Company Description
BeLive Holdings (NASDAQ: BLIV) is a technology company in the software–application sector that focuses on live commerce and shoppable short video solutions for business customers. According to its SEC filings and public disclosures, BeLive operates as a B2B provider of white‑label live and video streaming infrastructure, enabling international retail companies and e‑commerce marketplaces to embed interactive and immersive live and video commerce into their own platforms.
Headquartered in Singapore, BeLive’s business centers on what it calls BeLive Solutions, which are designed to help customers use live and video content to support online commerce. These solutions allow BeLive’s customers to curate unique videos that can be aired in real time while they are recorded, with the content then available for instant replay. This model is aimed at enhancing viewer engagement and supporting online shopping experiences on customers’ own digital properties.
Business Model and Solution Categories
BeLive states that it categorizes its BeLive Solutions into two main types:
- BeLive White Label Solution – An enterprise‑grade, customized solution that can be tailored to a customer’s specific requirements and integrated into that customer’s existing internal systems.
- BeLive SaaS Solution – A cloud‑based software‑as‑a‑service option for customers seeking a quicker and more cost‑effective way to deploy live commerce and shoppable short video capabilities without building their own infrastructure and technology stack.
BeLive reports that it generates revenue from the provision of BeLive White‑Label Solutions and BeLive SaaS Solutions. Its filings describe a focus on business‑to‑business relationships with international retail companies and e‑commerce marketplaces, rather than direct‑to‑consumer services.
Company History and Strategic Focus
BeLive’s group history, as described in its SEC filings, began in 2014 with the launch of a social streaming mobile application focused on empowering users to share their lives and interact with audiences in real time. In 2018, the company redirected its focus toward the e‑commerce opportunity by shifting to a B2B model and providing live commerce and shoppable short video solutions to business customers.
The company’s stated mission is to be an industry leader in designing, developing, and providing technology solutions for live commerce and shoppable short videos. To support this, BeLive emphasizes its live and video streaming infrastructure, data capabilities, and white‑label approach that allows customers to maintain their own branding and user experience while using BeLive’s technology.
IPO and Listing
According to a press release and related registration statement, BeLive Holdings completed its initial public offering of ordinary shares on the Nasdaq Capital Market under the ticker symbol BLIV. The IPO closed on April 7, 2025, following the start of trading on April 4, 2025. The company describes itself as a provider of live commerce and shoppable short video solutions to international retail companies and e‑commerce marketplaces.
Subsidiaries and Group Structure
BeLive’s SEC filings identify several direct and indirect subsidiaries that form its group structure. These include:
- BeLive Technology Group Ltd (BeLive BVI), a British Virgin Islands business company and direct wholly owned subsidiary.
- BeLive Technology (Vietnam) Company Limited (BeLive Vietnam), incorporated in Vietnam and described as an indirect wholly owned subsidiary.
- BeLive Technology Pte. Ltd (BeLive Singapore), incorporated in Singapore and an indirect wholly owned subsidiary.
- BeLive New Media Ltd (BeLive Media), a British Virgin Islands business company incorporated in 2025 and identified as a wholly owned subsidiary.
- BeLive AI Studios Pte. Ltd (BeLive AI Studios), incorporated in Singapore in 2025 and described as an indirect wholly owned subsidiary.
These entities support BeLive’s technology, content, and regional operations as part of its broader group.
Content and Creative Expansion
BeLive has disclosed the establishment of BeLive AI Studios Pte. Ltd. as a new content production and creative subsidiary. According to a Form 6‑K filing, this studio focuses on creating high‑impact branded content, emotionally resonant advertising, and immersive social realism content tailored for digital‑first audiences. The studio is described as serving brands, agencies, and platforms across Southeast Asia and global markets.
In a later 6‑K, BeLive AI Studios is further characterized as a subsidiary that combines cinematic storytelling with technology‑driven innovation. It is positioned as a new‑generation studio that builds, scales, and monetizes intellectual property across microdramas, branded entertainment, and interactive formats. This reflects BeLive’s move beyond streaming infrastructure into premium content creation, while remaining aligned with its live and video commerce focus.
Data, Analytics, and AI Capabilities
BeLive highlights the importance of viewer engagement for its customers’ content and describes several data and analytics features integrated into its solutions. The company provides analytical tools that allow customers and marketers to track first‑party behavioral data, such as:
- Number of likes, comments, and view counts, which provide insight into content popularity.
- Lists of viewers, which help identify which types of content attract new and returning viewers.
- Average view duration, which can guide adjustments to live streams or short video length.
- Number of product clicks and whether products are added to cart or purchased, which help assess product popularity and the effectiveness of content on purchase intention.
BeLive states that these data points support customers in creating more appealing and targeted content to increase viewer engagement on their platforms.
The company also reports that in 2021 it collaborated with AI Singapore on a research project called the BeLive Audience Sentiment Engine (B.A.S.E.). This machine learning algorithm, integrated into the BeLive White Label Solution at client request, detects and processes text from comments during live streams, evaluates sentiment, and classifies comments as positive, negative, or neutral. BeLive indicates that this helps customers understand how well a stream is perceived, the effectiveness of hosts, and potential consumer needs and marketing opportunities.
In addition, BeLive has disclosed a strategic partnership with INSIGHT LAB Inc., which it describes as a leading data strategy firm in Japan. Under this partnership, Insight Lab serves as BeLive’s “Data Strategy Partner,” leveraging and analyzing data generated by BeLive’s live streaming solutions to enable more advanced data‑driven services for retail brands, hospitality groups, government agencies, and other organizations. Management commentary in filings notes that the partnership aims to develop data‑driven features that support personalization, predictive commerce, and decision‑making for public and private sector clients.
Digital Asset Treasury Strategy Exploration
BeLive has reported that it is exploring a digital asset treasury strategy as part of its broader platform enablement roadmap. The company describes this initiative as aligned with a long‑term vision to enhance capital efficiency, support innovation, and enable decentralized payment technologies across its video streaming ecosystem.
As part of this strategy, BeLive indicates that it is considering allocating a portion of its corporate treasury into digital assets, including Bitcoin and other yield‑generating digital assets, subject to risk and compliance frameworks. The company characterizes digital assets as potential tools for treasury diversification, liquidity optimization, and enabling use cases for creators and platform partners. These disclosures are presented as exploratory and subject to further assessment.
Customer Relationships and Revenue Concentration
In its interim financial discussion, BeLive notes that its ability to attract new customers and retain existing customers is a key factor affecting its results of operations. The company discusses the importance of strategic alliance marketing, inbound marketing, and outbound marketing in supporting customer acquisition and retention.
BeLive also discloses that customers contributing over 10% of total revenue accounted for a significant portion of group revenue in recent periods, reflecting a degree of revenue concentration among larger customers. The company states that close and stable relationships with existing customers have allowed it to receive recurring business, and that an inability to maintain such relationships could adversely affect its business and results of operations.
Industry and Sector Context
Within the broader technology sector, BeLive is classified under Software – Application. Its focus on live commerce and shoppable short videos places it in a niche that combines live streaming infrastructure, e‑commerce enablement, and data‑driven content optimization. The company’s disclosures emphasize B2B relationships, white‑label deployment, and integration into customers’ own systems, rather than operating a standalone consumer marketplace.
Key Takeaways for BLIV Stock Research
For investors researching BLIV stock, BeLive’s filings and public statements highlight several core elements:
- A B2B software and infrastructure model centered on live commerce and shoppable short video solutions.
- Revenue derived from BeLive White Label Solutions and BeLive SaaS Solutions.
- Headquarters and significant operations in Singapore, with additional subsidiaries in Vietnam and the British Virgin Islands.
- Expansion into content production through BeLive AI Studios and BeLive New Media, focusing on microdramas, branded entertainment, and digital‑first storytelling.
- Use of analytics, AI‑driven sentiment analysis, and data partnerships to support viewer engagement and data‑driven services.
- Exploration of a digital asset treasury strategy as part of its platform roadmap.
All of these points are drawn from BeLive’s SEC filings and official press releases, which provide the primary source material for understanding the company’s business model, strategic initiatives, and operating focus.
Stock Performance
Latest News
SEC Filings
Financial Highlights
Upcoming Events
Short Interest History
Short interest in BeLive (BLIV) currently stands at 3.6 thousand shares, down 37.3% from the previous reporting period, representing 0.1% of the float. Over the past 12 months, short interest has decreased by 78.3%. This relatively low short interest suggests limited bearish sentiment.
Days to Cover History
Days to cover for BeLive (BLIV) currently stands at 1.0 days, down 83.6% from the previous period. This low days-to-cover ratio indicates high liquidity, allowing short sellers to quickly exit positions if needed. The ratio has shown significant volatility over the period, ranging from 1.0 to 6.1 days.