Allison Worldwide Names Industry Veteran Hank Kosinski as Chief Creative Officer and Chief Marketing Officer
Allison Worldwide, a Stagwell (NASDAQ: STGW) agency, has appointed Hank Kosinski as Chief Creative Officer and Chief Marketing Officer, effective October 1, 2025. Kosinski, an award-winning creative leader with over 20 years of experience, joins from WPP's VML where he served as executive creative director.
Throughout his career, Kosinski has developed iconic campaigns for major brands including Microsoft, Nike, Coca-Cola, and Mercedes Benz. In his new role, he will lead creative initiatives, client-work ideation, and agency marketing, reporting to Allison CEO Jonathan Heit.
Allison Worldwide, un'agenzia di Stagwell (NASDAQ: STGW), ha nominato Hank Kosinski come Chief Creative Officer e Chief Marketing Officer, con effetto 1 ottobre 2025. Kosinski, un leader creativo premiato con oltre 20 anni di esperienza, arriva da WPP's VML dove ha ricoperto il ruolo di executive creative director.
Nel corso della sua carriera, Kosinski ha sviluppato campagne iconiche per marchi importanti tra cui Microsoft, Nike, Coca-Cola e Mercedes Benz. Nel suo nuovo ruolo, guiderà le iniziative creative, l’ideazione del lavoro per i clienti e il marketing dell’agenzia, riferendo al CEO di Allison, Jonathan Heit.
Allison Worldwide, una agencia de Stagwell (NASDAQ: STGW), ha nombrado a Hank Kosinski como Chief Creative Officer y Chief Marketing Officer, con efecto a partir del 1 de octubre de 2025. Kosinski, un líder creativo galardonado con más de 20 años de experiencia, procede de WPP's VML, donde ejercía como director creativo ejecutivo.
A lo largo de su carrera, Kosinski ha desarrollado campañas icónicas para marcas importantes como Microsoft, Nike, Coca-Cola y Mercedes Benz. En su nuevo rol, dirigirá las iniciativas creativas, la ideación del trabajo para los clientes y el marketing de la agencia, reportando al CEO de Allison, Jonathan Heit.
Allison Worldwide, Stagwell(NASDAQ: STGW) 소속의 에이전시가 Hank Kosinski를 Chief Creative Officer 및 Chief Marketing Officer로 임명했으며, 임기는 2025년 10월 1일부터 시작됩니다. Kosinski는 20년이 넘는 경력을 가진 수상 경력의 창의적 리더로, 현재 WPP의 VML에서 Executive Creative Director로 재직 중이었습니다.
그의 경력 동안 Kosinski는 Microsoft, Nike, Coca-Cola, Mercedes Benz 등 주요 브랜드를 위한 아이코닉한 캠페인을 다듬어 왔습니다. 새로운 역할에서 그는 창의적 이니셔티브, 고객 작업 아이디어 창출, 그리고 에이전시 마케팅을 이끌 것이며, Allison의 CEO인 Jonathan Heit에게 보고합니다.
Allison Worldwide, une agence de Stagwell (NASDAQ: STGW), a nommé Hank Kosinski au poste de Chief Creative Officer et Chief Marketing Officer, à compter du 1er octobre 2025. Kosinski est un leader créatif primé, fort de plus de 20 ans d’expérience, qui vient de VML, filiale de WPP, où il occupait le poste de directeur créatif exécutif.
Au cours de sa carrière, Kosinski a développé des campagnes emblématiques pour des marques majeures telles que Microsoft, Nike, Coca-Cola et Mercedes Benz. Dans son nouveau rôle, il pilotera les initiatives créatives, l’idéation des travaux pour les clients et le marketing de l’agence, en rapport avec le PDG d’Allison, Jonathan Heit.
Allison Worldwide, eine Stagwell-Agentur (NASDAQ: STGW), hat Hank Kosinski zum Chief Creative Officer und Chief Marketing Officer ernannt, gültig ab 1. Oktober 2025. Kosinski, ein preisgekrönter Creative Leader mit über 20 Jahren Erfahrung, kommt von WPPs VML, wo er als Executive Creative Director tätig war.
Im Verlauf seiner Karriere hat Kosinski ikonische Kampagnen für bekannte Marken wie Microsoft, Nike, Coca-Cola und Mercedes Benz entwickelt. In seiner neuen Rolle wird er kreative Initiativen, die Ideation von Kundenprojekten und das Agentur-Marketing leiten und dem Allison-CEO Jonathan Heit berichten.
Allison Worldwide، وهي وكالة من Stagwell (NASDAQ: STGW)، عينت هانيك كوسينسكي كضابط تنفيذي رئيسي للإبداع وضابط تسويق رئيسي، اعتباراً من 1 أكتوبر 2025. كوسينسكي، قائد إبداعي حائز على جوائز ولديه أكثر من 20 عامًا من الخبرة، ينتقل من VML التابعة لـ WPP حيث كان مدير الإبداع التنفيذي.
على مدار مسيرته المهنية، طور كوسينسكي حملات أيقونية لعلامات تجارية كبرى مثل Microsoft وNike وCoca-Cola وMercedes Benz. في دوره الجديد، سيتولى قيادة المبادرات الإبداعية وتوليد أفكار عملاء والـتسويق الخاص بالوكالة، وسيقدم تقاريره إلى الرئيس التنفيذي لشركة Allison، جوناثان هييت.
Allison Worldwide，Stagwell 旗下机构（NASDAQ: STGW），已任命 Hank Kosinski 为首席创意官和首席营销官，任期自 2025年10月1日 起生效。Kosinski 是一位获奖的创意领袖，拥有超过20年的经验，来自 WPP 的 VML，担任执行创意总监一职。
在职业生涯中，Kosinski 为微软、耐克、可口可乐和梅赛德斯-奔驰等知名品牌开发了标志性广告。在新职位上，他将领导创意倡议、客户项目构思以及机构的市场营销工作，并向 Allison 的首席执行官 Jonathan Heit 汇报。
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An award-winning global creative leader, Kosinski brings more than two decades of experience in developing iconic campaigns and shaping brand positioning for some of the world's leading companies, including Microsoft, Nike, Coca-Cola, Lego, Heineken, Ferrero, Mercedes Benz, Verizon, Pfizer – among many others.
Kosinski joins Allison on Oct. 1 from WPP's VML, where he served as executive creative director. He also previously was a partner and executive creative director at Gardner Nelson + Partners in
"Hank is a proven force who knows how to help clients turn creative into business results and transformative narratives into strong engagement with audiences worldwide," said Ray Day, Allison executive chair and Stagwell vice chair. "His addition to Allison Worldwide is another example of our dedication to every client's success with a world-class team delivering world-class results."
At Allison, he will lead all creative, client-work ideation and agency marketing and thought-leadership, reporting to Allison CEO Jonathan Heit.
"I'm thrilled to join Allison Worldwide at such a pivotal moment," said Kosinski. "The agency's commitment to uniting creativity with innovation is inspiring, and I look forward to collaborating with this talented team to turbocharge our next chapter of growth."
About Allison Worldwide
Allison Worldwide is a digital-first, data-led and future-focused communications agency helping clients see around corners and be ahead of what's next. Not too big and not too small, Allison provides end-to-end global communications, PR, influencer, analytics and marketing support to clients from the Fortune 500 to start-ups. Allison is owned by Stagwell (NASDAQ: STGW), one of the fastest-growing and most influential marketing and communications networks in the world.
Contact
Kara Gelber
pr@stagwellglobal.com
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SOURCE Stagwell Inc.
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