Tractor Supply Launches $24M Youth Program Fundraiser at 2,296 Stores

Tractor Supply’s Spring Crop of 4-H Paper Clovers Has Arrived

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04/17/2025 - 09:00 AM

Biannual fundraiser helps plant the seeds for a brighter future for 4-H youth

BRENTWOOD, Tenn.--(BUSINESS WIRE)-- Tractor Supply Company (NASDAQ: TSCO), the largest rural lifestyle retailer in the United States, is ready to kick off its spring Paper Clover fundraiser, a biannual event that has generated millions of dollars in scholarships for 4-H youth. From April 18 through May 5, customers can purchase a paper clover at checkout in Tractor Supply stores nationwide or online at TractorSupply.com.

Tractor Supply and 4-H kick off the 15th year of their biannual Paper Clover fundraiser.

Together, Tractor Supply and 4-H have raised more than $24 million for the nation’s youth. The fundraiser, now in its 15^th year, strengthens educational programs for 4-H members to engage in hands-on career and life skill projects, participate in leadership and public speaking training, learn from industry leaders and develop the skills necessary to take on leadership roles.

“The Paper Clover campaign has succeeded for so many years because our customers understand and appreciate the meaningful impact of every donation,” said John Ordus, chief stores officer at Tractor Supply and member of the National 4-H Council board of trustees. “4-H offers hands-on experiences that give every student the tools they need to thrive. With Paper Clover, we ensure that all students can access that life-changing programming. We are so proud of what we have achieved in partnership with our Team Members, customers and communities and look forward to another milestone fundraiser.”

During the 2024 Paper Clover fundraiser, Tractor Supply raised over $2.6 million for 4-H youth nationwide. Ninety percent of all donations directly support 4-H youth in the state in which they were made, while the remaining 10% support national 4-H programming.

“The Paper Clover campaign is an excellent example of what can be accomplished when communities, businesses and organizations come together to support young people,” said Heather Elliott, 4-H chief development & marketing officer. “Through our longstanding partnership with Tractor Supply, we provide young leaders with the resources and opportunities to develop the work and life skills they need to become Beyond Ready for the future.”

4‑H is America’s largest youth development organization, empowering nearly six million young people with the skills to be productive, healthy and engaged. Its research-based programming includes activities in the areas of agriculture, health, science and civic engagement, and the guidance and lifelong skills necessary to succeed in college and career. Last year, 4-H launched the Beyond Ready initiative to help 10 million youth become ready for life and work by 2030.

For more information on Tractor Supply’s Paper Clover campaign in support of 4-H youth, visit tractorsupply.com/tsc/cms/4h.

About Tractor Supply Company

For more than 85 years, Tractor Supply Company (NASDAQ: TSCO) has been passionate about serving the needs of recreational farmers, ranchers, homeowners, gardeners, pet enthusiasts and all those who enjoy living Life Out Here. Tractor Supply is the largest rural lifestyle retailer in the U.S., ranking 293 on the Fortune 500. The Company’s more than 50,000 Team Members are known for delivering legendary service and helping customers pursue their passions, whether that means being closer to the land, taking care of animals or living a hands-on, DIY lifestyle. In store and online, Tractor Supply provides what customers need – anytime, anywhere, any way they choose at the low prices they deserve.

As part of the Company’s commitment to caring for animals of all kinds, Tractor Supply is proud to include Petsense by Tractor Supply, a pet specialty retailer, and Allivet, a leading online pet pharmacy, in its family of brands. Together, Tractor Supply is able to provide comprehensive solutions for pet care, livestock wellness and rural living, ensuring customers and their animals thrive. From its stores to the customer’s doorstep, Tractor Supply is here to serve and support Life Out Here.

As of December 28, 2024, the Company operated 2,296 Tractor Supply stores in 49 states and 206 Petsense by Tractor Supply stores in 23 states. For more information, visit www.tractorsupply.com and www.Petsense.com.