes Barco ICMP Alchemy servers for enhanced content management, HDR technology implementation in one auditorium per location, and several proprietary MiT products including S5 projector pedestals, IMC25 Automation systems, and IS-30 AC power conditioning equipment. The projects are scheduled for completion in the coming months, building on MiT's previous successful installations at Alamo's Dallas locations and Indianapolis venue.
Moving iMage Technologies (NYSE American: MITQ) ha annunciato importanti aggiornamenti tecnologici in quattro cinema Alamo Drafthouse in Texas. Il progetto prevede l'installazione di proiettori laser Barco SP4K all'avanguardia e sistemi audio immersivi Dolby Atmos nei cinema di Austin (Lakeline e Mueller) e San Antonio (Stone Oak e Park North).
L'aggiornamento completo include server Barco ICMP Alchemy per una gestione dei contenuti migliorata, l'implementazione della tecnologia HDR in una sala per ciascuna sede e diversi prodotti proprietari MiT, tra cui pedane per proiettori S5, sistemi di automazione IMC25 e apparecchiature di condizionamento di potenza AC IS-30. I lavori sono previsti per essere completati nei prossimi mesi, consolidando i precedenti successi di MiT con le installazioni nei cinema Alamo di Dallas e a Indianapolis.
Moving iMage Technologies (NYSE American: MITQ) ha anunciado importantes mejoras tecnológicas en cuatro salas de Alamo Drafthouse Cinema en Texas. El proyecto consiste en instalar proyectores láser Barco SP4K de última generación y sistemas de audio inmersivo Dolby Atmos en los cines de Austin (Lakeline y Mueller) y San Antonio (Stone Oak y Park North).
La actualización integral incluye servidores Barco ICMP Alchemy para una mejor gestión de contenidos, la implementación de tecnología HDR en una sala por ubicación y varios productos propios de MiT, incluyendo pedestales para proyectores S5, sistemas de automatización IMC25 y equipos de acondicionamiento de energía AC IS-30. Se espera que los proyectos finalicen en los próximos meses, continuando con los exitosos trabajos previos de MiT en las ubicaciones de Alamo en Dallas e Indianapolis.
Moving iMage Technologies (NYSE American: MITQ)는 텍사스에 위치한 네 곳의 Alamo Drafthouse Cinema 지점에서 대대적인 기술 업그레이드를 발표했습니다. 이번 프로젝트는 오스틴(Lakeline 및 Mueller)과 샌안토니오(Stone Oak 및 Park North) 극장에 최첨단 Barco SP4K 레이저 프로젝터와 Dolby Atmos 몰입형 오디오 시스템을 설치하는 것을 포함합니다.
포괄적인 업그레이드에는 향상된 콘텐츠 관리를 위한 Barco ICMP Alchemy 서버, 각 지점별 한 개의 상영관에 HDR 기술 도입, 그리고 S5 프로젝터 받침대, IMC25 자동화 시스템, IS-30 AC 전원 조절 장비 등 여러 MiT 독자 제품이 포함됩니다. 이 프로젝트는 앞으로 몇 달 내에 완료될 예정이며, MiT가 이전에 달라스와 인디애나폴리스의 Alamo 지점에 성공적으로 설치한 경험을 바탕으로 진행됩니다.
Moving iMage Technologies (NYSE American : MITQ) a annoncé d'importantes mises à niveau technologiques dans quatre cinémas Alamo Drafthouse au Texas. Le projet consiste à installer des projecteurs laser Barco SP4K de pointe et des systèmes audio immersifs Dolby Atmos dans les salles situées à Austin (Lakeline et Mueller) et San Antonio (Stone Oak et Park North).
La mise à niveau complète comprend des serveurs Barco ICMP Alchemy pour une gestion améliorée des contenus, l'intégration de la technologie HDR dans une salle par site, ainsi que plusieurs produits propriétaires MiT, notamment les socles de projecteur S5, les systèmes d'automatisation IMC25 et les équipements de conditionnement d'alimentation AC IS-30. Les projets devraient être achevés dans les mois à venir, s'appuyant sur les installations réussies précédentes de MiT dans les cinémas Alamo de Dallas et d'Indianapolis.
Moving iMage Technologies (NYSE American: MITQ) hat bedeutende Technologie-Upgrades an vier Alamo Drafthouse Cinema-Standorten in Texas angekündigt. Das Projekt umfasst die Installation von hochmodernen Barco SP4K Laserprojektoren und Dolby Atmos immersiven Audiosystemen in den Kinos in Austin (Lakeline und Mueller) sowie San Antonio (Stone Oak und Park North).
Das umfassende Upgrade beinhaltet Barco ICMP Alchemy Server für eine verbesserte Inhaltsverwaltung, die Implementierung von HDR-Technologie in jeweils einem Saal pro Standort sowie mehrere proprietäre MiT-Produkte, darunter S5 Projektor-Podeste, IMC25 Automatisierungssysteme und IS-30 AC Stromversorgungsgeräte. Die Projekte sollen in den kommenden Monaten abgeschlossen werden und bauen auf den bisherigen erfolgreichen Installationen von MiT in den Alamo-Standorten in Dallas und Indianapolis auf.
- Expansion of business relationship with major cinema chain Alamo Drafthouse
- Implementation of premium technology solutions showcasing MiT's broad capabilities
- Deployment of multiple proprietary MiT products across all locations
- None.
Insights
MITQ secures significant tech refresh projects with Alamo Drafthouse, deploying premium cinema tech and proprietary products across four Texas theaters.
Moving iMage Technologies (MITQ) has secured substantial technology refresh contracts for four Alamo Drafthouse Cinema locations across Austin and San Antonio. This project encompasses the installation of multiple Barco SP4K laser projectors with HDR capability and immersive Dolby Atmos sound systems - representing the premium end of cinema exhibition technology.
The comprehensive scope includes not just hardware installation but complete integration services and deployment of three key proprietary MITQ products: their S5 projector pedestals, IMC25 Automation systems, and IS-30 power conditioning equipment. This demonstrates MITQ's expanded value proposition beyond mere equipment reselling into full-service cinema technology integration.
What's particularly noteworthy is that these projects follow previous successful implementations at other Alamo locations in Dallas and Indianapolis, indicating a deepening relationship with this prestigious cinema chain. The Alamo Drafthouse endorsement - specifically mentioning MITQ as "a trusted extension of our development team and a long-term partner" - represents valuable validation in the competitive cinema integration market.
For investors, this announcement signals continued business momentum in MITQ's core operations, multiple revenue streams (hardware, integration services, proprietary products), and the potential for ongoing business from this established client relationship. The technology refresh market represents significant opportunity as cinemas continue upgrading to premium formats to differentiate from home viewing experiences.
Austin & San Antonio, Texas & Fountain Valley, California--(Newsfile Corp. - July 29, 2025) - Moving iMage Technologies, Inc. (NYSE American: MITQ) "MiT", a leading provider of cutting-edge out-of-home entertainment technology and services for cinema, Esports, stadiums and arenas, today announced four substantial technology refresh initiatives to incorporate laser projection with HDR by Barco and Doby Atmos immersive audio at Alamo Drafthouse Cinema's Lakeline and Mueller locations in Austin, TX and its Stone Oak and Park North locations in San Antonio, TX. The projects are expected to be completed in the coming months.
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Project Highlights
Installation of dozens of state-of-the-art Barco SP4K laser projectors, delivering exceptional image clarity and vibrant color accuracy, for unmatched visual presentations.
Integration of Barco ICMP Alchemy servers to provide advanced content management and seamless playback capabilities, streamlining and enhancing operational efficiencies.
Integration, installation, and commissioning of HDR by Barco technology in one auditorium at each location. High Dynamic Range (HDR) is Barco's next-level cinema technology that artfully directs light to create darker darks, brighter brights, and a full spectrum of vibrant, life-like colors.
Design, project management, integration, and installation of immersive Dolby Atmos systems at each location that deliver a multidimensional surround sound experience to audiences.
Proprietary MiT Products
MIT S5 projector pedestals will be utilized with each projector to deliver optimal system stability and performance.
IMC25 Automation will be deployed to interface with the cinema projectors, servers, audio processors and pre-feature entertainment systems and provide centralized control of each auditorium.
IS-30 AC power spike arrestor and current filter conditioners will be utilized to optimize and safeguard the power supply for the upgraded equipment.
Mueller auditorium image
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Chris Drazba, Chief Development Officer, Alamo Drafthouse Cinema, commented, "We are very pleased with the quality of advice and service received from the Moving iMage team over the years. Their attention to detail and ability to keep projects running smoothly from start to finish has made them a trusted extension of our development team and a long-term partner in helping Alamo Drafthouse deliver immersive experiences to our customers."
Moving iMage President and COO, Francois Godfrey, added, "We are proud to support Alamo Drafthouse in setting the standard for modern cinemas through its investments in premium, next-generation technologies and enhanced guest experiences. These new projects, which follow last year's cinema technology upgrades at Alamo's Las Colinas and Richardson locations in Dallas and their new build in Indianapolis, highlight the success of our collaboration and MiT's broad capabilities and leadership in cinema technology and integration services."
Lakeline exterior image
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About Alamo Drafthouse Cinema (https://drafthouse.com)
Alamo Drafthouse Cinema was founded in 1997 as a single-screen mom and pop repertory theater in Austin, TX. Twenty-seven years later, with 44 locations and counting, Alamo Drafthouse has been called "the best theater in America" by Entertainment Weekly and "the best theater in the world" by Wired. Alamo Drafthouse has built a reputation as a movie lover's oasis not only by combining best-in-class food and drink service with the movie-going experience, but also introducing unique programming and high-profile, star-studded special events. Alamo Drafthouse continues to expand its brand in new and exciting ways, including the American Genre Film Archive, a non-profit film archive dedicated to preserving, restoring and sharing film, and with several new theaters announced for this year and beyond.
About Moving iMage Technologies (www.movingimagetech.com)
With a focus on innovation, service, and quality, Moving iMage Technologies ("MiT) is a trusted partner in delivering state-of-the-art out-of-home entertainment environments. Founded in 2003, MiT provides products, integrated systems design, custom engineering, proprietary products, software, and installation services for cinemas, screening rooms, postproduction facilities, high-end home theaters, Esports venues, arenas, stadiums, and other entertainment spaces.
MiT manufactures a broad line of digital cinema peripherals in the U.S., including automation systems, projector pedestals/bases, projector lifts, hush boxes, direct-view LED frames, lighting fixtures and dimmers, power management devices, operations software, and Esports platforms. It also distributes and integrates cinema equipment from Barco, Sharp (NEC) Digital Cinema, Christie Digital, LEA Professional, Dolby, GDC, JBL/Crown, LG, Meyer Sound, Q-SYS, QSC, Samsung and others.
MiT's Caddy Products division designs and sells cupholders, concession trays, and venue accessories that enhance concession sales and improve the guest experience.
Forward-Looking Statements
All statements above that are not purely about historical facts, including, but not limited to, those in which we use the words "believe," "anticipate," "expect," "plan," "intend," "estimate," "target" and similar expressions, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. While these forward-looking statements represent our current judgment of what may happen in the future, actual results may differ materially from the results expressed or implied by these statements due to numerous important factors. Our filings with the SEC provide detailed information on such statements and risks and should be consulted along with this release. To the extent permitted under applicable law, we assume no obligation to update any forward-looking statements.
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MITQ Investor Relations Contacts
Chris Eddy or David Collins
Catalyst IR
mitq@catalyst-ir.com or 212-924-9800
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/260437
FAQ
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