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The Virgin Islands Port Authority, Royal Caribbean Group, and Cruise Terminals International Commemorate Crown Bay District Redevelopment Signing

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Royal Caribbean Group (NYSE:RCL), Virgin Islands Port Authority, and Cruise Terminals International signed an agreement on December 17, 2025 to redevelop the Crown Bay District in St. Thomas into a mixed-use, tourism-focused waterfront destination.

The project aims to modernize Crown Bay Center, expand commercial, recreational and cultural spaces, create construction and ongoing jobs, and boost opportunities for local businesses, taxi drivers and tour operators.

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News Market Reaction

+0.65%
1 alert
+0.65% News Effect

On the day this news was published, RCL gained 0.65%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Reality Check

Price: $318.82 Vol: Volume 2,538,459 is close...
normal vol
$318.82 Last Close
Volume Volume 2,538,459 is close to the 20-day average of 2,630,505 (relative volume 0.97). normal
Technical Shares at $284.88 are trading above the 200-day MA of $278.5 and 22.27% below the 52-week high.

Peers on Argus

RCL was up 1.2% while key travel peers like CCL, CUK, BKNG, ABNB and TCOM all sh...

RCL was up 1.2% while key travel peers like CCL, CUK, BKNG, ABNB and TCOM all showed negative price changes, indicating today’s move was more stock-specific than sector-driven.

Historical Context

5 past events · Latest: Dec 10 (Positive)
Pattern 5 events
Date Event Sentiment Move Catalyst
Dec 10 Dividend and buyback Positive +4.9% New dividend declaration and $2 billion share repurchase authorization.
Dec 09 Itinerary expansion Positive -1.6% Expanded 2027–28 Caribbean lineup across 13 ships and new ports.
Nov 18 Debt offering Neutral +1.9% Senior unsecured notes offering to fund Celebrity Xcel and refinance debt.
Nov 14 Ship launch Positive -1.1% Celebrity Xcel arrival in Fort Lauderdale with new onboard experiences.
Nov 12 Deployment plans Neutral -0.1% Announced 2027–28 deployments from Texas, California and Northeast.
Pattern Detected

Recent news with clearly shareholder-friendly actions (dividends, buybacks) has seen positive alignment, while product/itinerary announcements have sometimes met with mild downside, suggesting investors focus more on capital returns and financing than on deployment headlines.

Recent Company History

Over the last few months, Royal Caribbean has balanced strategic growth with shareholder returns. On Dec 10, 2025, it announced a $1.00 quarterly dividend and a new $2 billion repurchase program, which was followed by a positive price reaction. Multiple announcements in November detailed new ship deployments and seasonal lineups, alongside a registered offering of senior unsecured notes to finance Celebrity Xcel and refinance debt. Against this backdrop, the Crown Bay redevelopment news fits a pattern of investing in destination infrastructure to support long-term demand.

Market Pulse Summary

This announcement highlights a long-term destination investment, with Royal Caribbean partnering to ...
Analysis

This announcement highlights a long-term destination investment, with Royal Caribbean partnering to redevelop the Crown Bay District into a mixed-use tourism hub. It complements recent ship launches, deployment expansions and financing actions aimed at supporting future demand and port infrastructure. Investors may focus on how such projects influence passenger experience, local stakeholder relationships and the utilization of the Caribbean network, while also monitoring future disclosures on capital allocation, debt levels and returns from these development initiatives.

AI-generated analysis. Not financial advice.

ST. THOMAS, U.S. Virgin Islands, Dec. 18, 2025 /PRNewswire/ -- The Virgin Islands Port Authority (VIPA), Royal Caribbean Group (RCG), and Cruise Terminals International (CTI) celebrated the signing of a landmark agreement to redevelop the Crown Bay District into a vibrant, mixed-use destination for residents and visitors during a ceremony held on Wednesday, December 17, 2025 at Austin "Babe" Monsanto Marine Terminal in Crown Bay, St. Thomas. The agreement marks a transformative collaboration between the public and private sectors, representing a major investment in the Territory's tourism and economic prospects.

The redevelopment of Crown Bay will modernize the waterfront by transforming Crown Bay Center into a vibrant, tourism-focused area with improved commercial, recreational, and cultural spaces. The project will deliver significant financial benefits for the community, including generation of new jobs during the construction phase and ongoing operations, creation of entrepreneurial opportunities for local businesses, and significantly enhanced opportunities for local taxi drivers and tour operators.

In attendance at the ceremony were USVI Governor Albert B. Bryan Jr., Lt. Governor Tregenza Roach, President of the 36th Legislature Senator Milton Potter, Commissioner Designee of Tourism Jennifer Matarangas-King, members of the VIPA board of directors, and executives from Cruise Terminals International, iCON, and Royal Caribbean Group.

VIPA Executive Director Carlton Dowe shared his excitement for the landmark agreement, stating, "This initiative represents the future of tourism in the U.S. Virgin Islands. To remain competitive in the rapidly changing global tourism sector, we must continue to innovate and invest in experiences that meet modern travelers' expectations while benefiting our local community. The redevelopment of the Crown Bay District aims to achieve this goal. It will enhance our current standing and lay the groundwork for the next generation of economic growth, opportunities, and destination development."

"Royal Caribbean Group proudly supports the revitalization of the Crown Bay District. By providing elevated experiences for our guests while also paying respect to the local culture and delivering significant economic benefits to the community, we can collectively usher in a new future for U.S. Virgin Islands," said Melissa Morales, senior director, Destination Development, Americas, Caribbean, and Europe, Royal Caribbean Group.

Kevin Goldstein, head of development for the Americas for Cruise Terminals International, emphasized, "Crown Bay is a priority destination within CTI's global portfolio, and this agreement provides the underpinning for a very significant and substantial long-term investment into St. Thomas and U.S. Virgin Islands. We are extremely excited to continue our collaboration with Royal Caribbean Group and Virgin Islands Port Authority partners toward the realization of this ambitious and exciting redevelopment of Crown Bay."

To learn more about the milestone initiative reshaping Crown Bay and strengthening the U.S. Virgin Island as a premier Caribbean destination, please visit: royalcaribbeangroup.com/news. 

About the Virgin Islands Port Authority

The Virgin Islands Port Authority (VIPA) is an autonomous, self-sustaining government agency that was established in 1969 to own and manage the airports and seaports of the United States Virgin Islands (USVI). VIPA oversees 14 seaport facilities and two airports, along with the surrounding properties. It plays a crucial role in the USVI's economy by facilitating travel and commerce while promoting tourism and economic growth through its port activities. VIPA's mission is to develop and maintain the USVI's ports to meet the current and future needs of all users. To learn more about VIPA, visit www.viport.com and follow us on Facebook or X (Twitter).

About Royal Caribbean Group: 

Royal Caribbean Group (NYSE: RCL) is a vacation industry leader with a global fleet of 69 ships across its five brands traveling to all seven continents. With a mission to deliver the best vacations responsibly, Royal Caribbean Group serves millions of guests each year through its portfolio of best-in-class brands, including Royal Caribbean, Celebrity Cruises, and Silversea; and an expanding portfolio of land-based vacation experiences through Perfect Day at CocoCay and Royal Beach Club collection. The company also owns a 50% joint venture interest in TUI Cruises, which operates partner brands Mein Shiff and Hapag-Lloyd Cruises. With a rich history of innovating, Royal Caribbean Group continually delivers exciting new products and guest experiences that help shape the future of leisure travel. Learn more at royalcaribbeangroup.com or rclinvestor.com.

About CTI

CTI is a strategic partnership between Royal Caribbean Group (NYSE: RCL) and funds advised by iCON Infrastructure LLP ("iCON"). 

CTI develops, finances and operates world-class cruise infrastructure in order to enhance passenger experiences and drive economic growth in key cruise destinations worldwide.

About iCON

iCON is an independent, FCA authorised investment firm advising and managing funds with over $12 billion of capital. iCON focuses on making long-term equity investments in private, mid-market, infrastructure businesses located in Europe and North America. iCON is a long-term investor with an extensive track record of partnering alongside strategic counterparties that share a similar focus on growth, operational excellence and sustainability. iCON's funds invest across a range of infrastructure sectors including transport, energy & environment, healthcare, telecommunications, energy generation, distribution and storage. Learn more at www.iconinfrastructure.com.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/the-virgin-islands-port-authority-royal-caribbean-group-and-cruise-terminals-international-commemorate-crown-bay-district-redevelopment-signing-302646007.html

SOURCE Royal Caribbean Group

FAQ

What did Royal Caribbean Group (RCL) announce about Crown Bay on December 17, 2025?

RCL joined VIPA and Cruise Terminals International to sign an agreement to redevelop Crown Bay into a mixed-use, tourism-focused waterfront destination.

How will the Crown Bay redevelopment affect local jobs in St. Thomas?

The announcement says the project will generate new jobs during construction and ongoing operations, and create entrepreneurial opportunities for local businesses.

Who attended the Crown Bay redevelopment signing with Royal Caribbean Group (RCL)?

Attendees included USVI Governor Albert B. Bryan Jr., Lt. Governor Tregenza Roach, Senator Milton Potter, tourism commissioner designee Jennifer Matarangas-King, VIPA board members, and executives from CTI and iCON.

What are the stated goals of the Crown Bay District redevelopment for visitors?

To modernize the waterfront, create improved commercial, recreational, and cultural spaces, and provide elevated guest experiences while respecting local culture.

Where and when was the Crown Bay redevelopment signing ceremony held?

The ceremony was held at Austin "Babe" Monsanto Marine Terminal in Crown Bay, St. Thomas, on December 17, 2025.
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