Perion Network Ltd Stock Price, News & Analysis

On August 24, 2021, Undertone, a subsidiary of Perion Network Ltd. (Nasdaq: PERI), announced its latest innovation, Shoppable High Impact, in collaboration with SmartCommerce. This technology allows consumers to add products directly to their retail carts with a single click on Undertone's ads, enhancing the online shopping experience. Notably, a trial demonstrated a carting rate of nearly 3%, translating to over 27,000 items added. The initiative aims to streamline digital shopping and improve brand performance while providing real-time stock updates.

Perion Network Ltd. (NASDAQ:PERI), a leading global advertising technology firm, announced its participation in two upcoming investor conferences. On August 11, 2021, the company will be featured at the Oppenheimer 24th Annual Technology, Internet and Communications Conference, with CEO Doron Gerstel presenting from 8:15-8:55 AM ET. The next day, August 12, 2021, it will participate in the Canaccord Genuity 41st Annual Growth Virtual Conference, with Gerstel presenting at 8:30-8:55 AM ET. Perion aims to enhance brand engagement through synchronized digital branding across multiple platforms.

Perion Network Ltd. (NASDAQ: PERI) reported strong Q2 2021 results, with total revenues increasing by 82% to $109.7 million. Advertising revenue surged 211%, primarily from video and CTV adoption, while search advertising grew 24%. The company achieved a GAAP net income of $7.1 million, up 416% year-over-year. Perion narrowed its 2021 revenue guidance to $415-$430 million and introduced 2022 guidance of $490-$520 million, highlighting robust business momentum and a strong cash position of $141 million with zero debt.

Perion Network Ltd. (NASDAQ: PERI) reported preliminary Q2 2021 results, showing total revenues of approximately $105 million, a 74% increase year-over-year. Adjusted EBITDA reached $13.5 million, marking a 440% growth compared to the same quarter last year. The company has raised its full-year revenue guidance to $410-$430 million, driven by strong performance in advertising solutions, particularly in video and CTV advertising. The CEO highlighted growth as a validation of their diversification strategy.

Perion Network Ltd. (NASDAQ:PERI) announced a new division under its Undertone brand, focusing on retail marketing solutions. This division offers personalized, dynamic pricing across digital platforms, enhancing advertising effectiveness. The beta testing showed impressive results: a 9x Return On Ad Spend, over 60% increase in low-price perception, and 83% brand awareness boost. As grocery sales are projected to reach $1.1 trillion by 2027, Undertone aims to support retailers in adapting to the digital shift, countering the decline of print media.

Perion Network Ltd. (NASDAQ:PERI), a global advertising technology company, announced its participation in the Roth Capital Virtual London Conference on June 21st. The event will include one-on-one and small group meetings with around 130 private and public companies, featuring 40-minute management-investor video conference calls. CEO Doron Gerstel and CFO Maoz Sigron will be available for direct discussions with investors throughout the day. For more details, interested parties can contact Perion Investor Relations.

Perion Network Ltd. (NASDAQ:PERI), a leading global advertising technology firm, will present at the Stifel 2021 virtual cross sector insight conference on June 8 at 9:20 AM Eastern Time. CEO Doron Gerstel and CFO Maoz Sigron will engage with investors through one-on-one meetings throughout the event. The presentation will be accessible via webcast, highlighting Perion's strategies in digital advertising, including ad search, social media, and display/video/CTV advertising. Perion aims to provide comprehensive solutions to optimize advertising budgets across multiple channels.

Perion Network Ltd. (NASDAQ:PERI), a global advertising technology company, announced its participation in the 22nd Oppenheimer Annual Israeli Conference on May 23. CEO Doron Gerstel and CFO Maoz Sigron will hold one-on-one meetings with investors. Maoz Sigron will present on the same day at 11:00 AM Israel time (04:00 AM Eastern Time). Perion focuses on delivering comprehensive digital advertising solutions, leveraging capabilities in interactive television, content monetization, and partnerships with Microsoft Bing. This diversification aims to capture shifting advertising budgets.