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SurgePays Launches Managed Marketing Services Platform Across Nationwide Retail Network

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SurgePays (NASDAQ: SURG) launched the SurgePays Managed Marketing Services platform on March 26, 2026, a centrally managed in-store digital media network using smart TVs across its nationwide retail footprint.

The platform replaces printed signage with remotely managed static and video ads to support customer acquisition for LinkUp Mobile and Torch Wireless and to generate recurring advertising revenue from third parties.

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Positive

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Negative

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News Market Reaction – SURG

-1.52%
4 alerts
-1.52% Session close to close
-4.3% Trough Tracked
$18.14M Market Cap
0.2x Rel. Volume

In the Mar 26 session, SURG declined 1.52%, reflecting a mild negative market reaction. Argus tracked a trough of -4.3% from its starting point during tracking. Our momentum scanner triggered 4 alerts that day, indicating moderate trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement highlights SurgePays’ push to monetize its retail footprint by converting in-store...
Analysis

This announcement highlights SurgePays’ push to monetize its retail footprint by converting in-store signage into a managed digital media network. The platform is intended to support customer acquisition for LinkUp Mobile and Torch Wireless while creating a recurring, high-margin advertising revenue stream as more screens are deployed. In context of recent subscriber milestones, financings, and Nasdaq compliance issues, investors may watch adoption pace, incremental revenue contribution, and capital structure developments as key indicators of execution.

Historical Context

5 past events · Latest: Mar 17 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Mar 17 Marketing promotion Positive +2.2% Launch of nationwide LinkUp Mobile promotion to accelerate subscriber growth.
Feb 02 Subscriber milestone Positive +0.9% LinkUp Mobile surpassing 100,000 active prepaid wireless subscriber lines.
Jan 26 Equity offering close Negative -1.6% Closing of $2.5M underwritten public offering of common stock.
Jan 21 Equity offering pricing Negative -35.8% Pricing of $2.5M public offering at $1.25 per share under Form S-3.
Jan 20 Equity offering launch Negative -35.8% Announcement of proposed underwritten public offering of stock and/or warrants.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent promotional and milestone news has coincided with modest gains, while financing announcements have aligned with sharp downside moves.

Recent Company History

Over the past months, SurgePays has focused on expanding its wireless footprint and funding growth. LinkUp Mobile surpassed 100,000 active subscriber lines and a nationwide promotion launched on Mar 17, 2026 produced modest positive reactions. In contrast, January’s public offering sequence around $1.25 per share and related prospectus activity coincided with steep declines. Against this backdrop, today’s managed marketing platform launch continues the strategy of leveraging a growing retail network to drive subscriber acquisition and new revenue streams.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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In-store digital media platform expected to drive customer acquisition and create new high-margin recurring revenue opportunities

BARTLETT, Tenn., March 26, 2026 (GLOBE NEWSWIRE) -- SurgePays, Inc. (NASDAQ: SURG) (“SurgePays” or the “Company”), a wireless and fintech technology company serving subprime and underserved consumers, today announced the launch of the SurgePays Managed Marketing Services platform, a centrally managed in-store digital marketing network to be deployed across the Company’s growing nationwide retail footprint.

The SurgePays Managed Marketing Services platform utilizes smart TVs installed in retail locations to replace traditional printed signage with dynamic, digitally managed content. Through the Company’s proprietary software platform, SurgePays can remotely control and update an unlimited lineup of static and video advertisements in rotation across its retail network in real time.

“This platform allows us to communicate directly with customers inside the store at the exact moment they are making purchasing decisions,” said Derron Winfrey, President of Sales and Operations at SurgePays. “We believe this in-store screen network will create valuable advertising space that can be used to promote our own products while also generating recurring monthly revenue from manufacturers and distributors that already allocate marketing dollars on a per-store basis. As we continue expanding our retail network, these screens should become more valuable as both a customer acquisition tool for LinkUp Mobile prepaid wireless and Torch Wireless subsidized wireless, and as an advertising platform for third-party brands seeking access to this customer base in the stores where they shop.”

This platform transforms traditional in-store signage into a centrally managed digital media network that can be scaled across the Company’s entire retail footprint. As the Company continues expanding its retail footprint, each additional screen should increase SurgePays’ ability to acquire customers, promote its services, and generate advertising and marketing revenue across its network.

Winfrey continued, “Convenience stores represent one of the highest foot-traffic retail environments in many communities, with customers visiting multiple times per week. By deploying centrally managed digital screens in these locations, the intent is to build a retail media network that allows brands and service providers to reach consumers directly inside neighborhood stores where purchasing decisions are frequently made. We believe this platform will become an important part of the Company’s long-term strategy by supporting customer acquisition for LinkUp Mobile and Torch Wireless while also creating a new, high-margin marketing and advertising revenue stream as the number of connected retail locations continues to grow.”

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About SurgePays, Inc.
SurgePays, Inc. (NASDAQ: SURG) is a wireless and fintech technology company focused on expanding access to essential mobile and financial services for subprime and underserved consumers. The Company operates a nationwide ecosystem that includes its own wireless brands, LinkUp Mobile and Torch Wireless, and a proprietary point-of-sale platform deployed in thousands of retail locations. This platform enables wireless activations, top-ups, financial transactions, and other digital services used daily by prepaid and underbanked customers.

In addition to wireless and fintech services, SurgePays is expanding into data-driven marketing and digital partnerships through its consumer engagement platforms and in-store digital marketing network. These platforms allow SurgePays to monetize customer engagement, advertising, and digital marketing opportunities across its retail footprint while supporting customer acquisition for its core wireless and financial services.

SurgePays’ integrated platform approach allows the Company to participate in multiple revenue streams including wireless service, fintech transactions, marketing services, and data-driven customer engagement programs, all supported by its nationwide retail distribution network.

Visit www.SurgePays.com and www.ProgramBenefits.com for more information.

SurgePays Cautionary Note Regarding Forward-Looking Statements
This press release includes express or implied statements that are not historical facts and are considered forward-looking within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act. Forward-looking statements involve substantial risks and uncertainties and generally relate to future events or our future financial or operating performance. These statements may include projections, guidance, or other estimates regarding revenue, cash flow, business growth, market expansion, or customer acquisition, and statements regarding subscriber growth, distribution expansion, and operating scale.

In some cases, you can identify forward-looking statements by words such as “may,” “will,” “could,” “would,” “should,” “expect,” “intend,” “plan,” “anticipate,” “believe,” “estimate,” “predict,” “project,” “potential,” “continue,” or similar terminology.

Although we believe the expectations reflected in these forward-looking statements are reasonable, they involve known and unknown risks and uncertainties that may cause actual results to differ materially from those described in the forward-looking statements. These risks include, but are not limited to, our ability to scale our prepaid wireless business, maintain retail distribution relationships, expand our merchant platform, and achieve anticipated subscriber growth.

Additional information regarding these and other risks can be found in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-K for the fiscal year ended December 31, 2024. The forward-looking statements in this press release speak only as of the date they are made, and the Company undertakes no obligation to update them except as required by law.

Investor Relations Contact
Valter Pinto, Managing Director
KCSA Strategic Communications
212.896.1254
SurgePays@KCSA.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/c1a134e6-c515-41de-9ac6-f0e8c5fe117e


FAQ

What is the SurgePays Managed Marketing Services platform announced March 26, 2026 (SURG)?

It is a centrally managed in-store digital media network using smart TVs to display dynamic ads in retail stores. According to the company, the platform replaces printed signage and allows remote control and real-time updates of static and video advertisements across its retail footprint.

How will the SURG digital screen network affect customer acquisition for LinkUp Mobile and Torch Wireless?

The network is intended to reach shoppers at point of purchase to drive subscriptions and sign-ups. According to the company, screens will promote LinkUp Mobile and Torch Wireless directly in stores, aiming to increase customer acquisition as the retail footprint expands.

Can SurgePays generate third-party advertising revenue from the new SURG platform?

Yes — the platform is designed to create recurring monthly ad revenue from manufacturers and distributors that pay per store. According to the company, brands can buy advertising space on in-store screens where customers make purchasing decisions.

Where will SurgePays deploy the managed marketing screens and why is location important for SURG?

Screens will be installed in the company's nationwide retail footprint, focusing on convenience stores and high foot-traffic locations. According to the company, frequent store visits increase exposure and improve the value of the retail media network to advertisers and service promotions.

What operational capabilities does the SurgePays platform provide to advertisers and SurgePays (SURG)?

The platform enables remote management, real-time updates, and unlimited rotations of static and video ads across screens. According to the company, this central control allows targeted messaging, scalable deployment, and flexible advertising rotations across its connected retail locations.