Zapp's, a Cajun-inspired brand of kettle-style potato chips and Pretzel Stix, has announced its partnership with Krewe of BOO!, New Orleans' Official Halloween Parade. As the official potato chip partner, Zapp's will participate in three Halloween events on Saturday, Oct. 19:
1. New Orleans Zombie Run: A 2-mile race starting at 9 a.m.
2. Halloween Parade: Beginning at 6:30 p.m., featuring Zapp's iconic vintage fire truck and sample distribution.
3. Monster Mash: An after-party starting at 8 p.m.
Zapp's will showcase its flavors, including Voodoo® and Spicy Cajun Crawtators®. The brand's Halloween-themed products, such as Voodoo Halloween Multipack Sacks, are now available at Target®. Zapp's products can be found in major retailers across the United States and online at utzsnacks.com.