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Unibail-Rodamco-Westfield (URW) Airports and The New Terminal One (NTO) have initiated the Competitive Evaluation Process (CEP) for the Food Hall and Travel Essentials tenders, marking a vital step in developing the commercial program for the all-international terminal at JFK Airport. The $9 billion first phase of the terminal is set to open in 2026, showcasing global brands and local businesses while offering a curated dining and retail experience. The Food Hall tender seeks partners to provide a mix of New York's signature cuisine and retail products, emphasizing local participation, while the Travel Essentials tender aims to enhance the travel experience with a diverse merchandise mix. Both tenders promote a sense of place and require a minimum ACDBE participation of 30%. The New Terminal One will be the largest terminal at JFK upon completion, offering extensive retail, dining, and lounge space.
Unibail-Rodamco-Westfield (URW) has partnered with SKKN BY KIM to launch the first-ever 3D digital media campaign on the 100-yard screen at the Oculus, Westfield World Trade Center. This campaign features Kim Kardashian promoting her skincare line and runs until October 16.
The collaboration includes plans for a SKKN BY KIM pop-up store at Westfield Century City in Los Angeles during the holiday season. URW's media division continues to innovate with its digital advertising network, aimed at enhancing brand visibility in top markets.
Unibail-Rodamco-Westfield (URW) has partnered with Mill Creek Residential to kick off the redevelopment of Westfield Garden State Plaza in
Unibail-Rodamco-Westfield (URW) has launched a pioneering Web3 platform called THE DROP AT WESTFIELD, designed to enhance consumer-brand interactions through its digital network in the U.S. The platform debuted at the Westfield World Trade Center featuring digital artwork by five female artists. This initiative aims to provide brands a secure venue for promoting their Web3 endeavors, ultimately enhancing customer engagement and driving sales conversion. NFTs from the inaugural collection, titled Women In Web3: Her Dreams Realized, will be displayed until July 17 and available for purchase.
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