United Natural Foods Successfully Concludes First Full-Assortment Selling Show in San Diego
Expanded format, featuring the Company’s full assortment of products and service solutions, better aligns with customer buying

United Natural Foods, Inc. completed its first comprehensive product and solution regional selling show, reinforcing the Company’s customer and supplier-focused strategy. The show featured the Company’s complete range of natural, conventional, fresh, and organic products as well as UNFI's Professional Services store solutions, which focus on driving growth and efficiency for retailers. (Photo: Business Wire)
“We are excited to showcase our wall-to-wall representation of natural, organic, fresh, and conventional products,” said Steve Dietz, UNFI’s Chief Customer Officer. “We’re helping our suppliers expand their product reach while helping our retailers access more of the right products for their markets, at competitive prices. Our suppliers and products span from top-selling national brands to local one-of-a-kind innovators, and are ready to connect with our retailers, whether single store operators, small local chains, larger regional chains, or national accounts. Our professional services team and vendors are on-site as well, to help retailers save money.”
UNFI’s first comprehensive product and solution show included:
- More than 5,500 attendees, including domestic and international retailers and suppliers.
- Over 700 suppliers, covering more than 100,000 square feet, showcasing more than 1,000 brands.
- Hundreds of new products, with more than 40 selected and featured in UNFI’s New Product Showcase Area and several dozen highlighted as UpNext emerging brands.
- More than 60 Certified Diverse Suppliers.
- UNFI Professional Services experts, providing solutions to help retailers drive traffic, save money and time, and enhance their shoppers’ experience.
-
UNFI’s unique Pitch Slam competition, where contestants pitched their innovative new products to a live audience. The
San Diego winners were Tea Drops, which makes a fair-trade, eco-friendly alternative to tea bags, and Fishwife, which produces premium, ethically-sourced, tinned seafood.
“It was great to see the full range of products and services that UNFI offers all in one show,” said Ryan White, Program Category Manager at New Seasons Market. “We appreciate the way they partner with us and help us identify new trends and bring us new products, assist in supplier negotiations, and source great deals. They are key to our continued growth and success.”
The
UNFI’s upcoming shows:
UNFI’s 2024 Spring and Summer show is scheduled for February 20-21 in
For more information on UNFI Shows, customers or suppliers can visit: https://www.unfi.com/shows-events or email events@unfi.com.
About UNFI
UNFI is
View source version on businesswire.com: https://www.businesswire.com/news/home/20240209793584/en/
For UNFI Investors:
Kristyn Farahmand
401-213-2160
kristyn.farahmand@unfi.com
-or-
Steve Bloomquist
952-828-4144
steve.j.bloomquist@unfi.com
For Media:
UNFI
Charles Davis
215-539-1696
cdavis@unfi.com
Source: United Natural Foods, Inc.