Vision Marine Technologies Announces Development of Project Pelagos, an AI-Driven Customer Intelligence Platform for the Nautical Ventures Retail Network

Rhea-AI Summary

Vision Marine Technologies (NASDAQ: VMAR) announced development of Project Pelagos, an AI-driven customer intelligence and revenue operations platform for its recently acquired Nautical Ventures retail network.

Built on an enterprise CRM with a proprietary AI and data orchestration layer, Pelagos aims to unify DMS, MLS, ticketing, and communications to improve prioritization, operational visibility, and coordinated sales and aftersales workflows, with a phased rollout planned across Nautical Ventures in 2026.

News Market Reaction

+0.33%

7 alerts

+0.33% News Effect

+46.6% Peak Tracked

-10.4% Trough Tracked

+$10K Valuation Impact

$3M Market Cap

1.0x Rel. Volume

On the day this news was published, VMAR gained 0.33%, reflecting a mild positive market reaction. Argus tracked a peak move of +46.6% during that session. Argus tracked a trough of -10.4% from its starting point during tracking. Our momentum scanner triggered 7 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $10K to the company's valuation, bringing the market cap to $3M at that time.

Data tracked by StockTitan Argus on the day of publication.

Market Reality Check

Price: $3.00 Vol: Volume 58,739 is well bel...

low vol

$3.00 Last Close

Volume Volume 58,739 is well below the 20-day average of 141,586, suggesting limited participation ahead of this AI platform update. low

Technical Shares at $2.99 trade well below the 200-day MA of $129.91 and near the 52-week low of $2.95 (52-week high $524.40).

Peers on Argus

VMAR fell 8.84%, while several peers like VEEE and EZGO also declined and MCFT g...

1 Down

VMAR fell 8.84%, while several peers like VEEE and EZGO also declined and MCFT gained 8.65%, pointing to mixed sector action rather than a uniform move tied to this AI initiative.

Historical Context

5 past events · Latest: Feb 02 (Positive)

Pattern 5 events

Date	Event	Sentiment	Move	Catalyst
Feb 02	Product launch	Positive	-7.9%	Debut of Specter flagship electric tritoon platform using E-Motion propulsion.
Jan 13	Earnings update	Neutral	-9.0%	Q1 fiscal 2026 results showing major revenue growth but ongoing net loss.
Jan 12	Reverse stock split	Negative	-24.0%	1-for-40 reverse split aimed at regaining Nasdaq minimum bid compliance.
Dec 19	Offering closing	Neutral	+4.4%	Closing of best-efforts public offering raising <b>$9.6M</b> gross proceeds.
Dec 17	Offering pricing	Negative	-48.8%	Pricing of dilutive public offering of 32M units at <b>$0.30</b> per unit.

Pattern Detected

Recent corporate and product announcements, including offerings and new platforms, have often been followed by sharp downside moves, even when the news itself was constructive.

Recent Company History

Over the past few months, Vision Marine reported sharply higher revenue and its first positive operating cash flow quarter, but also continued net losses and going-concern language (Jan 13, 2026). The company completed a highly dilutive public offering and later a 1-for-40 reverse split in Dec 2025–Jan 2026, both followed by material share price declines. Product and platform news, such as the Specter electric tritoon launch on Feb 2, 2026, also coincided with negative reactions. Today’s AI-driven Project Pelagos fits into this push to deepen integration of Nautical Ventures within a vertically integrated model.

Market Pulse Summary

This announcement highlights Vision Marine’s effort to embed AI into Nautical Ventures’ sales and af...

Analysis

This announcement highlights Vision Marine’s effort to embed AI into Nautical Ventures’ sales and aftersales workflows via Project Pelagos, aiming to unify fragmented systems and improve decision-making. In the context of recent revenue growth, financings, and a reverse split, it underscores a push toward a more scalable, vertically integrated retail model. Key metrics to watch include operational efficiency at Nautical Ventures, revenue consistency, and milestones in the phased 2026 rollout of this AI-driven platform.

Key Terms

dealer management software (dms), crm, artificial intelligence

3 terms

dealer management software (dms) technical

"connect traditionally disconnected systems—including Dealer Management Software (DMS), multiple MLS"

Dealer management software (DMS) is an integrated computer system that helps sales dealerships run everyday operations like inventory, sales, customer records, service appointments, and accounting in one place. For investors, DMS matters because it can improve efficiency, reduce errors, and create recurring revenue streams for software providers; think of it as the digital control center that keeps a busy retail operation organized and measurable, which can affect profitability and growth forecasts.

crm technical

"Built on an enterprise CRM foundation and enhanced with a proprietary AI and data"

Customer relationship management (CRM) is the set of tools, practices and software companies use to track and manage interactions with customers and potential customers, like an organized digital address book combined with a sales coach. It matters to investors because effective CRM systems can boost sales, improve customer retention and lower marketing costs, which directly affects revenue growth and profit margins — key drivers of a company’s value.

artificial intelligence technical

"by embedding artificial intelligence directly into sales and aftersales operations."

Artificial intelligence is the ability of computers and machines to perform tasks that typically require human thinking, such as understanding language, recognizing patterns, or making decisions. For investors, it matters because AI can enhance efficiency, uncover new insights, and enable smarter strategies, potentially impacting the value and performance of companies that develop or utilize this technology.

AI-generated analysis. Not financial advice.

FORT LAUDERDALE, Fla., Feb. 6, 2026 /PRNewswire/ -- Vision Marine Technologies Inc. (NASDAQ: VMAR) ("Vision Marine" or the "Company"), an electric marine technology company specializing in high-voltage marine propulsion, together with its recently acquired retail network, Nautical Ventures, an award-winning Florida-based dealership group, today announced the development of Project Pelagos, an AI-driven customer intelligence and revenue operations platform for its marine retail subsidiary, Nautical Ventures, an award-winning dealership network operating across Florida.

Project Pelagos is being designed to strengthen execution, coordination, and customer experience across the Nautical Ventures retail network by embedding artificial intelligence directly into sales and aftersales operations. Built on an enterprise CRM foundation and enhanced with a proprietary AI and data orchestration layer, the platform is intended to support improved prioritization, greater operational visibility, and more coordinated customer management workflows.

Pelagos is designed to connect traditionally disconnected systems—including Dealer Management Software (DMS), multiple MLS platforms, ticketing systems, and team communications—into a single, behavior-aware environment. The objective is to accelerate revenue execution, improve customer experience, and bring clarity and coordination across sales and aftersales operations.

As Vision Marine continues to integrate Nautical Ventures into a vertically integrated model—combining technology, retail, service, and customer access—Project Pelagos represents a key component of the Company's AI-enabled operational infrastructure. The initiative reflects the Company's focus on scalability, execution discipline, and building internal systems capable of supporting growth across an expanding retail footprint.

"Marine retail has historically relied on fragmented systems that force teams to manually interpret customer signals," said Diego Conti, General Sales Manager at Nautical Ventures. "Project Pelagos is being built with AI at its core to surface intent, reduce noise, and support more consistent decision-making across teams. The goal is not automation for its own sake, but better decisions and a more coherent customer experience across the network."

Unlike traditional CRM platforms that primarily store data, Project Pelagos is being designed as an AI-assisted customer intelligence layer. By analyzing engagement patterns across inquiries, listings, communications, and service requests, the platform is intended to support opportunity prioritization, improve internal handoffs, and reduce delays caused by disconnected workflows—while preserving human judgment where it matters most.

From an investor perspective, the integration of AI within customer operations aligns with Vision Marine's broader strategy of improving operating leverage within its retail platform. By reducing manual processes and increasing visibility into customer demand and execution bottlenecks, the Company expects the platform to support more efficient sales execution and more consistent performance as the Nautical Ventures network scales.

"AI is becoming a foundational capability for modern operating platforms," said Alexandre Mongeon, Chief Executive Officer of Vision Marine. "Project Pelagos reflects our intent to apply intelligence and structure to how customer relationships are managed across Nautical Ventures. This is about building durable internal systems that support disciplined execution and long-term scalability."

Project Pelagos is currently in active development, with a phased rollout planned across Nautical Ventures' sales and customer operations during 2026.

About Vision Marine Technologies Inc.

Vision Marine Technologies Inc. (NASDAQ: VMAR) is a marine company focused on delivering a better on-water experience through the integration of technology, retail, and service. The Company designs and develops high-voltage electric marine propulsion systems and, following the acquisition of Nautical Ventures, operates a vertically integrated retail and service platform in the United States. Vision Marine's strategy centers on combining proprietary electric propulsion technology with scalable market access across established boating segments.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of applicable securities laws. Forward-looking statements are based on management's current expectations and assumptions and are subject to risks and uncertainties that could cause actual results to differ materially. Readers are cautioned not to place undue reliance on these forward-looking statements. Vision Marine undertakes no obligation to update or revise any forward-looking statements, except as required by law.

View original content to download multimedia:https://www.prnewswire.com/news-releases/vision-marine-technologies-announces-development-of-project-pelagos-an-ai-driven-customer-intelligence-platform-for-the-nautical-ventures-retail-network-302680783.html

SOURCE Vision Marine Technologies, Inc

FAQ

What is Project Pelagos and how will it affect Nautical Ventures (VMAR)?

Project Pelagos is an AI-driven customer intelligence platform to unify sales and aftersales workflows. According to the company, it connects DMS, MLS, ticketing, and communications to improve prioritization, visibility, and customer handoffs across Nautical Ventures, aiming to speed revenue execution and consistency.

When will Vision Marine (VMAR) roll out Project Pelagos across Nautical Ventures?

Project Pelagos has a phased rollout planned during 2026 across Nautical Ventures' sales and customer operations. According to the company, development is active now and deployment will be staged to integrate AI-assisted workflows without disrupting existing retail operations.

How does Project Pelagos use AI to improve sales and aftersales for VMAR's retail network?

Project Pelagos embeds AI to analyze engagement patterns and surface customer intent for better prioritization. According to the company, the platform reduces noise from fragmented systems, supports internal handoffs, and preserves human judgment while improving decision consistency across teams.

Why is Vision Marine (VMAR) integrating Nautical Ventures into an AI-enabled retail model?

Vision Marine is integrating Nautical Ventures to build a vertically integrated model combining technology, retail, and service. According to the company, AI-enabled systems like Pelagos are intended to improve operating leverage, execution discipline, and scalable customer management as the retail footprint expands.