PARAMOUNT GLOBAL Stock Price, News & Analysis

Paramount is set to celebrate Vote Early Day again this fall, building on last year's success where over 3,000 businesses and organizations participated to encourage early voting. The inaugural event in 2022 led to over 3 million early votes cast, marking a 4.6% increase from the 2018 midterm election. With a campaign involving 725,000 digital views and participation from over 322 celebrities, Paramount aims to maintain momentum heading into the presidential election year. The company invites organizations to partner for this year's initiative, emphasizing the importance of early voting in shaping democratic engagement. For more details, visit VoteEarlyDay.org.

Nickelodeon is set to launch the linear debut of Gabby's Dollhouse, a mixed-media series from DreamWorks Animation, on May 1 at 8 p.m. ET/PT on the Nick Jr. channel. The show follows Gabby as she explores a magical dollhouse filled with playful cat characters. New episodes will air Monday through Thursday for three weeks following the premiere. Created by Traci Paige Johnson and Jennifer Twomey, the series promotes lessons on resilience and curiosity. Gabby's Dollhouse has become a rapidly growing brand in the preschool segment, spawning toys, books, and digital content, and is linked to live events and Universal theme park experiences. Nickelodeon, part of Paramount (Nasdaq: PARA, PARAA), continues to lead as a top entertainment brand for kids.

In Q1 2023, viewers spent over 281 billion minutes watching CBS programming, significantly surpassing its closest broadcast competitor by 90 billion minutes. CBS primetime entertainment alone accumulated over 92 billion minutes, outperforming rivals in both broadcast and streaming categories. CBS sports programming attracted over 77 billion minutes, while news shows garnered more than 57 billion minutes. The network's overall viewership is nearly four times greater than the combined total of major streaming services like Amazon, Hulu, Disney+, and HBO Max. Noteworthy programs include the FBI franchise and NCIS, each with around 15 billion minutes, and CBS's daytime shows leading the genre. The success indicates CBS's strong positioning in a competitive media landscape.

Generation Change (GenChange) at Paramount is an initiative focused on empowering youth who are driving social change. As part of a new digital campaign for Women's History Month, titled "Hands Off [my body, my rights, my future, my choice]", GenChange highlights societal issues related to women's bodies. This campaign includes a video series, public service announcements (PSAs), and a documentary featuring gender equality advocates in the UK.

Notable activist Gina Tonic contributes to the campaign, discussing fat-phobia experienced by women over the decades. The campaign promotes the #EmbraceEquity hashtag and provides resources, including helplines for those affected by the issues raised. It aims to encourage discussion and support local organizations dedicated to gender equality.

Generation Change (GenChange) at Paramount is launching a new digital campaign titled "Hands Off [my body, my rights, my future, my choice]" in response to contemporary issues affecting women. Set for Women's History Month, this initiative aims to amplify the voices of women sharing their experiences with societal pressures. The campaign features a video series, PSAs, and a short documentary highlighting female change-makers in the UK. Notable contributor Megan Jayne Crabb will discuss how the fashion and beauty industries shape narrow definitions of beauty. In an effort to foster dialogue, GenChange promotes the #EmbraceEquity hashtag and provides resources for those impacted by these issues, including links to local organizations in the UK and helplines. For further details, visit 3blmedia.com.