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Sunlands Technology Group Announces Unaudited Fourth Quarter and Full Year 2025 Financial Results

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Sunlands Technology Group (NYSE: STG) reported unaudited results for Q4 and full year 2025. For FY2025, net revenues were RMB2,019.9 million and net income was RMB365.6 million. Q4 2025 net revenues were RMB470.2 million and net income was RMB38.4 million.

Key operational shifts included a material decline in new student enrollments and deferred revenue, lower cost of revenues, higher product development spending, and a Q1 2026 revenue outlook of RMB420–440 million.

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Positive

  • 19th consecutive profitable quarter reported
  • Positive operating cash flow for the full year 2025
  • Cost of revenues decreased by 16.7% year-over-year in 2025
  • Product development spending increased by 18.2% in 2025 (investment in technology)

Negative

  • New student enrollments declined 14.1% year-over-year in 2025
  • Deferred revenue declined 36.1% from RMB916.5M to RMB585.3M as of Dec 31, 2025
  • Q1 2026 revenue guidance implies a year-over-year decline of 9.8%–13.9%

Key Figures

Q4 2025 net revenues: RMB470.2M (US$67.2M) Q4 2025 net income: RMB38.4M (US$5.5M) Q4 2025 net income margin: 8.2% +5 more
8 metrics
Q4 2025 net revenues RMB470.2M (US$67.2M) vs RMB483.5M in Q4 2024
Q4 2025 net income RMB38.4M (US$5.5M) vs RMB57.8M in Q4 2024
Q4 2025 net income margin 8.2% vs 12.0% in Q4 2024
FY 2025 net revenues RMB2,019.9M (US$288.8M) vs RMB1,990.2M in 2024
FY 2025 net income RMB365.6M (US$52.3M) vs RMB342.1M in 2024
FY 2025 net income margin 18.1% vs 17.2% in 2024
Q1 2026 revenue outlook RMB420M–RMB440M implies 9.8%–13.9% YoY decrease
Cash & investments RMB812.7M (cash, restricted cash, ST investments) as of Dec 31, 2025

Market Reality Check

Price: $4.62 Vol: Volume 768 is about 0.22x...
low vol
$4.62 Last Close
Volume Volume 768 is about 0.22x the 20-day average of 3,415, indicating muted pre‑news positioning. low
Technical Shares at 4.65 are below the 200-day MA of 6.84 and 69% under the 52-week high 15.00, hovering 8.64% above the 52-week low 4.28.

Peers on Argus

Peers show mixed moves: SKIL +3.07%, IH +4.17%, while LGCY -5.43%, CHGG -2.21%, ...

Peers show mixed moves: SKIL +3.07%, IH +4.17%, while LGCY -5.43%, CHGG -2.21%, GNS -6.92%. With STG flat pre‑release, action appears stock‑specific rather than a coordinated education‑sector move.

Previous Earnings Reports

5 past events · Latest: Nov 20 (Positive)
Same Type Pattern 5 events
Date Event Sentiment Move Catalyst
Nov 20 Q3 2025 earnings Positive -13.3% Strong Q3 growth in revenue, profit and margins with softer enrollments.
Aug 14 Q2 2025 earnings Positive +7.9% Double‑digit net income growth and margin expansion in Q2 2025.
May 22 Q1 2025 earnings Neutral -2.5% Revenue and income declines but continued profitability and strong margins.
Mar 21 FY 2024 earnings Neutral +4.6% Lower 2024 revenue and income but record annual enrollments and high deferrals.
Nov 22 Q3 2024 earnings Neutral -1.4% Q3 2024 revenue and profit decline with modest enrollment growth.
Pattern Detected

Earnings releases have produced mixed share reactions, with an average move of about -0.93% and one notable negative divergence on strong Q3 2025 results.

Recent Company History

Across the last five earnings releases from Q3 2024 through Q3 2025, Sunlands has reported a blend of revenue pressure, margin improvement, and consistent profitability. Q1–Q3 2025 updates highlighted recurring profits and rising margins despite softer enrollments. The 2024 full‑year report showed declines in revenue and net income but record enrollments and high deferred revenue. Today’s Q4 and full‑year 2025 release fits this narrative of disciplined profitability with moderated top‑line growth.

Historical Comparison

-0.9% avg move · Recent earnings for STG typically showed modest share reactions, averaging about -0.93%. The current...
earnings
-0.9%
Average Historical Move earnings

Recent earnings for STG typically showed modest share reactions, averaging about -0.93%. The current Q4 and full‑year 2025 update continues themes of disciplined profitability, cost control, and softer enrollments seen in prior quarters.

Through 2024–2025, quarterly earnings progressed from revenue declines with record enrollments toward a 2025 profile of stable revenues, higher margins, and continued profitability despite weaker new student intake.

Market Pulse Summary

This announcement highlights Sunlands’ 2025 profile of disciplined profitability and cost control, w...
Analysis

This announcement highlights Sunlands’ 2025 profile of disciplined profitability and cost control, with full‑year net income of RMB365.6M and margin improvement to 18.1% despite modest revenue growth and weaker new enrollments. Deferred revenue and guidance suggest a more measured outlook for early 2026. Investors may watch future enrollment trends, margin sustainability, and execution on AI‑driven initiatives and interest‑based learning as key drivers.

Key Terms

non-gaap, ebitda, adjusted ebitda, deferred revenue, +2 more
6 terms
non-gaap financial
"Gross billings (non-GAAP) were RMB305.7 million (US$43.7 million)..."
Non-GAAP refers to financial measures that companies use to show their earnings or performance without including certain expenses or income that are often added back to give a different picture. It matters because it can make a company's results look better or more favorable, but it may also hide important costs, so investors need to look at both GAAP (official rules) and non-GAAP numbers to get a full understanding.
ebitda financial
"We use gross billings, EBITDA, non-GAAP operating cost and expenses..."
EBITDA stands for earnings before interest, taxes, depreciation, and amortization. It measures a company's profitability by focusing on the money it makes from its core operations, ignoring expenses like taxes and accounting adjustments. Investors use EBITDA to compare how well different companies are performing financially, as it provides a clearer picture of operational success without the influence of financial structure or accounting choices.
adjusted ebitda financial
"Adjusted EBITDA is defined as net income excluding depreciation and amortization..."
Adjusted EBITDA is a way companies measure how much money they make from their core operations, like running a business, by removing certain costs or income that aren’t part of regular business activities. It helps investors see how well a company is doing without distractions from unusual expenses or gains, making it easier to compare companies or track performance over time.
deferred revenue financial
"the Company’s deferred revenue balance was RMB585.3 million (US$83.7 million)..."
Cash a company has already received for goods or services it has promised but not yet delivered; it's recorded as a liability because the company still owes that product, service, or future revenue recognition. For investors, deferred revenue signals upcoming work or deliveries that will convert into reported sales over time and affects short-term obligations, cash flow quality, and how quickly a firm can grow recognized revenue—think of it like prepaid subscriptions or gift cards a business must honor later.
restricted cash financial
"the Company had RMB576.8 million (US$82.5 million) of cash, cash equivalents and restricted cash..."
Cash that a company holds but cannot use for day-to-day operations because it is set aside for a specific purpose—such as meeting loan covenants, serving as collateral, funding an escrow, or complying with regulations. Like money in a locked savings account earmarked for a bill, restricted cash reduces the cash available to run the business and pay dividends or debts, so investors treat it differently when assessing a company’s true short-term financial strength.
share repurchase program financial
"authorized a share repurchase program, under which the Company may repurchase up to US$15.0 million..."
A share repurchase program is when a company buys back its own shares from the marketplace. This reduces the total number of shares available, which can increase the value of each remaining share and signal confidence in the company's prospects. For investors, it often suggests that the company believes its stock is undervalued or that it has extra cash to return to shareholders.

AI-generated analysis. Not financial advice.

BEIJING, March 19, 2026 (GLOBE NEWSWIRE) -- Sunlands Technology Group (NYSE: STG) (“Sunlands” or the “Company”), a leader in China’s adult online education market and China’s adult personal interest learning market, today announced its unaudited financial results for the fourth quarter and full year ended December 31, 2025.

Fourth Quarter 2025 Financial and Operational Snapshots

  • Net revenues were RMB470.2 million (US$67.2 million), compared to RMB483.5 million in the fourth quarter of 2024.
  • Gross billings (non-GAAP) were RMB305.7 million (US$43.7 million), compared to RMB412.4 million in the fourth quarter of 2024.
  • Gross profit was RMB408.1 million (US$58.4 million), compared to RMB401.8 million in the fourth quarter of 2024.
  • Net income was RMB38.4 million (US$5.5 million), compared to RMB57.8 million in the fourth quarter of 2024.
  • Net income margin1 was 8.2% in the fourth quarter of 2025, compared to 12.0% in the fourth quarter of 2024.
  • New student enrollments2 were 114,058, compared to 172,200 in the fourth quarter of 2024.
  • As of December 31, 2025, the Company’s deferred revenue balance was RMB585.3 million (US$83.7 million), compared to RMB916.5 million as of December 31, 2024.

_______________________
1 Net income margin is defined as net income as a percentage of net revenues.

2 New student enrollments for a given period refer to the total number of orders placed by students that newly enroll in at least one course during that period, including those students that enroll and then terminate their enrollment with us, excluding orders of our low-price courses, such as “mini courses” and “RMB1 courses”, which we offer in the form of recorded videos or short live streaming, to strengthen our competitiveness and improve customer experience.

Full Year 2025 Financial and Operational Snapshots

  • Net revenues were RMB2,019.9 million (US$288.8 million), compared to RMB1,990.2 million in 2024.
  • Gross billings (non-GAAP) were RMB1,467.4 million (US$209.8 million), compared to RMB1,555.4 million in 2024.
  • Gross profit was RMB1,755.5 million (US$251.0 million), compared to RMB1,672.6 million in 2024.
  • Net income was RMB365.6 million (US$52.3 million), compared to RMB342.1 million in 2024.
  • Net income margin was 18.1%, compared to 17.2% in 2024.
  • New student enrollments were 579,788, compared to 674,649 in 2024.

“2025 was a year defined by discipline and precision for Sunlands,” said Tongbo Liu, Chief Executive Officer of Sunlands. “We delivered our 19th consecutive quarter of profitability, with solid operating income and positive operating cash flow for the full year. These results reflect the deliberate choices we made throughout the year: becoming more selective in customer acquisition, strengthening delivery consistency, and improving organizational efficiency.”

“Looking ahead, we remain focused on the parts of our business where learner value and operating quality can reinforce one another over time,” Liu continued. “Interest-based learning, particularly among senior learners, is becoming an increasingly important growth driver, supported by strong engagement, high repurchase rates, and a long runway for development. At the same time, we are advancing the practical application of AI across curriculum design, service delivery, and user experience. As we enter 2026, we will continue to place greater emphasis on achieving high-quality growth.”

“Our 2025 financial performance embodies disciplined growth, operational efficiency and prudent capital allocation. Profitability and gross margin improved steadily, backed by healthy operating cash flow that bolsters our financial flexibility for strategic investments and navigating market uncertainties. We optimized cost structures while increasing R&D spending to build long-term technological capabilities, reflecting a shift from scale-focused to quality-driven operations. With strong liquidity and a robust balance sheet at year-end, we enter 2026 with a proven operational foundation. We are well-positioned to seize core market opportunities and drive sustainable, high-quality growth ahead,” said Mr. Hangyu Li, Finance Director of Sunlands.

Financial Results for the fourth quarter of 2025

Net Revenues

In the fourth quarter of 2025, net revenues decreased by 2.7% to RMB470.2 million (US$67.2 million) from RMB483.5 million in the fourth quarter of 2024.

Cost of Revenues

Cost of revenues decreased by 23.9% to RMB62.1 million (US$8.9 million) in the fourth quarter of 2025 from RMB81.7 million in the fourth quarter of 2024. The decrease was mainly due to declined cost of revenues from sales of goods such as learning materials and books.

Gross Profit

Gross profit increased by 1.6% to RMB408.1 million (US$58.4 million) in the fourth quarter of 2025 from RMB401.8 million in the fourth quarter of 2024.

Operating Expenses

In the fourth quarter of 2025, operating expenses were RMB302.9 million (US$43.3 million), representing a 13.8% decrease from RMB351.3 million in the fourth quarter of 2024.

Sales and marketing expenses decreased by 19.0% to RMB254.9 million (US$36.5 million) in the fourth quarter of 2025 from RMB314.8 million in the fourth quarter of 2024. The decrease was mainly due to the decrease of compensation for sales personnel and the spending on branding and marketing activities focused on interest courses offerings.

General and administrative expenses increased by 25.9% to RMB40.2 million (US$5.8 million) in the fourth quarter of 2025 from RMB32.0 million in the fourth quarter of 2024. The increase was mainly due to increased compensation expenses related to the Company’s general and administrative personnel.

Product development expenses increased by 71.3% to RMB7.7 million (US$1.1 million) in the fourth quarter of 2025 from RMB4.5 million in the fourth quarter of 2024. The increase was mainly due to increased outsourcing service fee for the Company’s technology development.

Net Income

Net income for the fourth quarter of 2025 was RMB38.4 million (US$5.5 million), as compared to RMB57.8 million in the fourth quarter of 2024.

Basic and Diluted Net Income Per Share

Basic and diluted net income per share was RMB5.72 (US$0.82) in the fourth quarter of 2025.

Cash, Cash Equivalents, Restricted Cash and Short-term Investments

As of December 31, 2025, the Company had RMB576.8 million (US$82.5 million) of cash, cash equivalents and restricted cash and RMB235.9 million (US$33.7 million) of short-term investments, as compared to RMB507.2 million of cash and cash equivalents and RMB276.0 million of short-term investments as of December 31, 2024.

Deferred Revenue

As of December 31, 2025, the Company had a deferred revenue balance of RMB585.3 million (US$83.7 million), as compared to RMB916.5 million as of December 31, 2024.

Share Repurchase

On December 6, 2021, the Company’s board of directors authorized a share repurchase program, under which the Company may repurchase up to US$15.0 million of Class A ordinary shares in the form of ADSs over the next 24 months. On December 1, 2023, the Company’s board of directors authorized to extend its share repurchase program over the next twenty-four months. As of December 31, 2025, the Company had repurchased an aggregate of 815,399 ADSs for approximately US$4.8 million under the share repurchase program.

Financial Results for the Year 2025

Net Revenues

In the year of 2025, net revenues increased by 1.5% to RMB2,019.9 million (US$288.8 million) from RMB1,990.2 million in the first year of 2024.

Cost of Revenues

Cost of revenues decreased by 16.7% to RMB264.4 million (US$37.8 million) in the year of 2025 from RMB317.6 million in the year of 2024. The decrease was mainly due to declined cost of revenues from sales of goods such as learning materials and books, and declined cooperation costs.

Gross Profit

Gross profit increased by 5.0% to RMB1,755.5 million (US$251.0 million) from RMB1,672.6 million in the year of 2024.

Operating Expenses

In the year of 2025, operating expenses were RMB1,311.0 million (US$187.5 million), representing a 4.6% decrease from RMB1,374.7 million in the year of 2024.

Sales and marketing expenses decreased by 6.5% to RMB1,137.6 million (US$162.7 million) in the year of 2025 from RMB1,216.9 million in the year of 2024.

General and administrative expenses increased by 8.3% to RMB143.8 million (US$20.6 million) in the year of 2025 from RMB132.8 million in the year of 2024.

Product development expenses increased by 18.2% to RMB29.6 million (US$4.2 million) in the year of 2025 from RMB25.0 million in the year of 2024. The increase was mainly due to increased compensation expenses related to headcount expansion of the Company’s product development personnel.

Net Income

Net income for 2025 was RMB365.6 million (US$52.3 million), compared with RMB342.1 million in the year of 2024.

Basic and Diluted Net Income Per Share

Basic and diluted net income per share was RMB54.28 (US$7.76) in the year of 2025, compared with RMB50.12 in the year of 2024.

Outlook

For the first quarter of 2026, Sunlands currently expects net revenues to be between RMB420 million to RMB440 million, which would represent a decrease of 9.8% to 13.9% year-over-year. The above outlook is based on the current market conditions and reflects the Company’s current and preliminary estimates of market and operating conditions and customer demand, which are all subject to substantial uncertainty.

Exchange Rate

The Company’s business is primarily conducted in China and all revenues are denominated in Renminbi (“RMB”). This announcement contains currency conversions of RMB amounts into U.S. dollars (“US$”) solely for the convenience of the reader. Unless otherwise noted, all translations from RMB to US$ are made at a rate of RMB6.9931 to US$1.00, the effective noon buying rate for December 31, 2025 as set forth in the H.10 statistical release of the Federal Reserve Board. No representation is made that the RMB amounts could have been, or could be, converted, realized or settled into US$ at that rate on December 31, 2025, or at any other rate.

Conference Call and Webcast

Sunlands’ management team will host a conference call at 6:30 AM U.S. Eastern Time, (6:30 PM Beijing/Hong Kong time) on March 19, 2026, following the quarterly results announcement.

For participants who wish to join the call, please access the link provided below to complete online registration 15 minutes prior to the scheduled call start time. Upon registration, participants will receive details for the conference call, including dial-in numbers, a personal PIN and an e-mail with detailed instructions to join the conference call.

Registration Link:
https://register-conf.media-server.com/register/BI88fc6ed315134f59b4b04e27482ea94a

Additionally, a live webcast and archive of the conference call will be available on the Investor Relations section of Sunlands’ website at https://ir.sunlands.com/.

About Sunlands

Sunlands Technology Group (NYSE: STG) (“Sunlands” or the “Company”), formerly known as Sunlands Online Education Group, is a leader in China’s adult online education market and China’s adult personal interest learning market. With a one to many live streaming platform, Sunlands offers various degree- or diploma-oriented post-secondary courses as well as professional certification preparation, professional skills and interest courses. Students can access the Company’s services either through PC or mobile applications. The Company’s online platform cultivates a personalized, interactive learning environment by featuring a virtual learning community and a vast library of educational content offerings that adapt to the learning habits of its students. Sunlands offers a unique approach to education research and development that organizes subject content into Learning Outcome Trees, the Company’s proprietary knowledge management system. Sunlands has a deep understanding of the educational needs of its prospective students and offers solutions that help them achieve their goals.

About Non-GAAP Financial Measures

We use gross billings, EBITDA, non-GAAP operating cost and expenses, non-GAAP income from operations and non-GAAP net income per share, each a non-GAAP financial measure, in evaluating our operating results and for financial and operational decision-making purposes.

We define gross billings for a specific period as the total amount of cash received for the sale of course packages, net of the total amount of refunds paid in such period. Our management uses gross billings as a performance measurement because we generally bill our students for the entire course tuition at the time of sale of our course packages and recognize revenue proportionally over a period. EBITDA is defined as net income excluding depreciation and amortization, interest expense, interest income, and income tax expenses. Adjusted EBITDA is defined as net income excluding depreciation and amortization, interest expense, interest income, income tax expenses and impairment loss on long-lived assets. We believe that gross billings, EBITDA and adjusted EBITDA provide valuable insight into the sales of our course packages and the performance of our business.

These non-GAAP financial measures should not be considered in isolation from, or as a substitute for, their most directly comparable financial measures prepared in accordance with GAAP. A reconciliation of the historical non-GAAP financial measures to their respective most directly comparable GAAP measure has been provided in the tables included below. Investors are encouraged to review the reconciliation of the historical non-GAAP financial measures to their respective most directly comparable GAAP financial measures. As gross billings, EBITDA, adjusted EBITDA, operating cost and expenses excluding share-based compensation expenses, general and administrative expenses excluding share-based compensation expenses, sales and marketing expenses excluding share-based compensation expenses, product development expenses excluding share-based compensation expenses, income from operations excluding share-based compensation expenses, and basic and diluted net income per share excluding share-based compensation expenses have material limitations as an analytical metric and may not be calculated in the same manner by all companies, it may not be comparable to other similarly titled measures used by other companies. In light of the foregoing limitations, you should not consider gross billings, EBITDA and adjusted EBITDA as a substitute for, or superior to, their respective most directly comparable financial measures prepared in accordance with GAAP. We encourage investors and others to review our financial information in its entirety and not rely on a single financial measure.

Safe Harbor Statement

This press release contains forward-looking statements made under the “safe harbor” provisions of Section 21E of the Securities Exchange Act of 1934, as amended, and the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Sunlands may also make written or oral forward-looking statements in its reports filed with or furnished to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Any statements that are not historical facts, including statements about Sunlands' beliefs and expectations, are forward-looking statements that involve factors, risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Such factors and risks include, but not limited to the following: Sunlands’ goals and strategies; its expectations regarding demand for and market acceptance of its brand and services; its ability to retain and increase student enrollments; its ability to offer new courses and educational content; its ability to improve teaching quality and students’ learning results; its ability to improve sales and marketing efficiency and effectiveness; its ability to engage, train and retain new faculty members; its future business development, results of operations and financial condition; its ability to maintain and improve technology infrastructure necessary to operate its business; competition in the online education industry in China; relevant government policies and regulations relating to Sunlands’ corporate structure, business and industry; and general economic and business condition in China. Further information regarding these and other risks, uncertainties or factors is included in Sunlands’ filings with the U.S. Securities and Exchange Commission. All information provided in this press release is current as of the date of the press release, and Sunlands does not undertake any obligation to update such information, except as required under applicable law.

For investor and media enquiries, please contact:

Sunlands Technology Group
Investor Relations
Email: sl-ir@sunlands.com
SOURCE: Sunlands Technology Group


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
(Amounts in thousands, except for share and per share data, or otherwise noted)
     
  As of December 31, As of December 31,
  2024 2025
  RMB RMB US$
ASSETS      
Current assets      
Cash and cash equivalents 507,229 575,740 82,330
Restricted cash - 1,023 146
Short-term investments 276,029 235,937 33,739
Prepaid expenses and other current assets 96,916 82,566 11,807
Deferred costs, current 4,139 22,125 3,164
Total current assets 884,313 917,391 131,186
Non-current assets      
Property and equipment, net 758,215 662,178 94,690
Intangible assets, net 723 250 36
Right-of-use assets 110,154 99,111 14,173
Deferred costs, non-current 56,657 10,643 1,522
Long-term investments 260,083 318,791 45,587
Deferred tax assets 24,699 19,104 2,732
Other non-current assets 26,319 19,750 2,824
Total non-current assets 1,236,850 1,129,827 161,564
TOTAL ASSETS 2,121,163 2,047,218 292,750
       
LIABILITIES AND SHAREHOLDERS’ EQUITY      
       
LIABILITIES      
Current liabilities      
Accrued expenses and other current liabilities 404,865 366,011 52,342
Deferred revenue, current 382,047 384,334 54,959
Lease liabilities, current portion 8,317 9,104 1,302
Long-term debt, current portion 6,154 - -
Total current liabilities 801,383 759,449 108,603
       



SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS-continued
(Amounts in thousands, except for share and per share data, or otherwise noted)
     
  As of December 31, As of December 31,
  2024  2025 
  RMB RMB US$
Non-current liabilities      
Deferred revenue, non-current 534,463  200,960  28,737 
Lease liabilities, non-current portion 137,040  129,564  18,527 
Deferred tax liabilities 5,724  5,786  827 
Other non-current liabilities 7,309  7,392  1,057 
Long-term debt, non-current portion 35,386  -  - 
Total non-current liabilities 719,922  343,702  49,148 
TOTAL LIABILITIES 1,521,305  1,103,151  157,751 
       
SHAREHOLDERS’ EQUITY      
Class A ordinary shares (par value of US$0.00005, 796,062,195 shares      
authorized; 3,131,807 and 3,131,807 shares issued as of December 31, 2024      
and December 31, 2025, respectively; 2,600,779 and 2,538,047 shares      
outstanding as of December 31, 2024 and December 31, 2025, respectively) 1  1  - 
Class B ordinary shares (par value of US$0.00005, 826,389 shares      
authorized; 826,389 and 826,389 shares issued and outstanding      
as of December 31, 2024 and December 31, 2025, respectively) -  -  - 
Class C ordinary shares (par value of US$0.00005, 203,111,416 shares      
authorized; 3,332,062 and 3,332,062 shares issued and outstanding      
as of December 31, 2024 and December 31, 2025, respectively) 1  1  - 
Treasury stock -  -  - 
Statutory reserves 11,083  22,440  3,209 
Accumulated deficit (1,840,285) (1,486,011) (212,497)
Additional paid-in capital 2,294,381  2,287,553  327,116 
Accumulated other comprehensive income 136,164  121,570  17,384 
Total Sunlands Technology Group shareholders’ equity 601,345  945,554  135,212 
Non-controlling interest (1,487) (1,487) (213)
TOTAL SHAREHOLDERS’ EQUITY 599,858  944,067  134,999 
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY 2,121,163  2,047,218  292,750 
          


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(Amounts in thousands, except for share and per share data, or otherwise noted)
   
  For the Three Months Ended December 31,
  2024  2025 
  RMB RMB US$
Net revenues 483,477  470,192  67,237 
Cost of revenues (81,687) (62,133) (8,885)
Gross profit 401,790  408,059  58,352 
       
Operating expenses      
Sales and marketing expenses (314,847) (254,935) (36,455)
Product development expenses (4,492) (7,694) (1,100)
General and administrative expenses (31,956) (40,231) (5,753)
Total operating expenses (351,295) (302,860) (43,308)
Income from operations 50,495  105,199  15,044 
Interest income 11,149  5,040  721 
Interest expense (758) (58) (8)
Other income, net 7,058  7,941  1,136 
Impairment loss on long-lived assets -  (67,931) (9,714)
Income before income tax expenses
      
and loss from equity method investments 67,944  50,191  7,179 
Income tax expenses (8,275) (11,613) (1,661)
Loss from equity method investments (1,863) (204) (29)
Net income 57,806  38,374  5,489 
       
Less: Net loss attributable to non-controlling interest -  -  - 
Net income attributable to Sunlands Technology Group 57,806  38,374  5,489 
Net income per share attributable to ordinary shareholders of      
Sunlands Technology Group:      
Basic and diluted 8.55  5.72  0.82 
Weighted average shares used in calculating net income      
per ordinary share:      
Basic and diluted 6,761,323  6,704,595  6,704,595 
          


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(Amounts in thousands)
   
  For the Three Months Ended December 31,
  2024  2025 
  RMB RMB US$
Net income 57,806  38,374  5,489 
Other comprehensive income/(loss), net of tax effect of nil:      
Change in cumulative foreign currency translation adjustments 24,246  (11,127) (1,591)
Unrealized (loss)/gain on available-for-sale investments,
      
net of tax effect of nil (24,083) 3,041  435 
Total comprehensive income 57,969  30,288  4,333 
Less: comprehensive income attributable to non-controlling interest
 -  -  - 
Comprehensive income attributable to Sunlands Technology Group 57,969  30,288  4,333 
          


SUNLANDS TECHNOLOGY GROUP
RECONCILIATION OF GAAP AND NON-GAAP RESULTS
(Amounts in thousands)
   
  For the Three Months Ended December 31,
  2024  2025 
  RMB RMB
Net revenues 483,477  470,192 
Less: other revenues (81,373) (67,887)
Add: tax and surcharges 21,694  16,961 
Add: ending deferred revenue 916,510  585,294 
Add: ending refund liability 112,342  64,393 
Less: beginning deferred revenue (920,593) (695,459)
Less: beginning refund liability (119,618) (67,828)
Gross billings (non-GAAP) 412,439  305,666 
     
     
     
Net income 57,806  38,374 
Add: income tax expenses 8,275  11,613 
Add: depreciation and amortization 7,319  7,170 
Add: interest expense 758  58 
Less: interest income (11,149) (5,040)
EBITDA (non-GAAP) 63,009  52,175 
Add: Impairment loss on long-lived assets -  67,931 
Adjusted EBITDA (non-GAAP) 63,009  120,106 
       


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(Amounts in thousands, except for share and per share data, or otherwise noted)
   
  For the Years Ended December 31,
  2024  2025 
  RMB RMB US$
Net revenues 1,990,204  2,019,881  288,839 
Cost of revenues (317,570) (264,424) (37,812)
Gross profit 1,672,634  1,755,457  251,027 
       
Operating expenses      
Sales and marketing expenses (1,216,912) (1,137,631) (162,679)
Product development expenses (25,008) (29,553) (4,226)
General and administrative expenses (132,809) (143,796) (20,563)
Total operating expenses (1,374,729) (1,310,980) (187,468)
Income from operations 297,905  444,477  63,559 
Interest income 38,824  23,643  3,381 
Interest expense (5,293) (852) (122)
Other income, net 26,296  30,121  4,307 
Loss on disposal of subsidiaries (838) -  - 
Impairment loss on long-lived assets
 -  (67,931) (9,714)
Income before income tax expenses
      
and loss from equity method investments 356,894  429,458  61,411 
Income tax expenses (1,300) (59,297) (8,479)
Loss from equity method investments (13,512) (4,530) (648)
Net income 342,082  365,631  52,284 
       
Less: Net loss attributable to non-controlling interest -  -  - 
Net income attributable to Sunlands Technology Group 342,082  365,631  52,284 
Net income per share attributable to ordinary shareholders of      
Sunlands Technology Group:      
Basic and diluted 50.12  54.28  7.76 
Weighted average shares used in calculating net income      
per ordinary share:      
Basic and diluted 6,824,824  6,736,373  6,736,373 
          


SUNLANDS TECHNOLOGY GROUP
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(Amounts in thousands)
   
  For the Years Ended December 31,
  2024  2025 
  RMB RMB US$
Net income 342,082  365,631  52,284 
Other comprehensive income/(loss), net of tax effect of nil:      
Change in cumulative foreign currency translation adjustments 16,971  (26,279) (3,758)
Unrealized (loss)/gain on available-for-sale investments, net of tax effect of nil (24,083) 11,685  1,671 
Total comprehensive income 334,970  351,037  50,197 
Less: comprehensive income attributable to non-controlling interest
 -  -  - 
Comprehensive income attributable to Sunlands Technology Group 334,970  351,037  50,197 
          


SUNLANDS TECHNOLOGY GROUP
RECONCILIATION OF GAAP AND NON-GAAP RESULTS
(Amounts in thousands)
 
  For the Years Ended December 31,
  2024  2025 
  RMB RMB
Net revenues 1,990,204  2,019,881 
Less: other revenues (287,179) (248,650)
Add: tax and surcharges 77,734  75,322 
Add: ending deferred revenue 916,510  585,294 
Add: deferred revenue in connection with disposal of subsidiaries 3,423  - 
Add: ending refund liability 112,342  64,393 
Less: beginning deferred revenue (1,113,923) (916,510)
Less: beginning refund liability (143,744) (112,342)
Gross billings (non-GAAP) 1,555,367  1,467,388 
     
     
     
Net income 342,082  365,631 
Add: income tax expenses 1,300  59,297 
Add: depreciation and amortization 29,467  28,792 
Add: interest expense 5,293  852 
Less: interest income (38,824) (23,643)
EBITDA (non-GAAP) 339,318  430,929 
Add: Impairment loss on long-lived assets -  67,931 
Adjusted EBITDA (non-GAAP) 339,318  498,860 



FAQ

What were Sunlands (STG) full-year 2025 net revenues and net income?

Sunlands reported FY2025 net revenues of RMB2,019.9 million and net income of RMB365.6 million. According to the company, these figures represent a 1.5% revenue increase and continued full-year profitability.

Why did Sunlands (STG) deferred revenue fall sharply in 2025?

Deferred revenue fell to RMB585.3 million from RMB916.5 million, a decline of 36.1%. According to the company, the decrease reflects lower prepayments and changes in course sales mix impacting advance billings.

How much did new student enrollments change for Sunlands (STG) in 2025?

New student enrollments declined to 579,788 in 2025 from 674,649 in 2024, down 14.1%. According to the company, lower enrollment volume affected gross billings and advance revenue balances.

What guidance did Sunlands (STG) give for Q1 2026 revenue and what does it imply?

Sunlands expects Q1 2026 net revenues of RMB420–440 million, implying a 9.8%–13.9% year-over-year decline. According to the company, this outlook reflects current market conditions and preliminary demand estimates.

Did Sunlands (STG) increase product development spending in 2025 and why?

Yes. Product development expenses rose 18.2% in 2025 versus 2024, reflecting higher compensation and headcount for product teams. According to the company, this increase funds AI and curriculum technology investments.

What is the status of Sunlands (STG) share repurchase activity as of Dec 31, 2025?

As of Dec 31, 2025, Sunlands repurchased 815,399 ADSs for approximately US$4.8 million under its authorized buyback program. According to the company, the program remains authorized and was extended in December 2023.
Sunlands Tech

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