Playtika Holding Corp. Stock Price, News & Analysis

The World Series of Poker (WSOP) app, a leading free-to-play poker platform by Playtika, has revealed 14 influencers participating in its #RoadToTheTable campaign. With a combined following of 28 million, these influencers will engage audiences as they compete for the WSOP crown throughout 2022. Each influencer received a mystery box to kick off the challenge, enhancing their poker skills. The initiative aims to broaden poker's appeal and encourage more players to explore the game. Playtika continues to assert its dominance in the mobile gaming sector, with WSOP recognized as the top poker app.

ProDrops, a unique card collecting game developer, has secured a $5 million seed investment from Playtika (NASDAQ: PLTK), aimed at accelerating game development and expanding its workforce.

The funding will support the development of the Rocket League card collecting add-on, set to launch in 2023, while enhancing ProDrops' offerings in the gaming and esports space. ProDrops' CEO, Omer Ziv, expressed excitement about the collaboration with Playtika, leveraging their expertise to enrich the traditional gaming industry.

Playtika Holding Corp. (NASDAQ: PLTK) announced its first quarter 2022 results, reporting revenue of $676.9 million, a 6.0% increase year-over-year. Net income rose to $83.2 million, compared to $35.7 million the previous year. The casual portfolio saw significant growth, with revenue up 20.7% and comprising 52.5% of total revenue. The Average Daily Payer Conversion improved to 3.2%. The company forecasts full-year revenue of $2.73 billion and Adjusted EBITDA of $940 million.

Playtika's World Series of Poker (WSOP) is launching a new initiative featuring 14 social media influencers competing to become WSOP legends. This eight-month campaign will pair influencers with professional WSOP mentors, culminating in a live competition in December. The influencers hail from diverse backgrounds and will engage audiences through interactive content, including a live reveal on Instagram. The WSOP app, the most downloaded free poker game globally, continues to attract millions of players, expanding its reach through this campaign.

Playtika's popular game, Solitaire Grand Harvest, has partnered with Tree-Nation to plant over 36,000 trees in California, aiming to restore forests damaged by wildfires. This eco-friendly initiative allows players to contribute by playing the game, with a planting event set to coincide with Earth Day. Participants will receive certificates and updates on the planting process. The move emphasizes the game's slogan 'My place to grow' and promotes personal growth alongside environmental responsibility. This collaboration showcases Playtika's commitment to sustainability.

Playtika Holding Corp. (NASDAQ:PLTK) will release its first-quarter 2022 financial results on May 10, 2022, prior to U.S. markets opening. Following the release, management will host a conference call at 5:30 a.m. Pacific Time (8:30 a.m. Eastern Time) to discuss the results. Interested parties can access materials via Playtika's Investor Relations website, and a live webcast will be available for participants.

Founded in 2010, Playtika is a leader in mobile gaming entertainment, employing over 4,000 individuals globally.

Playtika's Caesars Slots has partnered with the Wildlife Conservation Society (WCS) to donate between $17,000 and $35,000. The initiative includes a new in-game character, a panda, encouraging players to engage and unlock features that contribute to the donation. This effort highlights wildlife conservation and aims to support WCS's mission to protect biodiversity, especially as many species face extinction threats. Playtika emphasizes the role of gaming in raising environmental awareness.

Playtika (NASDAQ: PLTK) announced the acquisition of JustPlay.LOL, the creator of the multiplayer game 1v1.LOL, expanding its offerings into the Action and Battle Royale genres. The acquisition aligns with Playtika's strategy to diversify game genres and utilize its Boost platform to enhance revenue. JustPlay.LOL has over 50 million downloads and approximately 700,000 daily active users. The move reflects Playtika's commitment to integrating studios and leveraging technology for operational success.

Playtika (NASDAQ: PLTK) has appointed Dr. Jacob Mendel as Vice-President of Blockchain Technology. Dr. Mendel brings over 20 years of experience, having previously led blockchain initiatives at Intel and J.P. Morgan. His expertise will support Playtika's expansion into Web3.0 and GameFi, enhancing growth opportunities. Chief Strategy Officer Eric Rapps emphasized the importance of blockchain in future commerce and community engagement. Playtika, founded in 2010, boasts 35 million monthly active users and a strong technology footprint in mobile gaming.