Rogers Partners with Presidents Cup for its Return to Canada

Rhea-AI Summary

Rogers Communications has been named the Official Telecommunications Partner of the 2024 Presidents Cup, set to take place at The Royal Montreal Golf Club from September 24 to 29. This marks the event's return to Canada after 17 years. As part of the partnership, Rogers will offer various golf-themed experiences in the Fan Zone, including a putting green, golf simulation game, and a 360-degree snapshot feature.

Rogers customers will have access to VIP experiences at the tournament through the company's new national program, Rogers Beyond the Seat. The partnership aligns with Rogers' commitment to growing golf in Canada and building strong communities in Quebec. International Team Captain and Team Rogers athlete Mike Weir expressed excitement about the partnership, highlighting Rogers' continued support for golf in Canada.

Positive

• Partnership with a major sporting event (Presidents Cup) potentially increasing brand visibility
• Offering VIP experiences to customers, potentially enhancing customer loyalty
• Alignment with company's strategy to support golf in Canada and community building in Quebec

Negative

• None.

Named official telecommunications sponsor for Montreal event in September

Partnership to feature VIP customer experiences through Rogers Beyond the Seat

MONTREAL, Aug. 14, 2024 (GLOBE NEWSWIRE) -- Presidents Cup and Rogers Communications today announced that Rogers is the Official Telecommunications Partner of the 2024 Presidents Cup. The event returns to The Royal Montreal Golf Club from September 24 to 29.

“We’re immensely proud to support the Presidents Cup as it returns to Canada for the first time in 17 years, with Montreal as an incredible host city for this prestigious event,” said Terrie Tweddle, Chief Brand and Communications Officer, Rogers. “This partnership builds on our commitment to growing the game in Canada and building strong communities in Quebec.”

“We are excited to have Rogers join as the Official Telecommunications Partner of the Presidents Cup,” said Executive Director Ryan Hart. “Their commitment to growing golf in Canada is undeniable, with sponsorship in tournaments on both the PGA TOUR and PGA TOUR Champions and in players like Team Rogers athlete Mike Weir. Rogers has a creative approach to sponsorship, and we can’t wait for fans to experience all they plan to offer this September at the Presidents Cup.”

Rogers will offer various golf-themed experiences for fans in the Fan Zone, including a putting green, a golf simulation game, and a 360-degree snapshot that provides a video sent directly to your smartphones for social sharing. Those looking to capture the moment can visit the Mark the Moment photo booth to snag a picture with the Presidents Cup trophy.

Rogers customers will also enjoy access to VIP experiences at the tournament, including 1st tee suite tickets, as part of its new national program, Rogers Beyond the Seat, that delivers premier sports and entertainment experiences to Rogers customers.

The announcement was made at the beginning of the Rogers Charity Classic, a PGA TOUR Champions event in Calgary, Alberta, where International Team Captain and Team Rogers athlete Mike Weir is in the field.

“As a Team Rogers athlete and the 2024 Presidents Cup International Team Captain, this partnership with Rogers is especially exciting to me,” said Weir. “Rogers continues to step up its support of golf in Canada and it’s a privilege to partner with them on yet another terrific event.”

For more information about the Presidents Cup, or to purchase tickets, please visit PresidentsCup.com. 

About the Presidents Cup
The Presidents Cup is a biennial global team competition between the United States and an International team that represents the rest of the world excluding Europe. The competition, which is contested by the PGA TOUR, alternates between venues in the U.S. and overseas. The Presidents Cup will return to The Royal Montreal Golf Club in Montreal, Quebec, Canada, September 24-29, 2024. Since the event’s inception in 1994, more than $56 million has been raised for charity from event proceeds, as well as contributions made on behalf of the Presidents Cup. Rolex, 1 Password and Cognizant are the exclusive Global Partners of the Presidents Cup. Follow us on Facebook, Twitter and Instagram, or visit PresidentsCup.com for more information.

About Rogers Communications
Rogers is Canada’s communications and entertainment company and its shares are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For more information, please visit rogers.com or investors.rogers.com.

Media Contacts
Stewart Moore, PGA TOUR, 904-540-2765, StewartMoore@pgatourhq.com
Laura Vescovi, PGA TOUR, 904-465-5924, LauraVescovi@pgatourhq.com
Rogers Communications, 1-844-226-1338, media@rci.rogers.com

FAQ

When and where will the 2024 Presidents Cup, sponsored by Rogers (RCI), take place?

The 2024 Presidents Cup, sponsored by Rogers (RCI), will take place from September 24 to 29 at The Royal Montreal Golf Club in Montreal, Canada.

What experiences will Rogers (RCI) offer at the 2024 Presidents Cup Fan Zone?

Rogers (RCI) will offer golf-themed experiences in the Fan Zone, including a putting green, a golf simulation game, a 360-degree snapshot feature, and a Mark the Moment photo booth with the Presidents Cup trophy.

How will Rogers (RCI) customers benefit from the 2024 Presidents Cup partnership?

Rogers (RCI) customers will have access to VIP experiences at the tournament, including 1st tee suite tickets, through the company's new national program called Rogers Beyond the Seat.

Who is the International Team Captain for the 2024 Presidents Cup sponsored by Rogers (RCI)?

Mike Weir, who is also a Team Rogers athlete, is the International Team Captain for the 2024 Presidents Cup sponsored by Rogers (RCI).