QVC Celebrates the Season with Mrs. Claus' Holiday House Featuring Kathy Hilton
Rhea-AI Summary
QVC (QVCGA) debuts Mrs. Claus' Holiday House, a two-day pop-up in New York City on Nov 19–20, 2025, led by Kathy Hilton as QVC's Mrs. Claus. The event features immersive rooms (Sleigh Lounge, Claus-et, Kringle Kitchenette), celebrity guests including Melissa Rivers and Stacy London, exclusive holiday product drops, and a limited-edition Mrs. Claus' Hosting Kit for select visitors and TikTok Shop shoppers.
QVC will stream a nationwide TikTok Shop Live Super Brand Day on Nov 19 at 1:00 PM ET with celebrity appearances, deals, giveaways, and behind-the-scenes access. The pop-up is at Iron23 (29 W 23rd St) with public hours Nov 19 12:00PM–8:00PM and Nov 20 9:00AM–7:00PM. Visit QVC.com for more details and holiday deals.
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News Market Reaction 13 Alerts
On the day this news was published, QVCGA declined 3.20%, reflecting a moderate negative market reaction. Argus tracked a peak move of +3.8% during that session. Argus tracked a trough of -5.4% from its starting point during tracking. Our momentum scanner triggered 13 alerts that day, indicating notable trading interest and price volatility. This price movement removed approximately $2M from the company's valuation, bringing the market cap to $60M at that time.
Data tracked by StockTitan Argus on the day of publication.
The QVC pop-up will bring unique shopping experiences, gifting inspiration, and special celebrity guests
Behind the magic is QVC's Mrs. Claus, Kathy Hilton, who brings her signature style, warmth, and sparkle to the season's most joyful celebration. Inspired by her love of entertaining, the Holiday House reimagines the spirit of Mrs. Claus with unexpected glamour and flair.
"I'm beyond excited to open the doors to Mrs. Claus' Holiday House!" said Kathy Hilton, QVC's Mrs. Claus. "The holidays are such a special time for me, and partnering with QVC has allowed me to bring this joy to shoppers everywhere – creating something warm and welcoming, for everyone to enjoy."
Step Inside the Holiday Magic
Guests will be transported into Mrs. Claus' world through a series of interactive rooms including the Sleigh Lounge, Claus-et, and Kringle Kitchenette, each filled with festive finds, hosting inspiration, and heartwarming gifts available on QVC.
Mrs. Claus will join fellow Q50 ambassadors and holiday enthusiasts Melissa Rivers, Stacy London, Joy Bauer, and Babs Costello, along with fellow members of the QVC family, who are ready to share the magic of the season and greet fans.
On-site, guests can also discover exclusive holiday drops, including Kathy's collaborations with Printfresh, Anna Zuckerman, and Slatkin + Co. Plus, select fans visiting the Holiday House or shopping on QVC TikTok Shop from November 19–20 could receive a special-edition "Mrs. Claus' Hosting Kit."
The Celebration Goes Live
For those outside of
"At QVC, we believe shopping should be joyful, inspiring, and rooted in connection," said Rosalia Bucaro Polizzi, Chief Merchandising Officer at QVC. "Partnering with Kathy Hilton to bring Mrs. Claus' Holiday House to life perfectly captures our brand's heart celebrating creativity, community, and the magic that happens when you share the season together."
The QVC Mrs. Claus' Holiday House is open to the public on November 19 from 12:00PM-8:00PM and on November 20 from 9:00AM-7:00PM at Iron23 (29 W 23rd St) in
For additional information and details on QVC's holiday products and deals, visit QVC.com.
About QVC
QVC® empowers shoppers with knowledge and shares insights in a lively and engaging way. QVC offers an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewelry – and connects shoppers to interesting personalities, engaging stories and award-winning customer service. Worldwide, QVC reaches more than 200 million homes via 13 TV channels, which are widely available on cable/satellite TV, free over-the-air TV, and FAST and other digital livestreaming TV. The retailer also reaches millions of customers via its QVC+ and HSN+ streaming experience, Facebook, Instagram, TikTok, YouTube, Pinterest, websites and mobile apps. Based in
QVC Group, Inc. (NASDAQ: QVCGA, QVCGP) is a Fortune 500 company with six leading retail brands – QVC, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road® – and other minority interests. QVC GroupSM is a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs. For more information, visit qvcgrp.com, follow QVC Group on YouTube, or search "QVC Group" on LinkedIn.
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SOURCE QVC
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