STOCK TITAN

'Wild Thoughts' Marketing Campaign for the New 2026 Jeep® Grand Cherokee Lets Animals Do the Talking

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Positive)
Tags

Stellantis (NYSE:STLA) and the Jeep brand launched the “Wild Thoughts” marketing campaign on Oct. 29, 2025 to reintroduce the 2026 Jeep Grand Cherokee. The campaign centers on a two-plus-minute film that uses AI-generated talking animals (created by 1986 Studios) to highlight the vehicle’s capability and luxury across social channels, with 15- and 30-second cutdowns for Instagram, Facebook and X.

Key product facts called out: 2.0L Hurricane 4 Turbo, driving range 529 miles, three-row seating, heated front and second-row seats, premium 19-speaker audio, real walnut trim, best-in-class second-row legroom, most standard safety features in class, and a class-exclusive front passenger interactive touchscreen. Production will take place at Detroit Assembly Complex Jefferson and Mack plants; pricing is to be announced. Campaign created with Highdive.

Stellantis (NYSE:STLA) e il marchio Jeep hanno lanciato la campagna di marketing “Wild Thoughts” il 29 ottobre 2025 per riproporre sul mercato la Jeep Grand Cherokee 2026. La campagna si concentra su un film di oltre due minuti che utilizza animali parlanti generati dall'IA (creati da 1986 Studios) per evidenziare la capacità e il lusso del veicolo sui canali social, con tagli da 15 e 30 secondi per Instagram, Facebook e X.

Principali dati sul prodotto: 2.0L Hurricane 4 Turbo, autonomia di guida 529 miglia, sedili a tre file, sedili anteriori e di seconda fila riscaldati, audio premium a 19 altoparlanti, rivestimenti in vero noce, miglior spazio per le gambe nella seconda fila della classe, la maggior parte delle funzioni di sicurezza standard nella sua categoria e un touchscreen interattivo per il passeggero anteriore esclusivo alla categoria. La produzione avrà luogo presso Detroit Assembly Complex Jefferson e gli impianti Mack; i prezzi saranno annunciati. Campagna realizzata con Highdive.

Stellantis (NYSE:STLA) y la marca Jeep lanzaron la campaña de marketing “Wild Thoughts” el 29 de oct. de 2025 para presentar de nuevo el Jeep Grand Cherokee 2026. La campaña se centra en un cortometraje de más de dos minutos que utiliza animales parlantes generados por IA (creados por 1986 Studios) para destacar las capacidades y el lujo del vehículo en las redes sociales, con versiones de 15 y 30 segundos para Instagram, Facebook y X.

Datos clave del producto: 2.0L Hurricane 4 Turbo, alcance de conducción 529 millas, asientos de tres filas, asientos delanteros y de la segunda fila calefactados, audio premium de 19 parlantes, acabado en nogal real, el mayor espacio para las piernas en la segunda fila de su clase, la mayor cantidad de características de seguridad estándar en su segmento y una pantalla táctil interactiva para el pasajero delantero exclusiva de su clase. La producción se realizará en Detroit Assembly Complex Jefferson y en las plantas Mack; los precios se anunciarán. Campaña creada con Highdive.

Stellantis(주식코드 STLA)와 지프(Jeep) 브랜드는 2025년 10월 29일 “Wild Thoughts” 마케팅 캠페인을 시작해 2026년 지프 그랜드 체로키를 재소개했습니다. 이 캠페인은 AI로 생성된 말하는 동물들(1986 Studios 제작)을 통해 차량의 능력과 사치를 강조하는 2분 이상 분량의 영화로, 인스타그램, 페이스북, X용으로 15초 및 30초 버전으로 소셜 채널에 방영됩니다.

주요 제품 정보: 2.0L Hurricane 4 Turbo, 주행거리 529마일, 3열 좌석, 앞좌석 및 2열 좌석 히터, 19채널 프리미엄 오디오, 진짜 호두 나무 트림, 동급 최강의 2열 레그룸, 동급 최다 표준 안전 기능, 그리고 동급 최초로 전방 승객용 인터랙티브 터치스크린. 생산은 디트로이트 어셈블리 컴플렉스 제퍼슨 및 Mack 공장에서 진행되며; 가격은 발표 예정입니다. 캠페인은 Highdive와 함께 제작되었습니다.

Stellantis (NYSE:STLA) et la marque Jeep ont lancé la campagne marketing « Wild Thoughts » le 29 octobre 2025 pour réintroduire le Jeep Grand Cherokee 2026. La campagne repose sur un film de plus de deux minutes qui utilise des animaux parlants générés par IA (créés par 1986 Studios) pour mettre en avant la capacité et le luxe du véhicule sur les réseaux sociaux, avec des extraits de 15 et 30 secondes pour Instagram, Facebook et X.

Données clés sur le produit: 2.0L Hurricane 4 Turbo, autonomie de conduite de 529 miles, sièges triple rangée, sièges avant et deuxième ligne chauffants, audio premium à 19 haut-parleurs, finition en noyer véritable, meilleur espace pour les jambes de la rangée arrière de la catégorie, la plupart des fonctionnalités de sécurité standard de la catégorie, et un écran tactile interactif pour le passager avant exclusif à la catégorie. La production aura lieu au Detroit Assembly Complex Jefferson et aux installations Mack; les prix seront annoncés. Campagne réalisée avec Highdive.

Stellantis (NYSE:STLA) und die Jeep-Marke haben am 29. Oktober 2025 die Marketingkampagne „Wild Thoughts“ gestartet, um den Jeep Grand Cherokee 2026 neu einzuführen. Die Kampagne dreht sich um einen Film von mehr als zwei Minuten, der von KI-generierten sprechenden Tieren (von 1986 Studios erstellt) genutzt wird, um die Fähigkeiten und den Luxus des Fahrzeugs über soziale Kanäle hervorzuheben, mit 15- und 30-sekündigen Ausschnitten für Instagram, Facebook und X.

Wichtige Produktdaten: 2.0L Hurricane 4 Turbo, Durchschnittliche Reichweite 529 Meilen, Sitze in drei Reihen, beheizte Vorder- und zweite Reihe, Premium-Audiosystem mit 19 Lautsprechern, Echtholz-Interieur in Walnuss, best-in-class Beinfreiheit in der zweiten Reihe, die meisten standardmäßigen Sicherheitsfunktionen in der Klasse und ein von der Klasse exclusives interaktives Touchscreen-Display für den vorderen Beifahrer. Die Produktion erfolgt im Detroit Assembly Complex Jefferson und Mack-Werken; der Preis wird noch bekanntgegeben. Kampagne erstellt mit Highdive.

ستلانتيز (أسهم STLA) وشعار جيب أطلقا حملة تسويقية بعنوان « Wild Thoughts » في 29 أكتوبر 2025 لإعادة تقديم جيب جراند شيروكي 2026. تتركز الحملة على فيلم يزيد عن دقيقتين يستخدم حيوانات تتكلم مولدة بالذكاء الاصطناعي (من إنتاج 1986 Studios) لتسليط الضوء على قدرة السيارة ورفاهيتها عبر قنوات التواصل الاجتماعي، مع مقاطع 15 و30 ثانية على إنستغرام وفيسبوك وتويتر.

حقائق المنتج الأساسية: 2.0L Hurricane 4 Turbo، نطاق القيادة 529 ميلاً، مقاعد ثلاثية الصفوف، مقاعد أمامية وخلفية مُدفأة، صوت فخم مكون من 19 مكبِّر صوت، تزيين من خشب الجوز الحقيقي، أوسع مساحة أرجل في الصف الثاني ضمن فئته، وأكثرها من ميزات السلامة القياسية في فئته، وشاشة لمس تفاعلية أمامية حصرية للفئة. ستُجرى الإنتاج في مركزي ديترويت آسلِمي بليس جيفرسون وماك؛ الأسعار سيتم الإعلان عنها. تم إنشاء الحملة مع Highdive.

Stellantis (NYSE:STLA) 与 Jeep 品牌于 2025 年 10 月 29 日推出了 “Wild Thoughts” 营销活动,以重新推出 2026 款 Jeep Grand Cherokee。该活动以时长超过两分钟的影片为核心,使用人工智能生成的会说话的动物(由 1986 Studios 创作)在社交渠道上突出该车型的能力与豪华感,并提供 15 秒和 30 秒的剪辑版本用于 Instagram、Facebook 和 X。

关键产品信息包括:2.0L Hurricane 4 Turbo续航里程 529 英里、三排座位、前排和第二排座椅加热、19 喇叭的高端音响、真实胡桃木饰板、同级别中第二排腿部空间最佳、同级别中标准安全功能最多、以及同级别独有的前排乘客互动触控屏。生产将在底特律组装综合设施 Jefferson 与 Mack 工厂进行;定价将于 公布。该活动由 Highdive 共同创建。

Positive
  • None.
Negative
  • None.

AUBURN HILLS, Mich., Oct. 29, 2025 /PRNewswire/ --

  • The legendary off-road brand's campaign turns the microphone over to wild animals (including a cameo appearance by Bigfoot) to share their unfiltered reviews of the new 2026 Jeep® Grand Cherokee standout features
  • Each scene humorously highlights the vehicle's capability and comfort, while falling in step with the brand's adventurous roots
  • Long-form video can be viewed on the Jeep brand's YouTube channel
  • 15- and 30-second cutdowns will run across the brand's social media channels, including Instagram, Facebook and Twitter/X
  • AI-generated visual content with wild animals created by 1986 Studios
  • The most awarded SUV ever and most luxurious in its class, the new 2026 Jeep Grand Cherokee was revealed to the world this week

"Wild Thoughts," the new marketing campaign from the Jeep® brand, reintroduces the 2026 Jeep Grand Cherokee – the most awarded SUV ever – through creative developed specifically for social media content. Blending humor and craftsmanship, the two-plus-minute "Wild Thoughts" film turns the spotlight over to nature's own critics – talking animals who deliver unfiltered reviews of the Grand Cherokee's standout features.

From mountain lions, moose, squirrels and bears to owls, turtles, wolves and geese, the animals provide their own unique perspective on the 2026 Jeep Grand Cherokee, the most luxurious SUV in its class, from its three-row seating, heated front- and second-row seats, premium 19-speaker audio system, real walnut wood trim, 2.0L Hurricane 4 Turbo engine, best-in-class second-row legroom, driving range of 529 miles, most standard safety and security features in its class, and class-exclusive available, front passenger, interactive touchscreen display.

No animals were harmed in this film, which uses AI-generated visual effects created through 1986 Studios.

"Our 'Wild Thoughts' campaign for the new 2026 Jeep Grand Cherokee was developed with a playful tone designed for social media consumption," said Olivier Francois, global chief marketing officer, Stellantis. "In this instance, we decided to let nature do the talking for one of the world's most iconic adventure brands and the most awarded SUV ever, using humor to cleverly call out the Jeep Grand Cherokee's capability and luxury in a memorable way. While we launch with a long-form reveal video, the creative seamlessly allows shorter cut-downs to run across social media channels that will focus specifically on each animal/attribute of the Jeep Grand Cherokee, widening the scope and appeal of the campaign."

"With the 2026 Jeep Grand Cherokee's introduction, this brand continues to follow through on its four new products in four months strategy – the all-new Cherokee, new Grand Wagoneer and, soon, the Trail Rated, all-electric Recon," said Bob Broderdorf, Jeep CEO. "We continue to demonstrate how we stand out among the competition in every way and do it in a way that brings a smile to anyone who's ever been, or aspired to be, behind the wheel in any one of our iconic Jeep vehicles.

"This new campaign embraces everything that's great about the new Grand Cherokee, whether it's the 2.0L Hurricane 4 Turbo engine, best-in-class second-row legroom, driving range and so much more, we've got you, and the furry friends you invite along for the ride, completely covered."

The 2026 Jeep Grand Cherokee is the second of four new vehicles launching from the Jeep brand in North America in the second half of this year, joining the all-new 2026 Jeep Cherokee, new 2026 Jeep Grand Wagoneer and all-electric Jeep Recon. Production of the 2026 Jeep Grand Cherokee will take place at both Stellantis' Detroit Assembly Complex Jefferson and Mack plants. Prices for the new Hurricane 4 Turbo-powered Jeep Grand Cherokee will be announced at a later date.

This campaign was created in partnership with Chicago-based advertising agency, Highdive. 

The brand also recently launched a marketing campaign that gives consumers the chance to turn MONOPOLY Money into real savings. Through November 3, the brand launched its MONOPOLY Bonus Cash Allowance program in collaboration with Hasbro, a leading games, IP and toy company, where customers can bring $500 in MONOPOLY Money into dealerships to apply toward a new 2025 Jeep Grand Cherokee.

Last week, the Jeep brand revealed another social-media-only creative effort, "Family SUV," starring comedian Iliza Shlesinger for the new 2026 Jeep Grand Wagoneer.

Jeep Brand
For nearly 85 years, Jeep has been a global leader in SUVs, delivering legendary off-road capability, advanced technology and exceptional versatility for those who seek fun and adventure. With a commitment to innovation, the Jeep brand offers a diverse lineup of vehicles powered by internal combustion engines, hybrid technology and all-electric drivetrains. Built on a heritage of freedom, adventure, authenticity and passion, Jeep continues to set the standard for rugged and refined vehicles designed to conquer it all.

Follow Jeep and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Jeep brand: www.jeep.com
Facebook: www.facebook.com/jeep 
Instagram: www.instagram.com/jeep 
Twitter: www.twitter.com/jeep
LinkedIn: www.linkedin.com/company/jeep
YouTube: www.youtube.com/thejeepchannel or https://www.youtube.com/StellantisNA

 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/wild-thoughts-marketing-campaign-for-the-new-2026-jeep-grand-cherokee-lets-animals-do-the-talking-302598685.html

SOURCE Stellantis

FAQ

What is the purpose of the "Wild Thoughts" campaign for the 2026 Jeep Grand Cherokee (STLA)?

To reintroduce the 2026 Jeep Grand Cherokee using AI-generated talking animals to highlight capability and luxury across social media.

Where can I watch the full "Wild Thoughts" 2026 Jeep Grand Cherokee reveal video (STLA)?

The two-plus-minute reveal is available on the Jeep brand YouTube channel with 15- and 30-second cutdowns on Instagram, Facebook and X.

Which 2026 Jeep Grand Cherokee features are showcased in the "Wild Thoughts" campaign (STLA)?

Features include the 2.0L Hurricane 4 Turbo, driving range of 529 miles, three-row seating, heated front and second-row seats, premium 19-speaker audio, and real walnut trim.

Who produced the AI animal visuals for the 2026 Jeep Grand Cherokee "Wild Thoughts" campaign (STLA)?

AI-generated visual content of wild animals was created by 1986 Studios.

Where will the 2026 Jeep Grand Cherokee be manufactured and is pricing available (STLA)?

Production will occur at Detroit Assembly Complex Jefferson and Mack plants; pricing will be announced at a later date.

Which agency created the "Wild Thoughts" marketing campaign for the 2026 Jeep Grand Cherokee (STLA)?

The campaign was created in partnership with Chicago-based advertising agency Highdive.
Stellantis N.V

NYSE:STLA

STLA Rankings

STLA Latest News

STLA Latest SEC Filings

STLA Stock Data

32.67B
2.21B
25.53%
50.07%
1.78%
Auto Manufacturers
Consumer Cyclical
Link
Netherlands
Hoofddorp