Smart Eye Secures Two Additional Driver Monitoring System Design Wins with European Truck OEM

Rhea-AI Summary

Smart Eye (OTC PINK:SMTEF) won two additional Driver Monitoring System (DMS) design wins with an existing European truck OEM. Production of the new truck models is scheduled to begin in 2028, and the order's estimated revenue is SEK 15 million based on product life cycle projections.

The program was secured with a global Tier 1 supplier and expands a long-standing OEM relationship. Smart Eye reports 372 total design wins from 24 OEMs, with combined estimated lifetime value of SEK 8.790 billion and potential additional lifetime value of SEK 5.690 billion.

Positive

• New design wins add SEK 15 million estimated lifecycle revenue
• Production scheduled for 2028, securing future program pipeline
• Builds on established OEM relationship and Tier 1 supplier collaboration
• Company reports 372 total design wins from 24 OEMs

Negative

• Revenue from this program is not expected until production begins in 2028
• Estimated order value of SEK 15 million is modest relative to reported total design-win value

GOTHENBURG, SWEDEN / ACCESS Newswire / March 10, 2026 / Smart Eye (STO:SEYE)(OTC PINK:SMTEF)(FRA:SE9) will supply its DMS software for two new truck models from an existing European customer. The estimated revenue of the order is SEK 15 million based on product life cycle projections.

Smart Eye, a global leader in Driver Monitoring System (DMS) software for the automotive industry, has been selected to provide its technology for two upcoming truck models from a major European truck manufacturer.

The project was secured together with a global Tier 1 supplier and builds on Smart Eye's established relationship with the manufacturer. The OEM has already integrated Smart Eye's DMS software across several vehicle programs and is now expanding its use to two additional truck models.

Production of the new truck models equipped with Smart Eye's DMS is scheduled to begin in 2028. Based on projected product life cycle volumes, the estimated revenue from the program is SEK 15 million.

"These two new vehicle models were expected, but are nevertheless very welcome," said Martin Krantz, CEO and Founder of Smart Eye. "We look forward to continuing our collaboration with this important customer. Having successfully delivered our first two projects together, we expect to do more business going forward."

Smart Eye has now received a total of 372 design wins from 24 OEMs. The combined estimated lifetime value from current design wins is now larger than SEK 8.790 billion. The estimated value over the product lifecycle from possible additional design wins with all 24 manufacturers is SEK 5.690 billion.

For more information:

Martin Krantz, CEO Smart Eye AB
+46 70-329 26 98
martin.krantz@smarteye.se

About Smart Eye

Smart Eye is the leading provider of Human Insight AI, technology that understands, supports and predicts human behavior in complex environments. The company is on a mission to bridge the gap between humans and machines for a safe and sustainable future. Supported by Affectiva and iMotions - companies it acquired in 2021 - Smart Eye's multimodal software and hardware solutions provide unparalleled insight into human behavior.

In automotive, Smart Eye's driver monitoring systems and interior sensing solutions improve road safety and the mobility experience. The company's eye tracking technology and iMotions biosensor software platform are also used in behavioral research to enable advanced research in academic and commercial sectors. In media analytics, Affectiva's Emotion AI provides the world's largest brands and market researchers with a deeper understanding of how consumers engage with content, products, and services.

Founded in 1999, Smart Eye is a global company headquartered in Sweden, with customers including NASA, Nissan, Boeing, Honeywell, Volvo, GM, BMW, Polestar, Geely, Harvard University, 28 percent of the Fortune Global 500 companies, and over 1,300 research organizations around the world.

Visit www.smarteye.ai for more information.

Visit our investor web for more financial information: https://smarteye.se/investors/

Smart Eye is listed on the Nasdaq First North Growth Market. The Company's Certified Adviser is Bergs Securities AB.

This information is information that Smart Eye is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact persons set out above, at 2026-03-10 14:00 CET.

Attachments

Smart Eye Secures Two Additional Driver Monitoring System Design Wins with European Truck OEM

SOURCE: Smart Eye

View the original press release on ACCESS Newswire

FAQ

What did Smart Eye (SMTEF) announce about new truck model design wins on March 10, 2026?

Smart Eye announced two additional DMS design wins for a European truck OEM, with production starting in 2028. According to the company, the program was won with a global Tier 1 supplier and is expected to generate an estimated SEK 15 million over the product life cycle.

How much revenue will the new Smart Eye (SMTEF) truck programs generate and when?

The company estimated SEK 15 million in revenue over the product life cycle for the two truck models. According to Smart Eye, production is scheduled to begin in 2028, so significant revenue recognition will be tied to that production timeline.

How do these new wins affect Smart Eye's (SMTEF) design-win tally and lifetime value metrics?

These wins increase Smart Eye's total to 372 design wins across 24 OEMs and contribute to reported lifetime values. According to Smart Eye, combined estimated lifetime value from current design wins is SEK 8.790 billion.

Does Smart Eye (SMTEF) partner with suppliers for these truck DMS programs?

Yes. Smart Eye secured the truck programs together with a global Tier 1 supplier, supporting system-level integration. According to the company, this builds on prior collaborations with the same OEM across multiple vehicle programs.

What is the investor impact of Smart Eye's (SMTEF) SEK 15 million order estimate?

The SEK 15 million estimate adds to long-term revenue visibility but is scheduled for production in 2028, delaying near-term cash flow. According to Smart Eye, the figure is based on projected product life cycle volumes rather than immediate deliveries.