Terrapin Beer Co. Celebrates 23 Years of Craft Beer and Environmental Stewardship with Terraprint Initiative and Orvis Partnership
Terrapin Beer, a Tilray Brands (NASDAQ: TLRY) craft beer brand, announces a continued partnership with Orvis as part of their Terraprint environmental initiative. The collaboration, which began in 2024, combines both companies' commitment to sustainability and outdoor adventure.
The partnership features three sweepstakes running through April 2025, offering prizes including Orvis gear packages and a guided Chattahoochee River experience. As part of the collaboration, the brands developed Quality Hooch Ale, with a portion of proceeds supporting the Chattahoochee Riverkeeper's conservation efforts.
Additionally, Terrapin Beer will celebrate its 23rd Anniversary on May 10th, 2025, at their Athens, GA brewery. The event will feature live music by Sunny Ortiz, specialty beers, food trucks, and local vendors, with early bird tickets available until April 26th.
Terrapin Beer, un marchio di birra artigianale di Tilray Brands (NASDAQ: TLRY), annuncia il proseguimento della collaborazione con Orvis nell'ambito dell'iniziativa ambientale Terraprint. Questa partnership, iniziata nel 2024, unisce l'impegno di entrambe le aziende per la sostenibilità e l'avventura all'aria aperta.
La collaborazione prevede tre concorsi a premi attivi fino ad aprile 2025, con in palio attrezzature Orvis e un'esperienza guidata sul fiume Chattahoochee. Nell'ambito del progetto, i marchi hanno creato la Quality Hooch Ale, il cui ricavato sostiene le attività di conservazione del Chattahoochee Riverkeeper.
Inoltre, Terrapin Beer celebrerà il suo 23° anniversario il 10 maggio 2025 presso il birrificio di Athens, GA. L'evento includerà musica dal vivo con Sunny Ortiz, birre speciali, food truck e venditori locali, con biglietti early bird disponibili fino al 26 aprile.
Terrapin Beer, una marca de cerveza artesanal de Tilray Brands (NASDAQ: TLRY), anuncia la continuación de su colaboración con Orvis como parte de su iniciativa ambiental Terraprint. La alianza, iniciada en 2024, une el compromiso de ambas compañías con la sostenibilidad y la aventura al aire libre.
La colaboración incluye tres sorteos activos hasta abril de 2025, con premios que incluyen equipos de Orvis y una experiencia guiada en el río Chattahoochee. Como parte del proyecto, las marcas desarrollaron la Quality Hooch Ale, con una parte de las ganancias destinada a apoyar los esfuerzos de conservación de Chattahoochee Riverkeeper.
Además, Terrapin Beer celebrará su 23º aniversario el 10 de mayo de 2025 en su cervecería en Athens, GA. El evento contará con música en vivo de Sunny Ortiz, cervezas especiales, food trucks y vendedores locales, con entradas early bird disponibles hasta el 26 de abril.
Terrapin Beer는 Tilray Brands(NASDAQ: TLRY)의 수제 맥주 브랜드로서, Terraprint 환경 이니셔티브의 일환으로 Orvis와의 파트너십을 계속 이어간다고 발표했습니다. 2024년에 시작된 이번 협업은 두 회사의 지속 가능성과 야외 모험에 대한 헌신을 결합한 것입니다.
이 파트너십은 2025년 4월까지 진행되는 세 차례의 경품 행사를 포함하며, Orvis 장비 패키지와 Chattahoochee 강 가이드 체험 등이 경품으로 제공됩니다. 또한 두 브랜드는 Quality Hooch Ale를 개발했으며, 수익금 일부는 Chattahoochee Riverkeeper의 보존 활동을 지원하는 데 사용됩니다.
아울러 Terrapin Beer는 2025년 5월 10일 조지아주 애서스에 위치한 양조장에서 23주년 기념 행사를 개최합니다. 행사에는 Sunny Ortiz의 라이브 음악, 특별 맥주, 푸드트럭, 지역 상인들이 참여하며, 얼리버드 티켓은 4월 26일까지 구매할 수 있습니다.
Terrapin Beer, une marque de bière artisanale de Tilray Brands (NASDAQ : TLRY), annonce la poursuite de son partenariat avec Orvis dans le cadre de leur initiative environnementale Terraprint. Cette collaboration, commencée en 2024, réunit l'engagement des deux entreprises pour la durabilité et l'aventure en plein air.
Le partenariat comprend trois tirages au sort jusqu'en avril 2025, offrant des prix tels que des équipements Orvis et une expérience guidée sur la rivière Chattahoochee. Dans le cadre de cette collaboration, les marques ont développé la Quality Hooch Ale, dont une partie des bénéfices soutient les efforts de conservation de Chattahoochee Riverkeeper.
De plus, Terrapin Beer célébrera son 23e anniversaire le 10 mai 2025 dans sa brasserie d'Athens, en Géorgie. L'événement proposera de la musique live avec Sunny Ortiz, des bières spéciales, des food trucks et des vendeurs locaux, avec des billets early bird disponibles jusqu'au 26 avril.
Terrapin Beer, eine Craft-Bier-Marke von Tilray Brands (NASDAQ: TLRY), kündigt die Fortsetzung der Partnerschaft mit Orvis im Rahmen ihrer Terraprint-Umweltinitiative an. Die Zusammenarbeit, die 2024 begann, vereint das Engagement beider Unternehmen für Nachhaltigkeit und Outdoor-Abenteuer.
Die Partnerschaft umfasst drei Gewinnspiele, die bis April 2025 laufen, mit Preisen wie Orvis-Ausrüstungspaketen und einer geführten Chattahoochee-Fluss-Erfahrung. Im Rahmen der Zusammenarbeit entwickelten die Marken das Quality Hooch Ale, dessen Erlös teilweise die Naturschutzbemühungen des Chattahoochee Riverkeepers unterstützt.
Darüber hinaus feiert Terrapin Beer am 10. Mai 2025 sein 23-jähriges Jubiläum in ihrer Brauerei in Athens, GA. Die Veranstaltung bietet Live-Musik von Sunny Ortiz, Spezialbiere, Food-Trucks und lokale Anbieter, wobei Frühbuchertickets bis zum 26. April erhältlich sind.
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ATHENS, Ga., April 24, 2025 (GLOBE NEWSWIRE) -- Terrapin Beer, a leading craft brewery known for its innovative and high-quality beers and a Tilray Brands, Inc., craft beer brand (NASDAQ: TLRY and TSX: TLRY), is thrilled to partner with Orvis, the renowned outdoor retailer and fly-fishing expert. The two companies initially kicked off this partnership in 2024 as part of Terrapin’s Terraprint initiative, which has objectives to minimize the brewery’s impact on the environment and maximize its impact in the community.
This collaboration aims to celebrate the spirit of adventure and the great outdoors, bringing together two brands committed to sustainability and community engagement. Terrapin is proud to offer three sweepstakes1 running through the end of April as a part of the partnership, open to residents in select states where Terrapin Beer is sold. Participants can enter the first of the sweepstakes by visiting the Terrapin Beer website.
Entrants will have the chance to win:
- Orvis gear packages
- A guided Chattahoochee River experience
"We are incredibly excited to continue our partnership with Orvis, a brand that shares our passion for the outdoors and commitment to sustainability," said Carrie Shafir, Senior Brand Director at Tilray Beverages East Coast Brands. "Our sweepstakes programming is a fantastic way to celebrate our collaboration and give back to our loyal customers."
As part of the Orvis partnership, both brands extended their efforts to the Chattahoochee Riverkeeper to develop Quality Hooch Ale, a unique beer with a portion of proceeds donated to back to the Riverkeeper organization to support the health and preservation of the Chattahoochee river.
In addition to the partnership with Orvis, Terrapin will be celebrating its 23rd Anniversary on May 10th, 2025, from 12:00 pm-8:00 pm at the brewery in Athens, GA. Join us for a day filled with live music, featuring the legendary Sunny Ortiz, specialty beer, food trucks, yard games, local vendors, and more as we cheers to 23 years! Early bird ticket prices are available until April 26th.
About Terrapin Beer Co.
Terrapin Beer Co. began with the ambition to create distinctive craft beers and officially launched in April 2002, introducing its inaugural brew, Rye Pale Ale, in Athens, GA. Within six months, Terrapin Beer achieved significant recognition by securing its first Gold Medal at the Great American Beer Festival in Denver.
From its humble beginnings with a 25-barrel brewhouse, Terrapin Beer Co. has grown into the beloved Terrapin Tribe. This community includes dedicated employees, distributor partners, retailers, and loyal customers who have supported the brewery's journey by enjoying its diverse range of beers.
Terrapin Beer Co. has a sustainability initiative called Terraprint, which aims to reduce the environmental impact of its operations. This includes minimizing waste, conserving water, and promoting recycling to ensure responsible and sustainable growth.
For more information and to learn more about future events and product launches, visit Terrapin Beer Co. and follow @terrapinbeerco on social.
About Orvis
Established in 1856, Orvis is America's oldest mail-order outfitter and longest continually operating fly-fishing business. With a strong focus on conservation and community, Orvis is dedicated to providing the best outdoor equipment and apparel.
About Tilray Brands
Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.
For more information on how we are elevating lives through moments of connection, visit Tilray.com and follow @Tilray on all social platforms.
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FAQ
What prizes are offered in Terrapin Beer's 2025 Orvis partnership sweepstakes?
How is TLRY's Terrapin Beer supporting environmental conservation through the Orvis partnership?
When and where is Terrapin Beer's 23rd Anniversary celebration in 2025?
What is the Terraprint initiative by TLRY's Terrapin Beer?
