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SEGG Media (NASDAQ: SEGG) has announced a significant expansion of its global operations through the launch of two new business enterprises: SEGG Digital and SEGG Productions. SEGG Digital, led by Charlie Davis, will serve as the group's global marketing arm focusing on influencer marketing and social media strategies across properties like Sports.com and Lottery.com, targeting 1.5 billion+ monthly views.
SEGG Productions, headed by Tamer Hassan, will create premium content including docuseries, films, and short-form videos. Their first major production, "SAS Unscripted," hosted by Ant Middleton, is already in development. Both enterprises will be headquartered in Dubai, leveraging SEGG Media's pending Nook acquisition to enhance global market presence.
SEGG Media (NASDAQ: SEGG) reports strong performance following its investment in Veloce Media Group and Veloce's acquisition of Quadrant, a creator-led brand co-founded by Formula 1 driver Lando Norris. Quadrant has secured major partnerships with blue-chip companies including Electronic Arts, T-Mobile, Lego, NordVPN, Revolut, and Swarovski.
Veloce, operating the world's largest racing and gaming media network, achieved £12.8 million ($17.5 million) in revenue for FY 2024, marking a 153% increase from FY 2023. The company generates over 750 million monthly digital views, primarily targeting Gen-Z and millennial audiences. SEGG Media holds a strategic option to acquire a 51% majority stake in Veloce.
SEGG Media (NASDAQ: SEGG), a sports, entertainment, and gaming conglomerate, has announced a major strategic expansion phase backed by $450 million in committed financing from United Capital Investments London and Generating Alpha. The company, which owns premium domains Sports.com, Concerts.com, and Lottery.com, is executing a comprehensive growth strategy focused on acquisitions and global expansion.
The company is actively pursuing negotiations with several platforms including Veloce Media Group and Nook Holdings, while expanding into international markets across Europe, the Middle East, and the Americas. SEGG Media's strategy emphasizes immersive fan engagement, AI-driven experiences, and revenue generation through its innovative platforms in sports, live entertainment, iGaming, and digital media sectors.
SEGG Media (NASDAQ: SEGG) has announced a 1-for-10 reverse stock split effective August 29, 2025. This strategic move aims to enhance institutional investor access, strengthen market structure, and mitigate market manipulation risks.
The company's Board of Directors approved this decision following shareholder authorization from February 2025. The initiative is supported by $450 million in commitments from United Capital Investments London Limited and Generating Alpha Ltd. Unlike typical reverse splits driven by listing compliance, SEGG Media's decision is proactive and growth-focused, positioning the company to execute strategic acquisitions including Veloce Media Group and Nook Holdings.
SEGG Media (NASDAQ: SEGG) is advancing its global motorsport strategy through strategic initiatives across multiple racing series. The company is engaging in key discussions with NASCAR executives alongside Veloce Group to explore content rights and sponsorship opportunities, aiming to expand NASCAR's digital footprint globally.
The company is launching the Sports.com Elite Driver Program in 2026, supporting drivers across Formula One, IndyCar, and other categories. Additionally, SEGG Media is exploring opportunities in hydrogen racing and has supported the inaugural Racing Women Training Camp. The global motorsport market is projected to grow by over $10 billion by 2029.
SEGG Media (NASDAQ: SEGG) has successfully concluded its first Racing Women Training Camp, powered by Sports.com. The four-day program brought together eight female drivers from the USA, UK, Hungary, Dubai, and Qatar, featuring comprehensive training across multiple locations including Silverstone, Milton Keynes, and Donington Park.
The program included mindset seminars, simulator training, on-track instruction, and Radical Motorsport sessions. Notably, SEGG Media is expanding its motorsport presence with backing for three drivers at the Milwaukee Mile and exploring potential NASCAR entry in 2026.
SEGG Media (NASDAQ: SEGG) announces its three sponsored drivers will compete at the historic Milwaukee Mile for the penultimate weekend of the 2025 IndyCar season. Louis Foster, leading the INDYCAR Rookie of the Year standings by 6 points, returns to defend his 2024 INDY NXT championship victory at the track. Callum Ilott enters with momentum after consecutive P6 finishes, while Seb Murray makes his Milwaukee debut in Indy NXT.
The drivers' vehicles and equipment will prominently feature SEGG Media's brands - Lottery.com and Sports.com - across various positions including rear wings, helmets, and race suits. The races will be broadcast globally on Fox, FS1, FS2, and Sky Sports F1, with the main race scheduled for Sunday, August 24, at 2:00 p.m. ET.
SEGG Media Corporation (NASDAQ: SEGG) showcased strong performance at the BitNile.com Grand Prix of Portland through its sponsored drivers. Callum Ilott delivered a remarkable comeback, climbing from P24 to finish P6 in his PREMA Racing Chevrolet, matching his career-best result. Louis Foster finished P13 despite early setbacks, maintaining his lead in the 2025 INDYCAR Series Rookie of the Year standings.
The company's brands, Lottery.com and Sports.com, gained significant visibility through strategic logo placements on vehicles, helmets, and race suits across both the NTT INDYCAR and INDY NXT series. Rookie Seb Murray finished P16 in his Portland debut in the INDY NXT series, despite being involved in a first-turn incident.
SEGG Media Corporation (NASDAQ: SEGG) has announced its sponsored drivers' participation in the Grand Prix of Portland, the final road course of the 2025 INDYCAR season. The event will take place at the Portland International Raceway, a 1.964-mile natural road course featuring 12 turns.
The company's sponsored drivers include Callum Ilott (PREMA Racing), Louis Foster (Rahal Letterman Lanigan Racing), and Seb Murray (Andretti Cape). Foster leads the Rookie of the Year standings, while Murray recently achieved a career-best P5 finish at Monterey in the INDY NXT series. The race will be broadcast on FOX and Sky Sports F1 on Sunday, August 10, with race start at 3:22 PM Eastern Time.
Sports.com Studios (NASDAQ:SEGG) has announced a strategic co-production partnership with GOATS Entertainment to monetize sports-related intellectual property. The collaboration aims to transform athlete legacies into revenue-generating content assets through multiple channels.
GOATS Entertainment brings an extensive archive including 90,000+ iconic sports photographs and exclusive interviews with over 25 legendary athletes. Initial projects include "Footballers Live" and "SAS Unscripted with Ant Middleton". The partnership will generate revenue through docuseries production, streaming rights, merchandise, licensing, and global live events.
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