Sunrun and Tesla Launch Home Energy Plan to Cut Costs and Boost Backup Power for Texans
Sunrun (Nasdaq: RUN) has partnered with Tesla Electric (Nasdaq: TSLA) to launch an innovative home energy plan for Texas homeowners. The partnership combines Sunrun Flex™ solar + storage systems with Tesla's retail electric plan to provide a comprehensive energy solution.
The plan features Tesla Powerwall batteries for backup power, low fixed electricity rates, competitive sellback rates for excess solar energy, and participation in Tesla's Virtual Power Plant program. Key benefits include cost predictability, managed settings, seamless customer service, rollover credits, and performance guarantees.
This collaboration aims to simplify the complex Texas electricity market while providing customers with enhanced energy independence and protection against grid outages.
Sunrun (Nasdaq: RUN) ha stretto una partnership con Tesla Electric (Nasdaq: TSLA) per lanciare un innovativo piano energetico domestico dedicato ai proprietari di case in Texas. La collaborazione unisce i sistemi solari + accumulo Sunrun Flex™ con il piano elettrico al dettaglio di Tesla, offrendo una soluzione energetica completa.
Il piano include le batterie Tesla Powerwall per l'alimentazione di backup, tariffe elettriche fisse e basse, tariffe competitive per la vendita dell'energia solare in eccesso e la partecipazione al programma Virtual Power Plant di Tesla. I principali vantaggi sono la prevedibilità dei costi, impostazioni gestite, assistenza clienti senza interruzioni, crediti di rollover e garanzie di prestazione.
Questa collaborazione mira a semplificare il complesso mercato elettrico texano, offrendo ai clienti maggiore indipendenza energetica e protezione contro le interruzioni della rete.
Sunrun (Nasdaq: RUN) se ha asociado con Tesla Electric (Nasdaq: TSLA) para lanzar un innovador plan de energía doméstica para propietarios en Texas. La colaboración combina los sistemas solares + almacenamiento Sunrun Flex™ con el plan eléctrico minorista de Tesla para ofrecer una solución energética integral.
El plan incluye baterías Tesla Powerwall para respaldo eléctrico, tarifas eléctricas fijas y bajas, tarifas competitivas para la venta de excedentes de energía solar y participación en el programa Planta de Energía Virtual de Tesla. Los beneficios clave son la previsibilidad de costos, configuraciones gestionadas, servicio al cliente fluido, créditos acumulativos y garantías de rendimiento.
Esta colaboración busca simplificar el complejo mercado eléctrico de Texas, brindando a los clientes mayor independencia energética y protección contra cortes de la red.
Sunrun (나스닥: RUN)은 Tesla Electric (나스닥: TSLA)와 협력하여 텍사스 주택 소유자를 위한 혁신적인 가정용 에너지 플랜을 출시했습니다. 이번 파트너십은 Sunrun Flex™ 태양광 + 저장 시스템과 Tesla의 소매 전기 요금제를 결합하여 포괄적인 에너지 솔루션을 제공합니다.
이 플랜은 백업 전원을 위한 Tesla Powerwall 배터리, 저렴한 고정 전기 요금, 초과 태양광 에너지 판매에 대한 경쟁력 있는 요금, 그리고 Tesla의 가상 발전소 프로그램 참여를 특징으로 합니다. 주요 혜택으로는 비용 예측 가능성, 관리 설정, 원활한 고객 서비스, 이월 크레딧, 성능 보증이 포함됩니다.
이번 협력은 복잡한 텍사스 전기 시장을 단순화하고 고객에게 향상된 에너지 독립성과 전력망 정전 보호를 제공하는 것을 목표로 합니다.
Sunrun (Nasdaq : RUN) s'est associé à Tesla Electric (Nasdaq : TSLA) pour lancer un plan énergétique domestique innovant destiné aux propriétaires au Texas. Ce partenariat combine les systèmes solaires + stockage Sunrun Flex™ avec le plan électrique de détail de Tesla pour offrir une solution énergétique complète.
Le plan comprend des batteries Tesla Powerwall pour l'alimentation de secours, des tarifs électriques fixes et bas, des tarifs de revente compétitifs pour l'excès d'énergie solaire, ainsi que la participation au programme Virtual Power Plant de Tesla. Les avantages clés incluent la prévisibilité des coûts, des réglages gérés, un service client fluide, des crédits reportables et des garanties de performance.
Cette collaboration vise à simplifier le marché électrique complexe du Texas tout en offrant aux clients une plus grande indépendance énergétique et une protection contre les coupures de réseau.
Sunrun (Nasdaq: RUN) hat sich mit Tesla Electric (Nasdaq: TSLA) zusammengeschlossen, um einen innovativen Energieplan für Hausbesitzer in Texas zu starten. Die Partnerschaft kombiniert Sunrun Flex™ Solar- + Speichersysteme mit Teslas Einzelhandelsstromtarif, um eine umfassende Energielösung zu bieten.
Der Plan beinhaltet Tesla Powerwall-Batterien für Notstrom, niedrige Feststrompreise, wettbewerbsfähige Einspeisevergütungen für überschüssige Solarenergie sowie die Teilnahme am Virtual Power Plant-Programm von Tesla. Zu den wichtigsten Vorteilen zählen Kostenplanbarkeit, verwaltete Einstellungen, nahtloser Kundenservice, Übertragsgutschriften und Leistungszusagen.
Diese Zusammenarbeit zielt darauf ab, den komplexen texanischen Strommarkt zu vereinfachen und den Kunden mehr Energieunabhängigkeit sowie Schutz vor Netzausfällen zu bieten.
- Strategic partnership between two leading clean energy companies
- Offers competitive sellback rates for excess solar energy
- Includes Tesla Powerwall batteries for backup power during outages
- Features predictable monthly payments and rollover credits
- Provides performance guarantees and 24/7 system monitoring
- Limited availability only to Texas residents in areas with retail choices
Insights
Sunrun-Tesla partnership creates new revenue opportunities in Texas through an integrated solar-battery-retail electricity offering that could strengthen customer acquisition and retention.
This partnership represents a strategic move for Sunrun to deepen its integration in the energy value chain by combining its Flex solar subscription service with Tesla's retail electricity business. By offering Tesla Electric's optimized electricity rates alongside their solar and storage installations, Sunrun is effectively creating a vertically integrated energy solution that addresses multiple customer pain points in the fragmented Texas electricity market.
The business model innovation here is significant. Rather than just selling hardware or subscription solar, this bundled approach creates multiple revenue streams while potentially reducing customer acquisition costs. Texas represents an ideal market for this strategy given its deregulated electricity structure, high solar potential, and recent history of grid reliability issues that drive demand for backup power.
For Sunrun's economics, this partnership could improve customer retention by creating a more comprehensive relationship, while increasing average revenue per user through the addition of retail electricity services. The bundled offering may also reduce customer acquisition costs through cross-selling opportunities. Particularly valuable is the emphasis on Tesla coordinating settings between the retail plan and battery management, which optimizes the system's economic performance and customer value.
The rollover credit system and performance guarantees address key concerns in the residential solar market around system performance and billing predictability, potentially lowering barriers to adoption. Additionally, the Virtual Power Plant functionality creates potential for additional revenue through grid services, an emerging high-margin opportunity in the residential solar sector.
New plan combines Sunrun Flex™ solar + storage with a customized Tesla Electric retail plan to deliver lower rates, seamless backup, and peace of mind for Texas homeowners
SAN FRANCISCO, July 24, 2025 (GLOBE NEWSWIRE) -- Sunrun (Nasdaq: RUN), the nation’s leading provider of clean energy as a subscription service, announced today an innovative home energy plan in partnership with retail electric provider Tesla Electric (Nasdaq: TSLA). Created exclusively for Sunrun Flex™ customers in Texas, this new home energy plan is designed to maximize solar production, battery backup power for outages, and energy independence.
With the Tesla Electric + Sunrun Flex plan, Tesla Electric offers a low, fixed electricity rate and the most competitive sellback rates for excess solar energy sent back to the grid. Combined with abundant solar production from Sunrun Flex and seamless battery management, customers get maximum value, advanced outage protection, and greater peace of mind.
Texas residents face a crowded and confusing electricity market with over 100 retail electric providers and a wide range of complex rate structures, most of which aren’t optimized for home solar and storage. Tesla Electric + Sunrun Flex is a complete home energy solution that eliminates confusion and improves the customer experience through dedicated enrollment assistance and aligning precise battery settings and solar production with a tailored retail electricity offering.
“This partnership creates the most compelling and comprehensive home energy solution on the market for Texas consumers,” said Sunrun CEO Mary Powell. “We’ve put customers first by combining the resources, technology, and knowledge of two companies that know energy best. Pairing Tesla’s custom electric plan with Sunrun Flex results in a superior customer experience and unparalleled energy independence.”
Sunrun Flex systems include Tesla Powerwall batteries to provide households with advanced backup power during outages—an especially valuable feature in Texas where severe weather has recently created prolonged blackouts and grid instability. Powerwall also allows customers to participate in Tesla’s Virtual Power Plant to support the grid by sharing power to reduce strain and increase the supply of electricity.
Other key benefits of the Tesla Electric + Sunrun Flex plan include:
- Cost Predictability: Customers enjoy predictable, affordable monthly payments, with the ability to "flex" their energy usage as life changes.
- Managed Settings: Tesla will coordinate electric rates, battery settings, and solar crediting to ensure the most value creation for customers.
- Seamless Experience: Coordinated customer service between Sunrun and Tesla to ensure a seamless experience that integrates the electric plan and Flex system.
- Rollover Credits: When customers use less energy than their baseline, they earn rollover credits to apply against future months when they exceed their baseline.
- Performance Guarantee: Every Sunrun Flex subscription includes 24/7 system monitoring, free maintenance and repairs, along with solar performance and battery health guarantees.
“With Tesla Electric, we’re building energy plans that unlock the full value of home solar and storage—optimized rates, seamless backup, and participation in grid services through virtual power plants,” said Colby Hastings, Director of Residential Energy at Tesla. “This collaboration with Sunrun brings all of that together in one smart, simple offering for Texans.”
The Tesla Electric + Sunrun Flex plan is now available exclusively to Sunrun Flex customers across Texas, in areas with retail choices. To learn more about the plan and sign up, please visit sunrun.com/flex-texas. Tesla Electric is operated by Tesla Energy Ventures, LLC REP #10296, a subsidiary of Tesla, Inc.
About Sunrun
Sunrun Inc. (Nasdaq: RUN) revolutionized the solar industry in 2007 by removing financial barriers and democratizing access to locally-generated, renewable energy. Today, Sunrun is the nation’s leading provider of clean energy as a subscription service, offering residential solar and storage with no upfront costs. Sunrun’s innovative products and solutions can connect homes to the cleanest energy on earth, providing them with energy security, predictability, and peace of mind. Sunrun also manages energy services that benefit communities, utilities, and the electric grid while enhancing customer value. Discover more at www.sunrun.com.
Media Contact
Wyatt Semanek
Director, Corporate Communications
press@sunrun.com
Investor & Analyst Contact
Patrick Jobin
SVP, Deputy CFO & Investor Relations Officer
investors@sunrun.com
FAQ
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