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Helfie AI appointed veteran finance executive John Rego as Chief Financial Officer, bringing more than 25 years of senior leadership experience to lead the company’s financial strategy.

Rego previously served as CFO of US broadband provider Wide Open West (NYSE: WOW) from 2020 until its sale in 2026, and held CFO roles at Telaria (NASDAQ: TLRA), Virgin Galactic, and Vonage Holdings (NYSE: VG). He has raised over $10 billion in capital and completed more than two dozen M&A transactions across global technology and communications businesses. Helfie AI describes his experience taking companies from startup to IPO and managing public market scrutiny as aligning with its next phase of growth.

Helfie AI operates a science-backed, AI-powered preventative health platform delivering 30+ mobile health checks focused on early detection and proactive prevention worldwide.

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