SMX's Newest Partnership Puts Humanity Back Into Gold

Rhea-AI Summary

SMX (NASDAQ:SMX) announced that its majority-owned unit trueGold is deploying a molecular-marking system that embeds a permanent, readable chemical tracer into gold to verify origin, purity, and ethical sourcing.

Independent Intertek testing is cited as confirming the marker is chemically inert and non-toxic, and the marker is said to meet EU REACH, RoHS, U.S. National Stamping Act, and Canada Precious Metals Marking Regulations. Partnerships with Ava Global and Fingo aim to preserve verification across logistics and human identity checkpoints, while European and global collaborators extend the tech into recycling and other materials.

Positive

• Intertek confirmed marker is chemically inert and non-toxic
• Claims compliance with EU REACH, RoHS, U.S. National Stamping Act, Canada Precious Metals Marking Regulations
• Partnerships with Ava Global and Fingo to maintain verification through logistics and personnel

Negative

• None.

Insights

Materials & Supply Chain Analyst

SMX's molecular-marking partnership creates immediate traceability for gold and extends the tech into recycling and textiles.

SMX's majority-owned unit trueGold embeds a permanent, invisible molecular marker into gold that reads without alteration, and independent testing by Intertek and stated compliance with EU REACH, RoHS, the U.S. National Stamping Act, and Canada’s Precious Metals Marking Regulations supports technical viability.

The business mechanism links a lab-level identifier to logistics and identity partners — notably Ava Global and Fingo — so marked metal keeps its verified identity through shipment and handling. That pairing turns a material marker into an enforceable chain-of-custody tool, provided partners maintain operational controls and reading equipment at checkpoints.

Key dependencies and risks include deployment scale, reader availability at refineries and vaults, and third-party audit capacity to prevent system gaps. Claims about reducing illicit mining rely on on-the-ground adoption and integration with existing compliance regimes; those are stated goals, not proven outcomes.

Concrete items to watch include rollouts to major refineries, certification or uptake by recognized industry bodies, and commercial deployments with luxury brands or national reserves. Expect initial commercial validation within months to 2026 for pilot scale, and broader industry adoption over a multi-year horizon.

NEW YORK, NY / ACCESS Newswire / November 11, 2025 / For centuries, gold has represented permanence, beauty, and wealth. It has been worn as power, traded as currency, and hoarded as security. But for all its brilliance, the truth about where it comes from has always been a matter of faith.

That era is over. trueGold, a majority-owned subsidiary of SMX (NASDAQ:SMX), is giving gold something it has never had before: proof. The company's molecular-marking technology allows each gram of gold to hold a chemical memory of its origin, purity, and ethical path from mine to market.

This is not paperwork. It's science. The proof is literally inside the metal. That means the gold in a wedding ring, a luxury timepiece, or a national reserve can finally verify its own story. It's the convergence of transparency, technology, and humanity, and it may be one of the most important shifts in the global value chain this century.

A Technology Rooted in Responsibility

The marker that powers SMX's trueGold is molecular, invisible, and permanent. Once embedded, it can be read in seconds without cutting, melting, or dismantling the gold. What once required weeks of testing to determine provenance, now takes moments. And it comes with scientific certainty. SMX's system instantly verifies authenticity, recycled content, and ethical sourcing, transforming gold into what it was always meant to be: a universal standard of trust.

The implications go beyond the lab. In regions where illicit mining funds conflict or force child labor, molecular verification becomes a line of defense. It creates a system where only verified gold enters legitimate markets. Accountability begins at the atomic level, cutting off exploitation at its source and forcing the industry to evolve toward fairness.

Independent testing by Intertek confirmed that SMX's marker is chemically inert and non-toxic. It meets international safety standards, including EU REACH and RoHS compliance, the U.S. National Stamping Act, and Canada's Precious Metals Marking Regulations. That means gold can now carry proof without altering its purity or its value. Traceability and consumer safety finally share the same space.

Partnerships That Humanize Proof

Proof, on its own, is just data. What gives it meaning are the people and systems that uphold it. SMX's trueGold network is designed to make transparency practical, enforceable, and human.

Its partnership with Ava Global, a leader in high-value logistics, ensures that verification continues during every shipment. Marked gold maintains its verified identity from refinery to vault. Fingo, another collaborator specializing in digital identity, verifies that only authorized personnel handle the gold, securing the human side of the chain.

Together, they turn the old process of "trust by declaration" into "trust by detection." Every checkpoint becomes part of the proof itself. The result is a living ecosystem of accountability that safeguards both the product and the people connected to it.

The Global Network of Material Truth

The reach of SMX extends far beyond precious metals. In Europe, the company collaborates with the CARTIF Technology Centre in Spain and CETI in France. These partnerships apply molecular memory to textiles, packaging, and industrial materials, advancing Europe's move toward measurable sustainability.

In Austria, SMX works with BT-Systems and REDWAVE, integrating molecular verification and artificial intelligence into automated recycling facilities. In Singapore, its partnership with Bio-Packaging is certifying recycled plastics for major consumer brands, while Tradepro Group in the United States brings the same technology into domestic recycling networks.

Each alliance forms another front in the global campaign to replace faith with evidence. Together, they reinforce the idea that proof is not limited to one material or one country. It is a universal language of accountability that can span industries, borders, and ideologies.

When Luxury Meets Ethics

In today's world, transparency is no longer a marketing advantage. It is a demand. SMX's trueGold enables miners and brands to certify their products molecule by molecule. Shoppers can verify a piece's origin, composition, and recycled content with absolute confidence.

This new era of ethical luxury gives artisans and manufacturers something equally valuable: pride in provenance. When creators can prove their materials are responsibly sourced, they elevate craftsmanship into an act of integrity. Every finished product reflects both beauty and honesty.

The result is a shift in consumer power. Studies from IBM and PwC show that more than 70% of buyers are willing to pay a premium for sustainable, traceable goods. trueGold doesn't just meet that demand; it defines it. Within a marketplace where perception drives profit, accountability becomes the new gold standard.

The Human Dividend

At its core, trueGold is not a story about technology. It is a story about people. It is about the miners who deserve safe conditions, the jewelers who deserve credit for their integrity, and the consumers who deserve to trust what they own.

Proof brings fairness back to the table. It bridges the gap between developing nations that extract resources and the global markets that consume them. It gives investors confidence, but it also gives communities dignity.

Gold has always symbolized permanence. Now, through SMX's science, it finally lives up to that promise. It becomes not just a store of value but a record of truth. One that repairs the divide between what is real and what is claimed.

Sources and references:

• https://www.smx.tech/home

• https://www.smx.tech/technology

• https://www.thinkava.com/

• https://finance.yahoo.com/news/smx-fingo-enter-collaboration-mandate-134500842.

• https://www.theaustralian.com.au/business/stockhead/truegolds-unique-technology-enables-transparent-supply-chain-for-gold/news-story/162eff62309eccd101dd59fa96eb3972

• https://stockhead.com.au/tech/truegolds-unique-technology-builds-trust-and-enables-a-transparent-supply-chain-for-gold-from-mine-to-marketplace-and-recycling/

• https://engageforgood.com/ibm-2020-purpose-provenance-profits-consumer-goods.

• https://www.heraldnews.com/press-release/story/3204/truegold-gives-memory-to-gold-jewelry-watches-now-tell-their-own-story/

• https://finance.yahoo.com/news/smx-fingo-enter-collaboration-mandate-134500842.html

• https://www.lbma.org.uk/good-delivery/gold-bar-security-features#-

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• https://www.smx.tech/home

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• https://www.thinkava.com/

• https://finance.yahoo.com/news/smx-fingo-enter-collaboration-mandate-134500842.htmlhttps://finance.yahoo.com/news/smx-fingo-enter-collaboration-mandate-

• https://www.theaustralian.com.au/business/stockhead/truegolds-unique-technology-enables-transparent-supply-chain-for-gold/news-story/162eff62309eccd101dd59fa96eb3972

• https://stockhead.com.au/tech/truegolds-unique-technology-builds-trust-and-enables-a-transparent-supply-chain-for-gold-from-mine-to-marketplace-and-recycling/

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• https://www.lbma.org.uk/good-delivery/gold-bar-security-features#-

About SMX

As global businesses face new and complex challenges relating to carbon neutrality and meeting new governmental and regional regulations and standards, SMX is able to offer players along the value chain access to its marking, tracking, measuring and digital platform technology to transition more successfully to a low-carbon economy.

Forward-Looking Statements

The information in this press release includes "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words "anticipate," "believe," "contemplate," "continue," "could," "estimate," "expect," "forecast," "intends," "may," "will," "might," "plan," "possible," "potential," "predict," "project," "should," "would" and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements in this press release may include, for example: matters relating to the Company's fight against abusive and possibly illegal trading tactics against the Company's stock; successful launch and implementation of SMX's joint projects with manufacturers and other supply chain participants of gold, steel, rubber and other materials; changes in SMX's strategy, future operations, financial position, estimated revenues and losses, projected costs, prospects and plans; SMX's ability to develop and launch new products and services, including its planned Plastic Cycle Token; SMX's ability to successfully and efficiently integrate future expansion plans and opportunities; SMX's ability to grow its business in a cost-effective manner; SMX's product development timeline and estimated research and development costs; the implementation, market acceptance and success of SMX's business model; developments and projections relating to SMX's competitors and industry; and SMX's approach and goals with respect to technology. These forward-looking statements are based on information available as of the date of this press release, and current expectations, forecasts and assumptions, and involve a number of judgments, risks and uncertainties. Accordingly, forward-looking statements should not be relied upon as representing views as of any subsequent date, and no obligation is undertaken to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. As a result of a number of known and unknown risks and uncertainties, actual results or performance may be materially different from those expressed or implied by these forward-looking statements. Some factors that could cause actual results to differ include: the ability to maintain the listing of the Company's shares on Nasdaq; changes in applicable laws or regulations; any lingering effects of the COVID-19 pandemic on SMX's business; the ability to implement business plans, forecasts, and other expectations, and identify and realize additional opportunities; the risk of downturns and the possibility of rapid change in the highly competitive industry in which SMX operates; the risk that SMX and its current and future collaborators are unable to successfully develop and commercialize SMX's products or services, or experience significant delays in doing so; the risk that the Company may never achieve or sustain profitability; the risk that the Company will need to raise additional capital to execute its business plan, which may not be available on acceptable terms or at all; the risk that the Company experiences difficulties in managing its growth and expanding operations; the risk that third-party suppliers and manufacturers are not able to fully and timely meet their obligations; the risk that SMX is unable to secure or protect its intellectual property; the possibility that SMX may be adversely affected by other economic, business, and/or competitive factors; and other risks and uncertainties described in SMX's filings from time to time.

EMAIL: info@securitymattersltd.com

SOURCE: SMX (Security Matters) Public Limited

View the original press release on ACCESS Newswire

FAQ

What does SMX's November 11, 2025 trueGold announcement mean for SMX (SMX) investors?

SMX says trueGold embeds a permanent molecular marker to verify gold origin and purity, potentially enhancing traceability and market trust.

Has independent testing validated SMX's trueGold marker for safety?

The company cites Intertek testing that confirmed the marker is chemically inert and non-toxic.

Which regulations does SMX claim trueGold meets as of November 11, 2025?

SMX states the marker meets EU REACH, RoHS, the U.S. National Stamping Act, and Canada Precious Metals Marking Regulations.

How do Ava Global and Fingo work with SMX trueGold to secure supply chains?

Ava Global handles logistics verification during shipments and Fingo verifies authorized personnel access, preserving the gold's verified identity.

Is trueGold technology limited to precious metals according to SMX's release?

No; SMX describes partnerships applying molecular memory to textiles, packaging, plastics, and recycling processes in Europe, Austria, Singapore, and the U.S.

Can consumers verify a product's origin using SMX trueGold as of the announcement?

SMX says marked items can be read in seconds to verify origin, purity, and recycled content without cutting or melting the metal.