Pubmatic, Inc. Stock Price, News & Analysis

PubMatic reported third-quarter 2022 revenue of $64.5 million, an 11% increase year-over-year. Omnichannel video revenue surged 45%. The company generated $3.3 million in GAAP net income, translating to a 5% margin, and $25.3 million in adjusted EBITDA, or 39% margin. Cash from operations was $28.1 million. However, net dollar-based retention decreased to 120% from 157% year-over-year. For Q4 2022, revenue guidance is set between $75 million to $78 million, amid ongoing economic pressures.

PubMatic, Inc. (Nasdaq: PUBM) announced its financial results for Q3 2022 will be released on November 8, 2022, after market close. The company will host a webcast at 1:30 PM Pacific Time (4:30 PM Eastern Time) to discuss these results. PubMatic is focused on delivering an efficient digital advertising supply chain, empowering content creators to monetize their inventory effectively. Since its inception in 2006, the company has emphasized scalable programmatic innovation to enhance customer outcomes.

PubMatic (NASDAQ: PUBM) has partnered with Permutive to enhance advertising solutions using first-party data while ensuring consumer privacy. This collaboration allows advertisers to access rich publisher data and enables publishers to monetize their audiences effectively. The partnership aims to address the growing demand for privacy-centric advertising solutions without relying on third-party tracking. Through PubMatic’s Connect platform, advertisers can target audiences safely across all browsers, marking a significant step towards responsible advertising in a cookie-less environment.

PubMatic (Nasdaq: PUBM) released findings from a study titled “Transparency Will Bring More Spend to CTV/OTT,” conducted with Advertiser Perceptions. The report indicates that 62% of US brands and 82% of UK brands would increase their media spend with partners providing Content Object signals. Additionally, a significant number of advertisers are willing to pay more for transparency, with 57% in the US and 64% in the UK agreeing to this. The research emphasizes that these signals enhance transparency in programmatic media buys, encouraging advertisers to shift budgets from linear TV to CTV/OTT.

PubMatic has announced significant upgrades to its unified auction solution, OpenWrap, aimed at enhancing digital advertising for publishers, app developers, and web publishers. As of Q2 2022, revenue from OpenWrap has nearly doubled year-over-year, reflecting strong demand. The latest features include yield improvements, an upgraded management API, and enhanced analytics capabilities. OpenWrap also supports over 40 Prebid modules for web publishers and seamless integration for mobile app developers, facilitating access to top mediation providers and in-line bidding for OTT publishers.

PubMatic (Nasdaq: PUBM) announced its agreement to acquire Martin, a media measurement platform, aiming to enhance its supply path optimization (SPO) capabilities for buy-side customers. This strategic acquisition is set to close by mid-September 2022 and will be fully funded via PubMatic's cash reserves. The move responds to growing demands from clients for advanced tools to optimize digital advertising efforts. Rajeev Goel, co-founder and CEO, expressed confidence that integrating Martin's analytics will fortify PubMatic's position in the market, ultimately driving more revenue for publishers.

PubMatic (NASDAQ: PUBM) and MGID have announced a new advertising partnership that enhances advertiser access to quality native video and display placements. This collaboration allows PubMatic's clients direct access to MGID’s network, reaching an audience of over 900 million unique users monthly. MGID's platform integrates with publisher sites, ensuring a seamless user experience through non-intrusive ads. Both companies aim to leverage this partnership to address challenges in user privacy and enhance the effectiveness of digital advertising strategies.

PubMatic (Nasdaq: PUBM) announced the opening of new offices in Pune and New Delhi on August 18, 2022, as part of its strategy to support global growth and increase headcount. The company's Q2 2022 revenue reached $63 million, up 27% from $49.7 million in Q2 2021. Despite a challenging economic environment, PubMatic continues to invest in technology and personnel, with a 30% increase in its India workforce over the past year and plans to double its global engineering staff by late 2023. The firm also processed 36.2 trillion impressions in Q2 2022.

PubMatic Expands Partnership with Havas Media Group

On August 17, 2022, PubMatic (Nasdaq: PUBM) announced a strengthened partnership with Havas Media Group (HMG) in North America, designating PubMatic as a preferred Sell-Side Platform (SSP). This collaboration focuses on enhancing data activation for brands and publishers via HMG's Converged platform, facilitating improved data connectivity. PubMatic's strong omnichannel capabilities and commitment to renewable energy were critical factors in this selection. The partnership aims to develop innovative, privacy-compliant addressability solutions to maximize campaign ROI.