ROYAL CARIBBEAN GIVES THRILLING FIRST LOOK AT PERFECT DAY MEXICO, PLUS THREE MORE DESTINATION EXPERIENCES TO COME
Royal Caribbean (RCL) has unveiled its Ultimate Destination lineup, headlined by Perfect Day Mexico, set to open in fall 2027. The 200-acre destination on Mexico's Caribbean coast will feature seven neighborhoods, including Loco Waterpark with North and South America's tallest waterslide tower at 170 feet, and the world's longest coaster waterslide.
The company also announced three additional destinations: Royal Beach Club Paradise Island (December 2025), Royal Beach Club Cozumel (2026), and Lelepa in the South Pacific (early 2027). Perfect Day Mexico will welcome Western Caribbean itineraries from Galveston, New Orleans, and Florida ports, with bookings available fall 2023. By 2027, 90% of Royal Caribbean's Caribbean vacationers will experience a Perfect Day destination.
Royal Caribbean (RCL) ha presentato la sua linea Ultimate Destination, con protagonista Perfect Day Mexico, che aprirà nell'autunno 2027. La destinazione di 200 acri sulla costa caraibica del Messico comprenderà sette quartieri, tra cui Loco Waterpark, che ospita la torre dello scivolo d'acqua più alta del Nord e Sud America, alta 170 piedi, e lo scivolo d'acqua coaster più lungo al mondo.
L'azienda ha inoltre annunciato altre tre destinazioni: Royal Beach Club Paradise Island (dicembre 2025), Royal Beach Club Cozumel (2026) e Lelepa nel Sud Pacifico (inizio 2027). Perfect Day Mexico accoglierà itinerari nel Caribe occidentale da Galveston, New Orleans e porti della Florida, con prenotazioni disponibili dall'autunno 2023. Entro il 2027, il 90% dei vacanzieri di Royal Caribbean nei Caraibi vivrà un'esperienza Perfect Day.
Royal Caribbean (RCL) ha presentado su línea Ultimate Destination, encabezada por Perfect Day Mexico, que abrirá en otoño de 2027. El destino de 200 acres en la costa caribeña de México contará con siete vecindarios, incluyendo Loco Waterpark, que tiene la torre de toboganes acuáticos más alta de Norte y Sudamérica con 170 pies, y el tobogán acuático tipo montaña rusa más largo del mundo.
La compañía también anunció tres destinos adicionales: Royal Beach Club Paradise Island (diciembre 2025), Royal Beach Club Cozumel (2026) y Lelepa en el Pacífico Sur (principios de 2027). Perfect Day Mexico recibirá itinerarios del Caribe occidental desde Galveston, Nueva Orleans y puertos de Florida, con reservas disponibles desde otoño de 2023. Para 2027, el 90% de los viajeros de Royal Caribbean en el Caribe experimentarán un destino Perfect Day.
로열 캐리비안(RCL)은 2027년 가을 개장을 목표로 한 퍼펙트 데이 멕시코를 중심으로 한 얼티밋 데스티네이션 라인업을 공개했습니다. 멕시코 카리브해 연안에 위치한 200에이커 규모의 이 목적지는 7개의 지역으로 구성되며, 북미와 남미에서 가장 높은 170피트 높이의 워터슬라이드 타워와 세계에서 가장 긴 코스터 워터슬라이드를 갖춘 로코 워터파크가 포함됩니다.
또한 회사는 로열 비치 클럽 파라다이스 아일랜드(2025년 12월), 로열 비치 클럽 코수멜(2026년), 그리고 남태평양의 렐레파(2027년 초) 등 세 곳의 추가 목적지도 발표했습니다. 퍼펙트 데이 멕시코는 갤버스턴, 뉴올리언스, 플로리다 항구에서 출발하는 서부 카리브해 일정들을 맞이할 예정이며, 예약은 2023년 가을부터 가능합니다. 2027년까지 로열 캐리비안 카리브해 여행객의 90%가 퍼펙트 데이 목적지를 경험하게 될 것입니다.
Royal Caribbean (RCL) a dévoilé sa gamme Ultimate Destination, avec en tête d’affiche Perfect Day Mexico, dont l’ouverture est prévue pour l’automne 2027. Cette destination de 200 acres sur la côte caraïbe du Mexique comprendra sept quartiers, dont le Loco Waterpark, qui abrite la plus haute tour de toboggans aquatiques d’Amérique du Nord et du Sud, culminant à 170 pieds, ainsi que le plus long toboggan aquatique de type montagne russe au monde.
L’entreprise a également annoncé trois autres destinations : Royal Beach Club Paradise Island (décembre 2025), Royal Beach Club Cozumel (2026) et Lelepa dans le Pacifique Sud (début 2027). Perfect Day Mexico accueillera des itinéraires dans les Caraïbes occidentales au départ de Galveston, La Nouvelle-Orléans et des ports de Floride, avec des réservations disponibles à partir de l’automne 2023. D’ici 2027, 90 % des vacanciers Royal Caribbean dans les Caraïbes vivront une expérience Perfect Day.
Royal Caribbean (RCL) hat seine Ultimate Destination-Reihe vorgestellt, angeführt von Perfect Day Mexico, das im Herbst 2027 eröffnet werden soll. Das 200 Hektar große Reiseziel an der karibischen Küste Mexikos wird sieben Viertel umfassen, darunter den Loco Waterpark mit dem höchsten Wasserrutschenturm Nord- und Südamerikas mit 170 Fuß sowie der längsten Achterbahn-Wasserrutsche der Welt.
Das Unternehmen kündigte außerdem drei weitere Reiseziele an: Royal Beach Club Paradise Island (Dezember 2025), Royal Beach Club Cozumel (2026) und Lelepa im Südpazifik (Anfang 2027). Perfect Day Mexico wird westkaribische Routen von Galveston, New Orleans und Häfen in Florida bedienen, Buchungen sind ab Herbst 2023 möglich. Bis 2027 werden 90 % der Karibik-Urlauber von Royal Caribbean ein Perfect Day-Reiseziel erleben.
- Major expansion with four new exclusive destinations between 2025-2027
- Perfect Day Mexico will feature record-breaking attractions including tallest waterslide tower in Americas
- 90% of Caribbean vacationers will experience a Perfect Day destination by 2027
- Strategic location expansion across Caribbean, Bahamas, and South Pacific regions
- Development includes local community infrastructure projects and sustainable practices
- Significant wait time until Perfect Day Mexico's opening (fall 2027)
- Major capital investment required for multiple new destinations
- Potential execution risks with multiple simultaneous development projects
Insights
Royal Caribbean's new destination portfolio, including the record-breaking Perfect Day Mexico opening in 2027, strengthens its competitive position and long-term revenue growth strategy.
Royal Caribbean's announcement of its Ultimate Destination lineup represents a strategic expansion of their exclusive destination portfolio that significantly enhances their competitive positioning in the cruise industry. The centerpiece, Perfect Day Mexico, will span 200+ acres on Mexico's Caribbean coast and feature seven distinct neighborhoods with record-breaking attractions, including the tallest waterslide tower in the Americas and the world's longest lazy river.
This expansion follows the successful Perfect Day at CocoCay model but with substantially greater scale and ambition. The company is deploying a proven strategy: controlling the end-to-end vacation experience through exclusive destinations that can't be replicated by competitors. By 2027, 90% of Caribbean itineraries will include a Perfect Day experience, creating a powerful differentiation factor for Royal Caribbean's core market.
The broader destination portfolio - including the Royal Beach Club Paradise Island (December 2025), Royal Beach Club Cozumel (2026), and Lelepa in the South Pacific (2027) - represents a cohesive global expansion strategy. These controlled environments enable consistent service delivery while maximizing onshore revenue capture through premium experiences, cabana rentals, and beverage sales.
The development timeline (2025-2027) aligns with Royal Caribbean's fleet expansion, allowing them to create integrated marketing narratives connecting new ships with exclusive destinations. Perfect Day Mexico will support
The partnership with local Mexican authorities for community infrastructure indicates a sustainable development approach that should mitigate regulatory risks while positioning Royal Caribbean as a responsible corporate citizen.
From record-breaking firsts at the game-changing Perfect Day Mexico to ultimate beach days, vacationers can create the memories of a lifetime in more ways than ever before
"We have spent the last 50 years shattering perceptions around cruising to transform into a global vacation brand for all generations. Now, we're bringing our demonstrated history of unparalleled service and revolutionary innovation – everything our vacationers know and love – into our collection of destinations that offer more locally inspired perfect days and beachfront getaways," said Michael Bayley, president and CEO, Royal Caribbean. "Perfect Day Mexico is bigger and bolder than anything we have done to date. This destination will be the ultimate vacation for families, and we cannot wait to welcome adventurers from around the world to
Spanning more than 200 acres on
- Loco Waterpark – Thrill-seekers can conquer more than 30 adrenaline-pumping waterslides across five slide towers, including the tallest waterslide tower – and waterslides – across
North and South America . The more than 170-foot-tall Jaguar's Peak features two dueling slides, taking riders through more than two minutes of pure thrill and the longest coaster waterslide in the world. Vacationers can scale new heights across the tower's 10 slides, and they can even do so together on the tallest family raft slide, designed for four to six riders at once. There are more thrills across the waterpark with hydrolaunch slides that shoot riders into the air and the world's first sombrero slide, modeled afterMexico's iconic sombrero. Plus, adventure pools, a wave pool and slides designed for younger kids ensure there's something for everyone. - Splash Cove – The central neighborhood for guests of all ages to go all-in will introduce the longest lazy river in the world – with a crazy side. Along the hour-long float are multiple entry and exit points and plenty of ways to stay hydrated with float-up bars and a cupholder in every tube. And for those who dare, an optional crazy section of the river features unexpected twists and turns with waves, rapids and spins. In the center of it all is a seemingly never-ending 100,000 square foot pool – just one of Perfect Day Mexico's more than 10 expansive pools that together span the size of four football fields. The little ones have their own adventures at Royal
Caribbean's largest Splashaway Bay with waterslides sized just for them. The first-ever Splashaway Cabanas right nearby make it the perfect homebase for families. - El Hideaway – At this adults-only neighborhood, day pass holders 18 years and older can party all day long with a zero-entry pool, swim-up bar and in-pool DJ. Those looking to celebrate big can max out the party vibes at the new Ultimate Party Cabana for 20 guests, with its own pool and bar. For unmatched chill, El Hideaway sets the scene with live music, toes-in-the-sand bars and cabanas.
- Costa Beach Club – Guests looking to upgrade their beach day to the next level of exclusivity can enjoy the white sand beaches, heated infinity pool and premium dining of Costa Beach Club. And for the ultimate retreat, adventurers can spend the day in a private cabana with a personal cabana attendant, thoughtful amenities and a dedicated pool.
- Chill Beach North and South – Vacationers looking to kick back can enjoy the natural beauty of
Mexico along nearly 2 miles of white sand beaches at Chill Beach, spanning north and south from the pier. Guests can enjoy complimentary loungers, umbrellas and towels at all beaches and pools at Perfect Day Mexico. - Fiesta Plaza – Where all the festivities begin: a vibrant arrival area transports vacationers straight to the heart of
Mexico with live music and dance. Plus, the world's largest sombrero sits atop the Tipsy Sombrero bar, welcoming guests with margaritas, cervezas and more.
Fueling the thrill and chill all day long are 12 regionally inspired dining options, from sit-down spots to grab-and-go eateries, with nearly all food spots complimentary to guests. Plus, there are endless reasons to toast "¡Salud!" at 24 bars, including six swim-up bars. Mariachi performances, art installations, and local artisans for souvenir shopping further bring the Mexican culture to life.
Upon opening in fall 2027, Perfect Day Mexico will welcome
"We're committed to pushing the boundaries of what a modern-day vacation can be – delivering innovative experiences that create unforgettable memories for our guests and value for the communities we visit," said Jason Liberty, president and CEO, Royal Caribbean Group. "As we continue to innovate and expand our offerings at sea and on land, our ambition is to offer our guests a diverse range of experiences that grow with them, turning the vacation of a lifetime into a lifetime of vacations."
To bring Perfect Day Mexico to life, Royal Caribbean is continuing its longstanding partnership with the local government and community to develop a modern, sustainable destination that will bring vacationers from around the world to
"At Royal Caribbean, our ambition is bigger than ever, and so is our lineup of amazing experiences we are designing, all centered on our guests," said Kara Wallace, chief marketing officer, Royal Caribbean. "Vacationers trust us to help them make every moment a memory, which is why we are changing the game with unforgettable experiences at Perfect Day Mexico and beyond."
Royal
- Royal Beach Club Paradise Island – Set to debut in December 2025, the first-of-its-kind Royal Beach Club in The
Bahamas will combine the stunning beaches ofNassau's Paradise Island with Royal Caribbean's signature experiences. With the purchase of an all-inclusive day pass, vacationers can enjoy unlimited dining, drinks and amenities, from The Floating Flamingo – the world's largest swim-up bar – to three island-style eateries for local fare, Bahamian art installations, and live music. Vacationers can join the official waitlist to be the first to know when bookings become available in just a few short weeks. - Royal Beach Club Cozumel – Featuring stunning beaches, pools with swim-up bars, cabanas, snorkeling, kayaking and more, the beach club will complement all the island has to offer when it opens in 2026. The spirit of
Mexico will be at the heart of the experience across local touches and a variety of ways to dine and drink, a street market, and hands-on experiences like tequila tastings and cooking classes.
Adding to the range of experiences for any vibe and mood are Royal Caribbean's exclusive beach destinations in Labadee,
- Lelepa – Royal
Caribbean is bringing a bold beach experience to the shores of Lelepa, a Vanuatuan island in the South Pacific Archipelago east ofAustralia . The first exclusive island cruise destination in the Southern Hemisphere will offer a locally inspired experience for guests inAustralia and beyond, complete with serene beaches, nature trails, water activities and delicious dining.
In August 2025, vacationers on the new Icon of vacations, Star of the Seas, will experience the best of Royal Caribbean from beginning to end with stops at Perfect Day at CocoCay alongside the world's best family vacation. By 2027,
More information about Royal Caribbean's leading vacations and growing lineup of destinations can be found at www.royalcaribbean.com/.
*NOTE TO EDITOR: Assets and additional information on Perfect Day Mexico can be found at www.royalcaribbeanpresscenter.com/perfectdaymexico/.
About Royal Caribbean
Royal
Media can stay up to date by following @RoyalCaribPR on X and visit www.RoyalCaribbeanPressCenter.com. For additional information or to book, vacationers can visit www.RoyalCaribbean.com, call (800) ROYAL-
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SOURCE Royal Caribbean International
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