STOCK TITAN

NEW STUDY REVEALS HOW RETIREMENT SAVERS' INVESTMENT PREFERENCES CHANGE WITH AGE

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Positive)
Tags

T. Rowe Price (NYSE:TROW), in collaboration with MIT Sloan and Stanford, has released a groundbreaking study on retirement investment preferences across age groups. The research reveals that investors over 50 show diverse equity allocation preferences, with the majority favoring 60-80% equity exposure, while 10% avoid equities entirely and 5% prefer all-equity portfolios.

The study found that only 26% of older investors maintained unchanged equity allocations between 2019-2024, compared to 46% of younger investors. Notably, 50% of investors aged 50+ increased their equity exposure, versus 34% of those aged 20-34, suggesting a more active approach to portfolio management near retirement.

T. Rowe Price (NYSE:TROW), in collaborazione con MIT Sloan e Stanford, ha pubblicato uno studio innovativo sulle preferenze di investimento per la pensione nelle diverse fasce d'età. La ricerca mostra che gli investitori con più di 50 anni presentano preferenze variegate nell'allocazione azionaria, con la maggioranza che predilige un'esposizione azionaria tra il 60 e l'80%, mentre il 10% evita completamente le azioni e il 5% opta per portafogli interamente azionari.

Lo studio ha evidenziato che solo il 26% degli investitori più anziani ha mantenuto invariata l'allocazione azionaria nel periodo 2019-2024, rispetto al 46% dei più giovani. In particolare, il 50% degli investitori over 50 ha aumentato la propria esposizione azionaria, contro il 34% dei 20-34enni, suggerendo un approccio più attivo alla gestione del portafoglio in prossimità della pensione.

T. Rowe Price (NYSE:TROW), en colaboración con MIT Sloan y Stanford, ha publicado un estudio innovador sobre las preferencias de inversión para la jubilación en diferentes grupos de edad. La investigación revela que los inversores mayores de 50 años muestran diversas preferencias en la asignación de acciones, con la mayoría favoreciendo una exposición accionaria del 60-80%, mientras que el 10% evita las acciones por completo y el 5% prefiere carteras totalmente accionarias.

El estudio encontró que solo el 26% de los inversores mayores mantuvo sin cambios la asignación de acciones entre 2019 y 2024, en comparación con el 46% de los inversores más jóvenes. Notablemente, el 50% de los inversores de 50 años o más aumentó su exposición a acciones, frente al 34% de los de 20 a 34 años, lo que sugiere un enfoque más activo en la gestión de carteras cerca de la jubilación.

T. Rowe Price (NYSE:TROW)는 MIT Sloan 및 Stanford와 협력하여 연령대별 은퇴 투자 선호도에 관한 획기적인 연구를 발표했습니다. 연구 결과에 따르면 50세 이상의 투자자들은 주식 배분 선호도가 다양하며, 대다수는 60-80%의 주식 노출을 선호하는 반면, 10%는 주식을 전혀 피하고 5%는 전액 주식 포트폴리오를 선호하는 것으로 나타났습니다.

연구에서는 2019년부터 2024년까지 고령 투자자의 26%만이 주식 배분을 변경하지 않은 반면, 젊은 투자자의 46%는 변경하지 않은 것으로 나타났습니다. 특히, 50세 이상 투자자의 50%는 주식 노출을 늘렸고, 20-34세 투자자의 34%가 증가시킨 것과 비교되어 은퇴가 가까워질수록 포트폴리오 관리를 더 적극적으로 하는 경향을 보여줍니다.

T. Rowe Price (NYSE:TROW), en collaboration avec le MIT Sloan et Stanford, a publié une étude révolutionnaire sur les préférences d'investissement pour la retraite selon les tranches d'âge. La recherche révèle que les investisseurs de plus de 50 ans présentent des préférences variées en matière d'allocation en actions, la majorité privilégiant une exposition en actions de 60 à 80 %, tandis que 10 % évitent complètement les actions et 5 % préfèrent des portefeuilles entièrement en actions.

L'étude a montré que seulement 26 % des investisseurs plus âgés ont maintenu leur allocation en actions inchangée entre 2019 et 2024, contre 46 % des plus jeunes. Notamment, 50 % des investisseurs de 50 ans et plus ont augmenté leur exposition aux actions, contre 34 % chez les 20-34 ans, ce qui suggère une approche plus active de la gestion de portefeuille à l'approche de la retraite.

T. Rowe Price (NYSE:TROW) hat in Zusammenarbeit mit MIT Sloan und Stanford eine bahnbrechende Studie zu den Anlagepräferenzen für den Ruhestand in verschiedenen Altersgruppen veröffentlicht. Die Forschung zeigt, dass Investoren über 50 unterschiedliche Präferenzen bei der Aktienallokation aufweisen, wobei die Mehrheit eine Aktienquote von 60-80% bevorzugt, während 10% Aktien vollständig meiden und 5% vollständig in Aktien investieren.

Die Studie ergab, dass nur 26% der älteren Investoren ihre Aktienallokation zwischen 2019 und 2024 unverändert ließen, verglichen mit 46% der jüngeren Investoren. Bemerkenswert ist, dass 50% der Investoren ab 50 ihre Aktienquote erhöhten, gegenüber 34% der 20- bis 34-Jährigen, was auf einen aktiveren Ansatz im Portfoliomanagement kurz vor dem Ruhestand hindeutet.

Positive
  • Research collaboration with prestigious institutions MIT Sloan and Stanford enhances study credibility
  • Large-scale analysis using actual 401(k) recordkeeping data provides robust insights
  • Findings support development of more personalized retirement solutions
Negative
  • High fees could limit personalization benefits in retirement solutions
  • Low participant engagement may restrict effectiveness of personalized investment options

T. Rowe Price, in collaboration with MIT Sloan and Stanford, finds that personalized retirement solutions may be most effective for older investors

BALTIMORE, July 29, 2025 /PRNewswire/ -- T. Rowe Price, a global investment management firm and leader in retirement, today released a new white paper co-authored with experts from Massachusetts Institute of Technology (MIT) Sloan School of Management and Stanford University revealing how retirement investors' allocation preferences and accumulated savings become more diverse with age. Researchers from the three organizations looked at T. Rowe Price's 401(k) recordkeeping data and estimated that investors above age 50 have diverse preferences to equity exposure: while the majority prefer a 60% to 80% equity allocation, 10% prefer to avoid equities altogether, 5% prefer all-equity allocation, and others fall somewhere in between. In contrast, most younger investors, aged 20 to 34, prefer high equity exposure—typically over 80%--which aligns with life cycle investing. Additionally, older investors take a more active role with their retirement portfolios. Between 2019 and 2024, only 26% of older investors left their equity allocation unchanged, compared to 46% of younger investors, highlighting the potential desire for more dynamic portfolio management in the lead-up to retirement.

These findings highlight how investment preferences differ by age, underscoring the growing importance of personalized investment solutions later in life to drive better retirement outcomes.

"At T. Rowe Price, our retirement research is fueled by curiosity," said Sudipto Banerjee, Ph.D., a global retirement strategist at T. Rowe Price and co-author of the paper. "By deepening our understanding of the wide-ranging needs of retirement savers, including how they engage with their investments, we can better understand how to support these needs in each phase of their retirement journey. With older participants, we see that preferred asset allocation and financial circumstances are more diverse, making them strong candidates for personalized retirement solutions."

For a detailed look at the study's methodology, data, and full findings, explore the complete white paper here.

Key findings include:

  • Proactive shifts toward higher equity exposure increases with age. Among those who adjusted their equity allocation, 50% of investors aged 50 and older increased their equity exposure, compared to just 34% of those aged 20 to 34.
  • Mental hurdles like inattention, not fear, keep people from investing. When investment hurdles are removed, participants may prefer traditional life-cycle investment patterns.
  • High fees and lack of participant engagement could limit the benefits of personalization. Transparent, carefully designed fee structures and clear communication to explain changes in default investments, their benefits, and the associated cost will be essential for successful adoption of personalized investments.

"Collaborating with T. Rowe Price allows us to bring academic theory to life through large-scale, real-world data," said Taha Choukhmane, Ph.D., assistant professor of finance at MIT Sloan School of Management and co-author of the paper. "Together, we're uncovering insights that deepen our understanding of investor behavior and help shape smarter, more effective retirement strategies, empowering savers to make informed decisions in a complex financial world."

ABOUT T. ROWE PRICE
T. Rowe Price (NASDAQ-GS: TROW) is a leading global asset management firm, entrusted with managing $1.68 trillion in client assets as of June 31, 2025, about two-thirds of which are retirement-related. Renowned for over 85 years of investment excellence, retirement leadership, and independent proprietary research, the firm leverages its long-standing expertise to ask better questions that can drive better investment decisions. Built on a culture of integrity and prioritizing client interests, T. Rowe Price empowers millions of investors worldwide to thrive amidst evolving markets.
Visit troweprice.com/newsroom for news and public policy commentary.

T. Rowe Price Investment Services, Inc.
T. Rowe Price Associates, Inc.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/new-study-reveals-how-retirement-savers-investment-preferences-change-with-age-302515915.html

SOURCE T. Rowe Price Associates, Inc.

FAQ

What are the key findings of T. Rowe Price's (TROW) 2025 retirement investment study?

The study found that investors over 50 have diverse equity preferences, with most preferring 60-80% equity allocation. Only 26% of older investors maintained unchanged equity allocations between 2019-2024, compared to 46% of younger investors.

How do retirement investment preferences differ between younger and older investors according to TROW's research?

Younger investors (20-34) typically prefer over 80% equity exposure, while older investors (50+) show more diverse preferences, with the majority preferring 60-80% equity allocation, 10% avoiding equities entirely, and 5% choosing all-equity portfolios.

What percentage of older investors increased their equity exposure according to T. Rowe Price's study?

50% of investors aged 50 and older increased their equity exposure, compared to only 34% of investors aged 20-34.

What are the main challenges identified in T. Rowe Price's 2025 retirement study?

The study identified high fees and lack of participant engagement as potential limitations to the benefits of personalized retirement solutions. Mental hurdles like inattention, rather than fear, were also found to impact investment decisions.

How does T. Rowe Price plan to address diverse retirement investment needs?

T. Rowe Price suggests developing personalized retirement solutions, particularly for older investors, with transparent fee structures and clear communication about default investments and their benefits.
T Rowe Price Grp

NASDAQ:TROW

TROW Rankings

TROW Latest News

TROW Latest SEC Filings

TROW Stock Data

23.56B
216.18M
2.05%
79.2%
4.05%
Asset Management
Investment Advice
Link
United States
BALTIMORE