Pubmatic, Inc. Stock Price, News & Analysis

PubMatic (Nasdaq: PUBM) released findings from a Forrester Consulting study indicating that buyers of mid-sized CTV/OTT inventory are twice as likely to meet their advertising goals compared to those who do not. The study, which surveyed 307 brand and agency buyers in the U.S. and U.K., highlights dissatisfaction with limited media companies and the opportunity presented by mid-sized publishers. Key reasons for this interest include audience relevance, higher quality, and efficiency. The potential for CTV/OTT to enhance campaign performance is emphasized.

PubMatic announced an expanded partnership with Semasio to enhance audience targeting for digital advertising. By integrating Semasio’s audience segments in PubMatic’s Audience Encore, agencies like OMD Netherlands and OMG Germany achieved significant gains. OMD Netherlands reported a 205% increase in reach, along with a 16% uplift in viewability and a 21% increase in click-through rate compared to previous demand-side platform activations. This collaboration aims to address challenges posed by declining third-party cookies, emphasizing the importance of data-driven strategies for marketers.

PubMatic (Nasdaq: PUBM) will announce its financial results for Q3 2021 on November 9, 2021, after market close. A webcast is scheduled for 2:00 p.m. PT (5:00 p.m. ET) to discuss the results. As a leading sell-side platform, PubMatic focuses on enhancing revenue for publishers and optimizing outcomes for digital advertising. The company has expanded its global infrastructure since its inception in 2006, operating 15 offices and 8 data centers across North America, Europe, and Asia Pacific, without a designated corporate headquarters.

PubMatic has partnered with Nielsen to enhance advertising capabilities through the integration of Nielsen’s premium audience data into PubMatic's Audience Encore™. This collaboration enables advertisers to leverage detailed insights into consumer behavior, preferences, and purchasing decisions across digital channels. By utilizing Nielsen's extensive datasets, including FMCG and psychographic data, advertisers can optimize their campaigns and improve ROI. This partnership aims to maximize advertising effectiveness and address the evolving landscape of digital marketing while preparing for a future without third-party cookies.

PubMatic has announced the opening of a new office in Madrid, marking a strategic investment in the growing digital advertising market in Southern Europe. This expansion comes alongside significant growth in Spain, with the appointment of key leaders, Miguel Fernandez-Gil and Gadea Rodriguez Fernandez, to drive ongoing development. PubMatic aims to enhance its local market expertise and strengthen relationships with regional partners. The new office joins existing locations across Europe, reflecting PubMatic's commitment to global expansion and innovation in digital advertising.

PubMatic (NASDAQ: PUBM) reported impressive second-quarter results for 2021, achieving revenue of $49.7 million, an 88% increase from $26.4 million YoY. The company also posted a GAAP net income of $9.9 million ($0.18 per diluted share) and adjusted EBITDA of $18.6 million, up from $4.9 million in the same period last year. With a net dollar-based retention rate of 150%, PubMatic raised its financial outlook, projecting full-year revenue between $205 million and $209 million, a growth of 38% to 40% YoY. The company anticipates continued growth in 2022, targeting a 25% revenue increase.

PubMatic, a sell-side platform for digital advertising, has announced its participation at the KeyBanc Technology Leadership Forum on August 11, 2021, at 4:40 pm ET. The event will feature a presentation from its management team and will be available via live webcast on the company's investor relations website. Replays of the presentation will also be accessible afterwards. PubMatic, which operates globally with 14 offices and eight data centers, focuses on enhancing monetization for app developers and publishers while ensuring brand-safe environments for advertisers.

PubMatic (Nasdaq: PUBM) announced its upcoming financial results for Q2 2021 will be released after market close on August 10, 2021. The company will hold a webcast at 2:00 p.m. PT to discuss these results. As a sell-side platform, PubMatic focuses on providing superior outcomes for digital advertising, enabling app developers and publishers to enhance monetization. Since its establishment in 2006, it has expanded its global infrastructure, operating 14 offices and eight data centers.

PubMatic (Nasdaq: PUBM) announced a significant global virtual event titled Envision: What’s Next For Addressability, scheduled for July 14, 2021. The event aims to spotlight audience addressability in digital advertising and features over 120 speakers, including renowned keynote speakers such as Scott Galloway and Benedict Evans. As the advertising landscape shifts due to cookie deprecation, PubMatic emphasizes a portfolio approach to addressability, focusing on sustainable, privacy-centric solutions.