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QuadMed Makes Connecting to Care as Simple as a Text

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QuadMed, a subsidiary of Quad (NYSE: QUAD), announced an enhanced AI-enabled, text-first messaging experience that integrates standard SMS with a secure, HIPAA-supporting platform to help patients access care before, after, and between visits. The system is backed by a HITRUST i1 Certified security program.

According to QuadMed, patients can use SMS for routine tasks like managing appointments and preventive care, then seamlessly shift confidential conversations into authenticated secure messaging connected to the electronic health record. The company plans additional AI-driven, privacy-by-design tools, including a personalized intelligent assistant to support self-service and care navigation.

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Positive

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Negative

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Market Context

QUAD's prior news record included a -2.75% reaction to a launch announcement, while current data sho...
Analysis

QUAD's prior news record included a -2.75% reaction to a launch announcement, while current data showed low short positioning; the messaging enhancement added a product-development datapoint, with adoption and execution remaining risks.

Key Figures

Patient text preference: 90 percent Care availability: 24/7 Operating history: over 35 years +3 more
6 metrics
Patient text preference 90 percent 2026 survey
Care availability 24/7 Symptom Checker
Operating history over 35 years QuadMed company description
Employees approximately 10,000 people Quad company description
Countries served 10 countries Quad company description
Clients served approximately 2,100 clients Quad company description

Historical Context

5 past events · Latest: Aug 05 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Aug 05 Business launch Positive -2.8% Quad launched Direct, a full-service direct marketing agency focused on physical brand experiences.
Jul 28 2Q26 earnings report Positive +10.5% Quarterly earnings improved and full-year 2026 guidance was reaffirmed.
Jul 21 Dividend declaration Positive +0.0% The board declared a quarterly dividend of $0.10 per share.
Jul 16 Capacity expansion Positive +4.4% Quad announced a 100,000-square-foot packaging facility scheduled for fourth-quarter 2026 operations.
Jul 08 Earnings scheduling Neutral -0.1% Quad scheduled its second-quarter and year-to-date 2026 results release.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

QUAD's recent positive corporate announcements produced mixed outcomes, including a 10.46% gain after earnings and a 2.75% decline after a business launch.

Key Terms

hipaa-compliant, hitrust i1 certification, electronic health record
3 terms
hipaa-compliant regulatory
"support HIPAA-compliant communication"
HIPAA-compliant means that a product, service, or organization follows the U.S. Health Insurance Portability and Accountability Act’s rules for protecting patients’ private health information, including technical controls, physical safeguards, and record-keeping. For investors, compliance matters because it reduces risks of costly fines, lawsuits and reputational damage, and it can be a requirement to sell into healthcare markets — like having a certified lockbox and an audit trail that reassures customers and regulators.
hitrust i1 certification regulatory
"achieved HITRUST i1 Certification"
HITRUST i1 certification is a standardized assessment that checks whether an organization meets accepted security and privacy controls for handling sensitive health information, based on the HITRUST Common Security Framework. Think of it as a safety inspection or stamp showing the company follows recognized practices to protect patient data; for investors, it signals lower risk of costly data breaches, regulatory fines, and lost contracts tied to weak health-data controls.
electronic health record medical
"Connected to the patient's electronic health record"
A digital version of a patient’s medical chart that collects health information — diagnoses, medications, lab results, imaging and doctors’ notes — in one place so authorized clinicians can view and update it. For investors, electronic health records matter because they drive revenue and costs for companies that build, sell or rely on them, influence how quickly care is delivered, and create opportunities (and risks) tied to data access, software updates, regulation and patient privacy. Think of it as an online file cabinet for health that affects how the healthcare system runs and spends money.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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AI-enabled, secure text-first messaging solution combines the convenience of texting with the privacy and protection patients expect and deserve.

SUSSEX, Wis., Aug. 10, 2026 /PRNewswire/ -- QuadMed, a national leader in employer-sponsored healthcare, today announced enhanced text-first messaging capabilities that make it easier for patients to access care before, after, and between visits. The experience seamlessly integrates SMS text with secure messaging, giving patients a more convenient way to stay connected while protecting their health information.

QuadMed Logo (Color)

A 2026 survey found that 90 percent of patients prefer to receive healthcare communications via text. QuadMed's secure messaging experience is designed to support HIPAA-compliant communication and is backed by a robust security program that has achieved HITRUST i1 Certification, reinforcing the organization's commitment to protect patient information. Combined with QuadMed's AI-enabled care navigation, 24/7 Symptom Checker, and eVisit tools, the enhanced messaging experience connects patients to the right care at the right time while giving care teams more cognitive bandwidth to focus on patient care.

"At QuadMed, convenience should never come at the expense of patient privacy," said Kathryn Quadracci Flores, MD, CEO of QuadMed. "Text messaging is familiar and accessible, but standard SMS is not designed for confidential clinical communication. We use it for limited, routine interactions and move sensitive conversations into an authenticated, secure experience. This privacy-by-design approach allows us to meet patients where they are while applying the safeguards their health information deserves."

Quickly Connecting Patients to Care

QuadMed's enhanced patient messaging experience supports routine healthcare tasks through SMS and confidential clinical conversations through secure messaging. Patients who opt-in to the experience can use SMS to manage appointments, prepare for visits, stay on track with preventive care, and complete other non-confidential healthcare tasks.

When confidential health information needs to be shared, the conversation starts with a text. Patients receive a text notification with a secure link that seamlessly moves the conversation into QuadMed's HIPAA-compliant messaging experience, where they can continue communicating with their care team. Connected to the patient's electronic health record, the secure messaging experience supports ongoing conversations between visits, making it easy for patients to stay connected to their care plan.

Building the Future of Trusted, Connected Care

QuadMed believes the future of healthcare depends on making care easier to access without compromising the trust patients place in their healthcare providers. As the company continues expanding its AI-enabled platform, future innovations will include personalized self-service experiences, including an intelligent assistant that helps patients understand their health information, complete routine healthcare tasks, and confidently navigate their care.

Every new capability is built on the same privacy-by-design foundation that powers QuadMed's text-first messaging experience. Rather than asking patients and clinicians to choose between convenience and security, QuadMed delivers both, creating a trusted digital care experience that protects patient information, strengthens relationships with care teams, and helps employers deliver better health outcomes and lower total cost of care. These digital capabilities are designed to augment, not replace, care by helping patients navigate their health while keeping clinicians at the center of every care experience.

About QuadMed 

QuadMed, LLC, a subsidiary of Quad/Graphics, Inc. (NYSE: QUAD), is a healthcare experience company that partners with employers across the country to provide direct access to whole-person care for employees and families. For over 35 years, employers have trusted QuadMed to improve health, enhance productivity, and reduce costs. Family-controlled, physician-led, and committed to doing the right thing, QuadMed delivers value-driven solutions, including primary care, occupational health, behavioral health, pharmacy, physical therapy, dental, vision, fitness, and wellness coaching that empower employees and create healthier, more productive workplaces. Learn more at quadmedical.com

About Quad 

Quad (NYSE: QUAD) is a marketing experience, or MX, company that helps brands make direct consumer connections, from household to in-store to online. The company does this through its MX Solutions Suite, a comprehensive range of marketing and print services that seamlessly integrate creative, production, and media solutions across online and offline channels. Supported by state-of-the-art technology and data-driven intelligence, Quad simplifies the complexities of marketing by removing friction wherever it occurs along the marketing journey. Quad employs approximately 10,000 people in 10 countries and serves approximately 2,100 clients. For more information about Quad, including its commitment to operating responsibly, intentional innovation, and values-driven culture, visit quad.com. 

Media Contact 
Marli Grossman  
Vice President, Marketing  
mgrossman@quadmedical.com 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/quadmed-makes-connecting-to-care-as-simple-as-a-text-302847157.html

SOURCE QuadMed

FAQ

What did QuadMed announce about its text-first messaging platform for Quad (NYSE: QUAD) patients on August 10, 2026?

QuadMed announced enhanced AI-enabled, text-first messaging that combines SMS with secure, HIPAA-supporting communication. According to QuadMed, the system lets patients handle routine tasks via text and move confidential conversations into a secure, authenticated environment integrated with their electronic health record for ongoing care connections.

How can patients use QuadMed’s text-first messaging to manage appointments and care plans in 2026?

Patients who opt in can use SMS to manage appointments, prepare for visits, and track preventive care. According to QuadMed, when confidential information is needed, a text with a secure link transitions patients into HIPAA-supporting messaging connected to their electronic health record for ongoing care plan discussions.

What AI features are included in QuadMed’s enhanced digital care experience for Quad (NYSE: QUAD) clients?

QuadMed’s platform includes AI-enabled care navigation, a 24/7 Symptom Checker, and eVisit tools. According to QuadMed, future plans include a personalized intelligent assistant to help patients understand health information, complete routine tasks, and confidently navigate care while keeping clinicians central to decision-making.

How does QuadMed’s privacy-by-design approach balance convenience and security in its QUAD-affiliated health services?

QuadMed applies a privacy-by-design approach that limits standard SMS to non-confidential tasks and shifts sensitive discussions to secure messaging. According to QuadMed, this design aims to deliver both convenience and strong safeguards, protecting patient information while maintaining trusted relationships between patients, clinicians, and employer-sponsored health programs.

What role does QuadMed’s text-first messaging play in employer-sponsored healthcare offered by Quad (NYSE: QUAD)?

QuadMed’s messaging aims to support employer-sponsored healthcare by simplifying access to whole-person care. According to QuadMed, the digital tools help employees manage routine needs, stay engaged between visits, and connect to appropriate services, supporting better health outcomes and potentially lower total cost of care for employers.