SharkNinja, Inc. Stock Price, News & Analysis

SharkNinja (NYSE: SN) named seven-time Super Bowl champion Tom Brady as its new global brand ambassador in a multi-year partnership announced October 21, 2025. The agreement spotlights Brady promoting SharkNinja products, starting with the Ninja CRISPi PRO Countertop Glass Air Fryer, a fan contest to win the CRISPi PRO tied to a playful “roast” theme, and planned content, product collaborations, and philanthropic activities through 2025–2026. SharkNinja said Brady will help infuse performance principles across the global team and support the inaugural SharkNinja Innovation Challenge.

SharkNinja (NYSE: SN) will release its third quarter 2025 financial results on Thursday, November 6, 2025 before market open. A live earnings conference call and webcast will be held the same day at 8:30 a.m. Eastern Time. The webcast link and archived replay will be available on the company Investor Relations site at ir.sharkninja.com.

To join the live call by phone dial 1-833-470-1428 or 1-646-844-6383 and enter confirmation code 884709.

Ninja (NYSE: SN) expanded its glass air frying lineup with the Ninja CRISPi® PRO Countertop Glass Air Fryer, a 6QT XL model adding two cooking functions and precision digital temperature controls. The unit delivers 6-in-1 cooking (Air Fry, Bake, Roast, Dehydrate, Max Crisp, Re-Crisp) and is compatible with 2.5QT and 4QT containers for flexible meal sizes. The CRISPi PRO is designed to crisp frozen foods in under 15 minutes and supports family meals for up to 10 people. The product is available now at Target.com for $279 and will be sold on SharkNinja.com beginning October 21, 2025. The announcement cites the original CRISPi generating over 715 million social impressions since launch and references Ninja as the #1 air fryer brand in the U.S.

SharkNinja (NYSE: SN) announced a reimagined direct-to-consumer experience at SharkNinja.com on October 13, 2025. The unified site brings Shark and Ninja brands into one mobile-first destination with intuitive navigation, social-first discovery, recipes and user-generated content, and a dedicated post-purchase hub for warranty, FAQs, parts, and accessories.

The platform is built on Salesforce Commerce Suite and uses Salesforce Agentforce AI to enhance customer support, enable faster nationwide shipping, and extend digital capabilities to wholesale partners to strengthen global e-commerce presence.

SharkNinja (NYSE: SN) announced a multi-year partnership naming Kevin Hart as a global brand ambassador alongside long-term ambassador David Beckham, launching a new digital series called Neighbors.

The campaign, created with Hartbeat, positions the pair as next-door neighbors who showcase Shark and Ninja products in comedic, everyday moments. Content will air on television and social media with new episodes rolling out throughout fall 2025 and beyond. SharkNinja emphasized the partnership aims to blend entertainment with product demonstrations to raise brand awareness and highlight user-friendly appliance performance.

SharkNinja (NYSE:SN) has launched the inaugural SharkNinja Innovation Challenge in partnership with MassChallenge, targeting innovators aged 18-24. The nationwide competition invites university students and early-career entrepreneurs to pitch innovative solutions in three categories: Consumer Problem-Solving Innovation, Sustainability & Circularity, and Universal Design.

The challenge, running through October 24, 2025, will culminate in a live pitch finale in Boston in early 2026. Finalists will receive comprehensive support, including IP counsel assistance, provisional patent application cost reimbursement, and mentorship opportunities. The initiative is part of SharkNinja's Innovation for Impact philanthropy program.

SharkNinja (NYSE:SN) has launched two innovative skincare devices: the Shark FacialPro Glow ($399.99) and Shark DePuffi ($199.99). The FacialPro Glow is a hydro-fueled facial device delivering spa-level results in 10 minutes, clinically proven to increase skin hydration by 128% in one use.

The system includes dermatologist-tested formulas developed in a Korean lab: Derm Detox AHA + BHA Exfoliating Gel and Hydro Infuse BHA Hydrator. The DePuffi attachment, also available separately, features InstaChill and InstaHeat technologies with six temperature-controlled levels for facial contouring and circulation boost.

Both products will be available in October 2025, with the FacialPro Glow launching October 6 and DePuffi on October 17 through SharkBeauty.com and Amazon.

SharkNinja (NYSE:SN) has launched the TurboBlade™ Cool + Heat, a revolutionary 2-in-1 fan and heater priced at $399.99. This product follows the viral success of the original TurboBlade™ Fan, which garnered over 129 million views across social media since its March 2025 launch.

The new device combines powerful cooling with 1500-watt heating capacity, featuring ThermoIQ™ Mode for intelligent temperature maintenance, customizable coverage through pivoting vents, and oscillation capabilities. Available in Charcoal and White on SharkClean.com, the product offers bladeless technology, Dust Defense screening, and includes a remote with magnetic backing.

SharkNinja (NYSE: SN) has been recognized among the top 50 companies in Fast Company's 2025 Best Workplaces for Innovators list. The company, which employs over 3,600 team members globally, including more than 1,000 engineers, designers, and product developers, is celebrated for fostering a culture of innovation across all levels.

The company's innovation-driven approach has yielded impressive results, with over 5,200 issued patents and approximately 25 new product launches annually across 37 categories. SharkNinja was also recognized on Fast Company's Corporate Wellness Innovators list for its competitive benefits package, including employee stock purchase options and health benefits.