Stagwell (STGW) to Host Inaugural NewsFronts on October 16 in New York
Rhea-AI Summary
Stagwell (NASDAQ:STGW) has announced its inaugural Future of News NewsFronts event, scheduled for October 16, 2025 in New York. This upfronts-style gathering aims to strengthen the connection between news media and marketing, featuring presentations from leading news organizations and securing advertising commitments from brands.
The event will showcase three main tracks: Productization, featuring The New York Times' Michael Barbaro; Monetization, with Axios' Mike Allen discussing community building; and Innovation, including Mo News' Mosheh Oinounou on New Media. CEO Mark Penn emphasizes the importance of brand investment in trusted news outlets for driving performance and consumer trust.
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Building on Stagwell's Future of News initiative, NewsFronts programming will highlight the power of
news advertising
At a time when journalism is needed more than ever, the program will feature panel discussions and keynotes offering a deeper look at the challenges and opportunities shaping the next chapter of news media, as well as presentations from leading news organizations about their priorities for the year ahead.
"It's time for brands to invest in news. Advertising in trusted outlets isn't just safe, but it's one of the smartest moves you can make to drive performance and earn consumer trust," shared Stagwell CEO and Chairman Mark Penn.
Programming will include:
- A productization track featuring a fireside chat on Creating Enduring News Products with The
New York Times' Michael Barbaro, as well as a panel on Rebooting News Products for the Next Generation. - A monetization track featuring a keynote on Building Monetizable Communities with Axios' Mike Allen, as well as panels on Turning Attention into Impact: Media, Brands, and Revenue, and New Revenue Plays and AI.
- An innovation track featuring a keynote on New Media with Mo News' Mosheh Oinounou, as well as a panel on Storytelling in the Age of AI.
"Our NewsFronts will bring together our coalition of partners, renowned journalists, and news junkies to drive conversation around the future of news media," shared Stagwell's Chief Corporate Affairs Officer Alexis Williams. "We look forward to a day of thought-provoking programming with a focus on three key pillars shaping the news media landscape: Productization, Monetization and Innovation."
Reserve your seat at NewsFronts and learn more about Stagwell's Future of News initiative at https://www.stagwellglobal.com/future-of-news/.
About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
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SOURCE Stagwell Inc.