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Kettle Appoints First CCO and CPO, Forming All-Women C-Suite

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Kettle, a digital creative agency within Stagwell's Code and Theory Network, has announced significant leadership changes with the appointment of Camille Imbert as its first Chief Creative Officer (CCO) and Jess Mireau as Chief Product Officer (CPO). Together with CEO Lauren Kushner, they form an all-women C-suite.

The appointments come during a period of substantial growth, marked by six new client partnerships last year and organic growth across Fortune 100 clients. Imbert, a 15-year veteran at Kettle, will lead Creative Strategy, Visual Design, Copy, and Motion departments. Mireau, formerly Managing Director of Experience Design at co:collective, will oversee Product Design and Product Strategy.

The agency, which has grown from two people to over 230 employees, specializes in creating digital experiences for major brands like Apple, T-Mobile, Warby Parker, and e.l.f. Beauty. Kettle combines storytelling and product innovation to deliver social, interactive, and technology-powered solutions.

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Positive

  • Significant business growth with six new client partnerships
  • Strong organic growth across Fortune 100 client portfolio
  • Expansion from 2 to 230+ employees indicating robust scaling
  • Strategic leadership appointments strengthening executive team
  • Prestigious client roster including Apple and T-Mobile

Negative

  • None.

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On the day this news was published, STGW declined 0.18%, reflecting a mild negative market reaction.

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Kettle, part of the Code and Theory Network, Stagwell's digital transformation network, is scaling as the go-to digital partner for leading consumer brands. 

NEW YORK, April 25, 2025 /PRNewswire/ -- Kettle, the digital creative agency behind standout work for Apple, T-Mobile, Warby Parker and e.l.f. Beauty is entering a bold new chapter powered by rapid growth, creative reinvention, and a leadership structure re-engineered for what's next. At the center of this evolution is the promotion of Camille Imbert to its first-ever Chief Creative Officer (CCO) and Jess Mireau to its inaugural Chief Product Officer (CPO). Together with CEO Lauren Kushner, they form an all-women C-suite.

Their appointments come amid a period of significant growth, driven by six new client partnerships last year, alongside strong organic growth across a roster of some of the most admired Fortune 100 companies.

Camille, a longtime leader with 15 years at Kettle, has been instrumental in shaping the agency's creative identity, building lasting client partnerships and leading a team that reflects her dedication and vision. As CCO, she will continue to drive Kettle's story-driven practice across Creative Strategy, Visual Design, Copy and Motion. Jess, who joined Kettle a year ago, brings deep brand and product innovation expertise. Previously, she served as Managing Director of Experience Design at co:collective, leading teams in creating compelling brand experiences. As CPO, Jess will scale Kettle's product-led practice across Product Design and Product Strategy and Management, delivering innovative and user-centered solutions.

Kettle brings together storytelling and product innovation to social, interactive, and technology-powered experiences that are highly customized, intelligent, and create true connections. As part of the Code and Theory Network, Stagwell's digital transformation unit, Kettle is uniquely positioned to meet the evolving demands of modern brands.

Lauren Kushner, CEO of Kettle says: "We're building the future of digital and it's incredibly personal. The most powerful experiences aren't just functional; they're warm, fun to use and designed with care for the person on the other side of the screen. By uniting storytellers and product thinkers, we create ambitious digital experiences that drive real results and build lasting brand affinity. With Camille and Jess at the helm, we're just getting started."

Camille Imbert says: "From being Kettle's first employee to now, this is more than a milestone; it reflects how far we've come and how bold we're willing to go. We're building the digital experiences of tomorrow, work that's wildly ambitious and crafted with intention. Every touchpoint should feel thoughtful – because nothing we do is by accident."

Jess Mireau says: "Kettle has been quietly building the digital products that power some of the boldest brands in the business. We've earned our place by delivering smart, scalable, human-first experiences. Now, as the challenges evolve, so do we. And we're more equipped than ever to lead what's next."

Olivier Peyre, Founder and Creative Chair of Kettle, says: "From day one, Kettle has challenged the expected - reimagining how agencies partner with ambitious brands to create work that truly resonates. What started as two people in a Brooklyn apartment is now an extraordinary team of 230 plus, driven by vision, creativity and relentless ambition."

About Kettle
Kettle is a digital creative agency that builds personal, high-impact products and experiences to connect brands with their audiences. Trusted by some of the world's most ambitious brands like Apple, Nike, T-Mobile, Warby Parker, e.l.f. Beauty and Robinhood, Kettle blends design, strategy and technology to drive lasting impact. Most recently, Kettle was honored as one of Ad Age's Best Places to Work—a reflection of the values and culture at the core of everything the agency creates. For more information, visit wearekettle.com.

About The Code and Theory Network
The Code and Theory Network is the only technology and creative network with a balance of 50% creative and 50% engineers. Our unique makeup makes us the place where CMOs, CTOs and CIOs come together to drive results for their businesses. We partner with our clients to redefine what is possible to create lasting impact and drive long-term growth. Part of Stagwell, Code and Theory offers a global footprint and the capabilities to work across the entirety of the customer-facing journey and implement the technology that powers it. The network includes the flagship agency Code and Theory as well as Kettle, Instrument, Left Field Labs, Truelogic, Create. Group, Rhythm and Mediacurrent. Code and Theory clients include Amazon, JPMorganChase, Microsoft, NBC, NFL and Yeti. For more, visit codeandtheory.com

Media Contact
Carly Ross
carly.ross@codeandtheory.com 

 

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SOURCE Stagwell Inc.

FAQ

What major leadership changes did Kettle announce in April 2025?

Kettle appointed Camille Imbert as its first Chief Creative Officer (CCO) and Jess Mireau as Chief Product Officer (CPO), forming an all-women C-suite with CEO Lauren Kushner.

How has Kettle's growth trajectory evolved in recent years?

Kettle has experienced significant growth, securing six new client partnerships in the previous year and showing strong organic growth across its Fortune 100 client roster. The company has expanded from two employees to over 230 team members.

What is Kettle's core business focus and major clients?

Kettle is a digital creative agency specializing in digital experiences, combining storytelling and product innovation. Their major clients include Apple, T-Mobile, Warby Parker, and e.l.f. Beauty.

What is Camille Imbert's background at Kettle?

Camille Imbert has been with Kettle for 15 years, starting as the company's first employee, and has been instrumental in shaping the agency's creative identity and building client partnerships.
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