PORTWORX COLLABORATES WITH RED HAT TO UNLOCK COST SAVINGS AND OPERATIONAL SIMPLICITY WITH RED HAT OPENSHIFT VIRTUALIZATION ENGINE
Rhea-AI Summary
Pure Storage (NYSE:PSTG) has announced Portworx for KubeVirt, a pioneering software-defined storage solution designed for VM workloads on Kubernetes using Red Hat OpenShift Virtualization Engine. The collaboration enables enterprises to achieve 30% to 50% cost savings compared to traditional virtualization spending.
The new VM-only offering facilitates easier migration and management of virtual machines to containers while providing a pathway for long-term application modernization. Key benefits include cost optimization, flexible modernization timelines, and application & data flexibility across on-premises, public cloud, edge, or hybrid deployments.
Positive
- Cost savings of 30-50% compared to existing virtualization spend
- Flexibility to run applications across multiple environments (on-premises, cloud, edge, hybrid)
- Streamlined solution for VM workload migration and management
- Strategic partnership with Red Hat enhancing market position
Negative
- None.
Insights
Pure Storage's Portworx partnership with Red Hat offers significant cost savings for enterprises transitioning VM workloads to Kubernetes, strengthening Pure's market position.
Pure Storage's announcement of Portworx for KubeVirt represents a strategic expansion of their enterprise data management capabilities. This collaboration with Red Hat directly addresses a critical market challenge: how to modernize infrastructure without discarding existing virtual machine investments.
The solution targets the 30-50% cost reduction opportunity compared to traditional virtualization platforms - a compelling value proposition in today's cost-conscious enterprise environment. This positions Pure Storage to capture market share from conventional virtualization vendors like VMware while providing an onramp to their container storage platform.
What makes this particularly valuable is the flexibility it provides enterprises in their modernization journey. Rather than forcing an all-or-nothing approach to containerization, this solution enables a phased migration strategy where VMs and containers can coexist on the same infrastructure. This drastically reduces migration risk and allows organizations to modernize at their own pace.
From a competitive standpoint, this partnership strengthens Pure Storage's position as they can now offer a complete solution for both traditional VM workloads and cloud-native applications. By integrating with Red Hat OpenShift, already established in the enterprise market, Pure gains immediate credibility and access to Red Hat's substantial customer base.
This move also reflects Pure Storage's continued evolution beyond their hardware roots into a comprehensive data management company, with software offerings taking center stage. For investors, this signals a diversification of revenue streams and potential expansion into higher-margin software and services.
By combining Portworx by Pure Storage with Red Hat OpenShift Virtualization Engine, enterprises can deploy and manage virtual machines (VMs) to containers more easily to optimize functionality, while lowering total cost of ownership.
With the new VM-only offering from Portworx, customers can address their modern virtualization challenges with an optimized solution that makes migrating and operating applications in Kubernetes more accessible and provides a pathway to long-term application modernization.
- Cost optimization - Portworx customers using Red Hat OpenShift and Red Hat OpenShift Virtualization have seen approximately
30% to50% cost savings in the past year compared to their existing virtualization spend. - Modernization on your timeline - Instead of needing to move everything to cloud-native, enterprises can continue to run applications in VMs on Kubernetes, while refactoring or creating net new cloud native applications based on their existing resources and transformation timelines.
- App & Data Flexibility - Portworx for KubeVirt, with Red Hat OpenShift Virtualization Engine, allows customers to plan their VM migration to Kubernetes infrastructure anywhere that Red Hat OpenShift runs, on-premises, on public cloud, at the edge, or in a hybrid deployment.
Red Hat OpenShift Virtualization Engine is a streamlined solution that focuses exclusively on VM workloads, providing the proven virtualization functionality of Red Hat OpenShift to deploy, manage and scale VMs with greater ease. Portworx by Pure Storage brings enterprise-grade data management capabilities that, when combined with Red Hat OpenShift Virtualization Engine, help further simplify VM workload migration and management on a single, optimized platform.
"Red Hat is the perfect partner for our mission as more companies are looking to go cloud-native. Many companies are leveraging Portworx with OpenShift to not only migrate and manage their workloads, but also power innovative application development. We are proud of the success from this Red Hat partnership and look forward to what the next year holds."
- Ajay Singh, Chief Product Officer, Pure Storage
"While organizations are increasingly migrating to cloud-native containerized workloads, many still rely heavily on virtualization solutions to support their public and private cloud environments. With Red Hat OpenShift Virtualization Engine, we are able to meet organizations where they are, to modernize at a pace that best suits their business requirements, with a more cost-effective, streamlined solution. We are pleased to collaborate with Portworx to bring their expertise and data management capabilities to Red Hat OpenShift Virtualization Engine as an optimized offering, making it even easier for organizations to deploy and manage virtualized workloads."
- Ashesh Badani, Senior Vice President and Chief Product Officer, Red Hat
Learn more about Portworx at Red Hat Summit
- Visit us at Booth 502 during Red Hat Summit 2025
- Understand modern virtualization infrastructure with Red Hat and Portworx
About Pure Storage
Pure Storage (NYSE: PSTG) delivers the industry's most advanced data storage platform to store, manage, and protect the world's data at any scale. With Pure Storage, organizations have ultimate simplicity and flexibility, saving time, money, and energy. From AI to archive, Pure Storage delivers a cloud experience with one unified Storage as-a-Service platform across on premises, cloud, and hosted environments. Our platform is built on our Evergreen architecture that evolves with your business – always getting newer and better with zero planned downtime, guaranteed. Our customers are actively increasing their capacity and processing power while significantly reducing their carbon and energy footprint. It's easy to fall in love with Pure Storage, as evidenced by the highest Net Promoter Score in the industry. For more information, visit www.purestorage.com.
Pure Storage, the Pure Storage P Logo, FlashBlade, FlashBlade//S, FlashBlade//EXA, and the marks in the Pure Storage Trademark List are trademarks or registered trademarks of Pure Storage Inc. in the
Red Hat, the Red Hat logo and OpenShift are trademarks or registered trademarks of Red Hat, Inc. or its subsidiaries in the
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SOURCE Pure Storage
FAQ
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