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Yatra Online, Inc. (NASDAQ: YTRA) is a prominent player in the global travel industry, providing a comprehensive range of travel-related services. As an online travel company, Yatra.com acts as a complete tour planner for travelers, making it a one-stop-shop for all travel needs. The company offers information, pricing, availability, and booking facilities for air travel, hotels, buses, and car rentals across 5,000 large cities and small rural areas globally.
Yatra's multi-language customer service center is available 24/7, 365 days a year, enabling business and leisure travelers to make well-informed and cost-effective bookings through its online platform, call center, and mobile support. The user-friendly website ensures that air ticket bookings reflect the cheapest rates available in real-time.
Yatra is one of the largest consolidators of hotels, offering room-booking facilities in over 2,500 domestic hotels across 250 destinations in India and international tie-ups with major consolidators for over 90,000 hotels worldwide. Their prices are highly competitive, ensuring the lowest rates available.
The company is organized into several business segments: Air Ticketing, Hotels and Packages, and Others. It provides a wide array of travel-related services, which include domestic and international air ticketing, hotel bookings, homestays, holiday packages, bus and rail ticketing, activities, and ancillary services. Yatra also hosts advertisements on its websites and facilitates access to travel insurance companies.
Yatra has developed multiple applications to enhance the user experience, such as Yatra Mini, Yatra Web Check-In, Yatra Corporate, and Travelguru HomeStay. Recent achievements include the successful launch of
Maguire Investment, a major shareholder of Yatra Online (NASDAQ:YTRA) with 7.4% ownership, issued an open letter highlighting potential for Yatra's share price to reach $6 based on projected $100 million sales in 2022. Concerns were raised regarding poor investor returns, governance issues, and subpar operational performance. The letter outlined a 'Yatra 2022 Plan' aimed at addressing these issues and called for unity among shareholders to push for improvements, including a prompt announcement for the 2021 annual general meeting.
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