Paramount and Nickelodeon Are Teaming Up To Champion Sustainability in Honor of SpongeBob’s 25th Anniversary
Rhea-AI Summary
Paramount and Nickelodeon are celebrating SpongeBob's 25th anniversary with a major sustainability initiative. The companies have pledged to remove 5 million pounds of ocean-bound plastic and debris from waterways by 2027. This commitment is part of the 'Act Like A Sponge' campaign, encouraging people of all ages to embrace sustainability and make a positive impact.
As part of Paramount's Community Day, the company organized seven beach clean-ups across multiple countries, including the United States, Brazil, Portugal, and Singapore. These efforts demonstrate Paramount's dedication to environmental conservation and community engagement, aligning with the beloved SpongeBob character's underwater theme.
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News Market Reaction 1 Alert
On the day this news was published, PARA gained 1.73%, reflecting a mild positive market reaction.
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NORTHAMPTON, MA / ACCESSWIRE / July 23, 2024 / See how Paramount and Nickelodeon are teaming up to champion sustainability in honor of SpongeBob's 25th anniversary!
With last week kicking of SpongeBob's 25th anniversary, Paramount, Paramount Consumer Products & Experiences, and Nickelodeon have committed to removing 5M pounds of ocean-bound plastic and debris from our waterways by 2027.
Paramount launched the Act Like A Sponge campaign is an extension of SpongeBob's 25th anniversary celebration, where kids-and kids at heart-are encouraged to lean into sustainability and make a difference in some way.
Furthering acts of sustainability, as part of Paramount's Community Day, Paramount partnered on seven beach clean-ups in Miami, New Jersey, New York, Brazil, Portugal, Singapore, and Los Angeles.

View additional multimedia and more ESG storytelling from Paramount on 3blmedia.com.
Contact Info:
Spokesperson: Paramount
Website: https://www.3blmedia.com/profiles/paramount
Email: info@3blmedia.com
SOURCE: Paramount
View the original press release on accesswire.com