RetailMeNot Launches App Week With Exclusive Cash Back Deals Across 7 Top Shopping Categories
RetailMeNot’s App Week uses high cash back rates and daily category spotlights to drive higher engagement in its recently relaunched Rewards app.
Rhea-AI Summary
Ziff Davis (ZD), through its RetailMeNot Group, launches App Week, a seven-day event from September 21–27, 2026, offering exclusive cash back deals to users of the new RetailMeNot Rewards app across seven shopping categories.
Each day highlights a different category—Home & Garden, Travel, Electronics & Smart Home, Health & Beauty, Clothing & Accessories, Pets, and Sports & Outdoors—with app-only, limited-time cash back from brands such as Home Depot, Lowe’s, Target, Walmart, Expedia, Booking.com, Best Buy, Ulta, Sephora, Nike and adidas. Sitewide cash back rates during the week range from 8% to 28%, including 28% at CVS and LG and 25% at SHEIN on specific days.
The campaign builds on the August debut of the revamped RetailMeNot Rewards app, after which buyers have placed 27% more orders with RetailMeNot merchant partners, indicating higher engagement and spending among app users.
Positive
- 27% increase in orders with merchant partners since new app launch
- App Week offers app-only cash back rates up to 28% sitewide at select brands
Negative
- None.
Key Figures
- Orders increase
- 27%
- Since launching the new RetailMeNot Rewards app
- App Week duration
- 7 days
- September 21–27, 2026
- Shopping categories
- 7 categories
- App Week promotional event
Historical Context
-
Rewards app introduced AI search, cash back, loyalty incentives, and merchant shopping tools
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
AI-generated analysis. How Rhea-AI works. Not financial advice.
- The new RetailMeNot Rewards app brings shoppers a week of hand-picked cash back offers, trending products and seasonal savings across seven key shopping categories.
Running September 21–27, App Week transforms the RetailMeNot Rewards app into a daily shopping destination, with a new category spotlight each day and hand-picked offers featuring increased app-only cash back from brands and retailers shoppers know and love. The offers are available exclusively to RetailMeNot Rewards app users, giving shoppers a reason to tap in each day and discover what's new.
App Week builds on the launch of the new RetailMeNot Rewards app, which debuted in August as the company's latest evolution of its mobile shopping experience. Since launching the new app, buyers are placing
"App Week is designed around how people actually shop today. They want to know what's worth buying, where they can find value and whether a deal is really a deal," said Stephanie Carls, Retail Insights Expert at RetailMeNot. "And right now, shoppers have a lot to think about. Halloween and holiday shopping are already underway for many consumers, so this is a great window to get ahead of seasonal purchases, whether that's an advent calendar, a Christmas tree, a giant skeleton or matching family pajamas. App Week gives shoppers another reason to check in, see what's trending and save while they're at it."
The Holiday Shopper is already in motion
App Week arrives as shoppers are getting an early start on fall and holiday purchases. A RetailMeNot survey found that
As shoppers plan ahead, they're also looking for more ways to stretch their budgets.
App Week brings that value together with RetailMeNot's editorial expertise and shopping insights, giving shoppers a curated destination to discover what to buy, where to save and what's trending throughout the week.
Seven days. Seven categories. App-only savings.
Throughout App Week, RetailMeNot Rewards app users can tap in to discover a new category spotlight each day. Offers remain available throughout the week, while daily spotlights introduce shoppers to the category and featured savings.
|
Date |
Category |
Offers |
|
September 21 |
Home & Garden |
|
|
September 22 |
Travel |
|
|
September 23 |
Electronics & Smart |
|
|
September 24 |
Health & Beauty |
|
|
September 25 |
Clothing, Accessories & |
|
|
September 26 |
Pets |
|
|
September 27 |
Sports & Outdoors |
|
With rotating daily spotlights, app-only cash back and hand-picked offers, App Week gives shoppers a new reason to tap in throughout the week. RetailMeNot Rewards app users can tap into App Week from September 21–27 to discover each day's featured savings. The RetailMeNot Rewards app is available for download on iOS and Android.
About RetailMeNot Group: The RetailMeNot Group brings together leading shopping, savings and deal discovery brands that help people shop smarter and help businesses connect with high-intent consumers at moments of purchase. The RetailMeNot Group portfolio includes RetailMeNot, Offers.com, BlackFriday.com, TechBargains, Deals of America and R BrandWorks, reaching millions of consumers through trusted social content, real-time deals, cash back, and seasonal shopping moments. RetailMeNot Group operates as part of Ziff Davis, a leading digital media and internet company.
To learn more, visit www.ziffdavis.com/brands/shopping
About Ziff Davis: Ziff Davis (NASDAQ: ZD) is a vertically focused digital media and internet company whose portfolio includes leading brands in technology, shopping, gaming and entertainment, health and wellness, connectivity, cybersecurity, and martech. For more information, visit www.ziffdavis.com.
Press Contact: media@rmn.com
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SOURCE RetailMeNot, Inc.
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What are the dates and structure of RetailMeNot’s App Week?
App Week runs from September 21–27, 2026. Each day features a new category spotlight with hand-picked, app-only cash back offers, while all offers remain accessible throughout the week to RetailMeNot Rewards app users.
Which shopping categories are featured during App Week and on which days?
The schedule is:
- Sept 21: Home & Garden
- Sept 22: Travel
- Sept 23: Electronics & Smart Home
- Sept 24: Health & Beauty
- Sept 25: Clothing, Accessories & Shoes
- Sept 26: Pets
- Sept 27: Sports & Outdoors
What are some of the notable cash back rates offered during App Week?
Examples include: Home Depot 10%, Lowe’s 14%, Target 8%, Walmart 8%, Expedia 16%, Booking.com 20%, CVS up to 28%, LG 28%, Ulta 16%, Sephora 8%, Express 18%, Nike 16%, SHEIN 25%, adidas 24%, and others, typically sitewide.
How can shoppers access App Week offers?
Offers are available exclusively through the RetailMeNot Rewards app. Users must download and open the app on iOS or Android between September 21 and 27 to view the daily category spotlights and activate cash back deals.
What consumer trends does RetailMeNot highlight around holiday shopping?
A RetailMeNot survey found that 63% of shoppers start holiday shopping in October or earlier, 47% plan to shop earlier this year than last year, and 71% say they are more likely to use savings tools because of the current economy.