Outfront Media Inc Stock Price, News & Analysis

OUTFRONT Media Inc. (NYSE:OUT) has launched its inaugural MOMENTS campaign in collaboration with FreshDirect, a leading online grocer, targeting consumers on the New York City Subway. The campaign includes video segments showcasing seasonal recipes and utilizes QR codes for easy ingredient purchases. Additionally, dynamically changing ads powered by Tomorrow.io provide real-time weather updates paired with relevant recipes. This innovative approach aims to engage over 3 million Subway riders weekly and will run until the end of the month.

OUTFRONT Media reported a robust performance for Q4 and the full year 2021, with revenues up 38% in Q4 to $464.5 million, driven by billboard and transit segments. Full-year revenue reached $1,463.9 million, a 18.4% increase. Adjusted OIBDA also rose significantly, exceeding 2019 levels. The company will raise its quarterly dividend to $0.30 per share, reflecting confidence in continued growth. However, concerns remain regarding the lingering effects of COVID-19 on advertising demand and revenue stability in the coming year.

OUTFRONT Media Inc. (NYSE: OUT) has declared a quarterly cash dividend of $0.30 per share. This dividend is scheduled for payment on March 31, 2022, to shareholders recorded by the close of business on March 4, 2022. The company leverages technology and creative strategies to connect brands with consumers through extensive billboard and mobile advertising assets across North America.

OUTFRONT Media Inc. (NYSE:OUT) has promoted Max Siegelman to Head of Cultural Relevance, expanding his role beyond social media to include innovative strategies that connect traditional out-of-home (OOH) advertising with digital platforms. This initiative aims to enhance brand presence through social media amplification and innovative technologies such as NFTs and QR codes. The company positions this move as a transition from OOH 2.0 to OOH 3.0, emphasizing limitless possibilities for engagement. OUTFRONT continues to leverage technology and creativity in the OOH advertising space.

OUTFRONT Media Inc. (NYSE: OUT) will announce its financial results for the fiscal year and quarter ended December 31, 2021, on February 23, 2022, after market close. Investors can access the announcement on the Company's website. A conference call is scheduled for the same day at 4:30 p.m. ET, with call-in numbers for U.S. (800-458-4121) and international (929-477-0324) participants. OUTFRONT Media connects brands with consumers using diverse billboard and advertising assets throughout North America.

OUTFRONT Media has acquired 29 digital and 87 static advertising faces from Grand Rapids Outdoor, enhancing its presence in Grand Rapids and Detroit. This acquisition, primarily in the fast-growing Grand Rapids area, boosts OUTFRONT's portfolio, providing advertisers with improved access to a burgeoning consumer base. CEO Jeremy Male highlighted the strategic importance of this move, stating it complements OUTFRONT's coverage in Michigan's second-largest market. The addition of these digital displays will offer unprecedented exposure for clients targeting this dynamic region.

OUTFRONT Media Inc. (NYSE:OUT) has announced Valentina Elegante as the winner of the 2021 OUTFRAME art competition for her work "UP2U," which focuses on food insecurity. This marks the second consecutive win for Direct Agents. The artwork will be featured on digital billboards nationwide for two weeks. In support of combating food insecurity, OUTFRONT is donating a month of advertising space to a charity chosen by Elegante. The runner-up is Eno Laget for his piece honoring civil rights activist John Lewis.

OUTFRONT Media Inc. (NYSE:OUT) announced the appointment of Stephan Bisson as Vice President of Investor Relations, effective November 15, 2021. Bisson brings over thirteen years of experience as an equity research analyst, with specialization in the out-of-home advertising sector. He previously served as Senior Vice President at Loop Capital and Vice President at Wolfe Research, with ten years at Wells Fargo's TMT equity research team. The company aims to leverage technology and creativity to enhance advertising engagement in North America.