Beyond Stock Price, News & Analysis
Company Description
Beyond, Inc. (NYSE: BYON), doing business as Bed Bath & Beyond, is described in its public communications as an ecommerce-focused retailer based in Murray, Utah. According to multiple company press releases, Beyond, Inc. owns or has ownership interests in various retail brands and websites and maintains a blockchain asset portfolio. The company states that it offers an array of products and services intended to help customers enhance everyday life through quality, style, and value.
Beyond, Inc. is associated with well-known retail names. In its news releases, the company notes that it owns Bed Bath & Beyond, Overstock, and buybuy BABY, along with other related brands and websites. These brands are positioned within the broader retail and home-related categories, and the company emphasizes an affinity model that connects its family of brands with value-seeking customers through digital channels.
Business focus and brand portfolio
Across its disclosures and press releases, Beyond, Inc. consistently highlights its focus on e-commerce retail and on building a portfolio of recognizable consumer brands. The company associates itself with:
- Bed Bath & Beyond
- Overstock
- buybuy BABY
- Other related brands and websites
- A blockchain asset portfolio, including equity interests in entities such as tZERO and GrainChain referenced in its earnings release
Beyond, Inc. also describes an affinity model, indicating that its strategy involves aligning its brands and offerings with customers who seek value and specific lifestyle experiences. While the company’s detailed revenue breakdown is provided in its financial statements, its qualitative statements emphasize e-commerce operations and brand ownership rather than traditional brick-and-mortar expansion.
Retail and digital strategy
In its public statements, Beyond, Inc. underscores that it is focused on strengthening its core e-commerce retail business and enhancing its digital experience for value-seeking customers. The company has discussed efforts to unify its technology stack across its family of brands, reflecting an emphasis on a common digital infrastructure to support multiple retail banners.
Beyond, Inc. has also outlined a selective approach to physical retail. In a statement regarding California, the company, speaking as Bed Bath & Beyond, indicated that it would not open or operate retail stores in that state, instead focusing on 24–48-hour delivery and, in many cases, same-day service for California customers through BedBathandBeyond.com. At the same time, the company has referenced a small-format Bed Bath & Beyond Home store in Nashville, Tennessee, describing it as a model intended to be scalable and community-focused.
Blockchain and digital asset activities
Beyond, Inc. repeatedly notes that it holds a blockchain asset portfolio. In its earnings commentary, the company mentions efforts to unlock value in this portfolio and references proprietary technology and practices associated with tZERO and GrainChain. It identifies itself as tZERO’s largest equity holder in a letter to tZERO’s board of directors and discusses potential capital markets strategies for that business.
The company has also disclosed activity in tokenized digital securities tied to its brands. Through its subsidiary Zion Peaks, Inc., Beyond, Inc. has announced crowdfunding offerings of tokenized digital securities linked to intellectual property associated with its brands, including an “O” digital token and a “BABY” digital token linked to certain buybuy BABY intellectual property. These offerings are conducted on the tZERO brokerage platform under Regulation Crowdfunding.
Strategic investments and brand-related transactions
Beyond, Inc. has described several transactions that relate to its broader retail and brand portfolio strategy:
- An expanded relationship with Kirkland’s, Inc., including an expansion of an existing credit facility, with the stated intent to strengthen Kirkland’s financial position and support an updated store conversion strategy.
- An asset purchase agreement under which Beyond, subject to certain approvals, will acquire trademarks containing “Kirkland” and related assets, with the intent to license those trademarks back to Kirkland’s for use in its retail stores and e-commerce websites.
- Amendments to a collaboration agreement and license agreements with Kirkland’s, including adjustments to collaboration fees on brick-and-mortar revenue and licensing terms for Bed Bath & Beyond Home and buybuy BABY stores in neighborhood-format retail footprints.
In addition, Beyond, Inc. has disclosed participation in loans issued by The Container Store, Inc. under a term loan credit agreement. Through participation agreements, the company has acquired rights to payments of interest and repayment of certain loans, as well as related rights or remedies.
Corporate governance and equity incentives
Beyond, Inc. (under the Bed Bath & Beyond, Inc. name in its filings) has filed information about its governance and compensation structures. The company’s board of directors approved a 2025 Employment Inducement Equity Incentive Plan, adopted in accordance with New York Stock Exchange Rule 303A.08. This plan allows for equity-based awards such as non-statutory stock options, stock appreciation rights, restricted stock awards, restricted stock units, performance awards, and other stock-based awards, reserved for recipients who qualify under NYSE inducement award standards.
The company has also reported changes in senior leadership through Form 8-K filings, including the appointment of its Executive Chairman and principal executive officer as Chief Executive Officer, effective January 1, 2026, and the termination of its Chief Operating Officer’s employment, with a transition advisory period.
Financial reporting and key metrics
Beyond, Inc. files periodic financial statements and reports with the U.S. Securities and Exchange Commission. In its second quarter 2025 results, the company reported net revenue, gross profit, operating expenses, and net loss, along with non-GAAP measures such as adjusted EBITDA and adjusted diluted net loss per share. It also provides supplemental operational data in its earnings materials, including:
- Active customers over the prior twelve-month period
- Last twelve months net revenue per active customer
- Orders delivered
- Average order value
- Orders per active customer
These metrics are described by the company as indicators of customer behavior and the mix of products purchased, intended to complement traditional financial metrics.
Capital markets and listing
Beyond, Inc. states in its press releases that its common stock trades on the New York Stock Exchange under the symbol BYON. The company’s filings and news releases reference its status as a listed issuer and its use of the public markets to support its strategy, including potential capital raising, investments, and the management of its blockchain-related holdings.
Company communications
Across its press releases, Beyond, Inc. notes that it regularly posts information and updates on its newsroom and investor-focused channels. It uses these communications to provide financial results, describe strategic initiatives involving its brand portfolio, outline developments in its blockchain asset portfolio, and communicate with shareholders about governance and capital allocation decisions.
FAQs about Beyond, Inc. (BYON)
- What does Beyond, Inc. do?
Beyond, Inc. describes itself as an ecommerce-focused retailer with an affinity model that owns or has ownership interests in various retail brands and websites. It states that it offers products and services intended to enhance everyday life through quality, style, and value, and it also maintains a blockchain asset portfolio. - Which brands are associated with Beyond, Inc.?
In its press releases, Beyond, Inc. states that it owns Bed Bath & Beyond, Overstock, and buybuy BABY, along with other related brands and websites. It also references Kirkland’s Home in connection with a brand-related transaction and intellectual property arrangements. - On which exchange is BYON listed?
Beyond, Inc. states that its common stock is listed on the New York Stock Exchange under the ticker symbol BYON. - Where is Beyond, Inc. based?
Company press releases describe Beyond, Inc. as being based in Murray, Utah. Its SEC filings list Murray, Utah as the location associated with the registrant. - How does Beyond, Inc. describe its business model?
The company refers to itself as an ecommerce-focused retailer with an affinity model. It emphasizes ownership or interests in multiple retail brands and websites and highlights efforts to enhance its digital experience and unify its technology stack across its family of brands. - What is Beyond, Inc.’s involvement with blockchain and digital assets?
Beyond, Inc. reports that it holds a blockchain asset portfolio and is a significant equity holder in tZERO and GrainChain. It has also sponsored tokenized digital security offerings through its subsidiary Zion Peaks, Inc., including offerings linked to Overstock and buybuy BABY intellectual property, conducted on the tZERO platform under Regulation Crowdfunding. - What is the relationship between Beyond, Inc. and tZERO?
Beyond, Inc. identifies itself as tZERO’s largest equity holder in a letter to tZERO’s board of directors. The company has urged tZERO to consider capital markets transactions, such as an initial public offering or other listing paths, and has used tZERO’s platform for tokenized digital security offerings tied to its brands. - How is Beyond, Inc. involved with Kirkland’s Home?
Beyond, Inc. has announced an expansion of its credit facility with Kirkland’s, Inc., as well as an asset purchase agreement to acquire trademarks containing “Kirkland” and related assets, subject to approvals. It intends to license those trademarks back to Kirkland’s and has amended collaboration and license agreements that affect fees and the ability to open Bed Bath & Beyond Home and buybuy BABY stores in certain retail formats. - Does Beyond, Inc. operate physical stores?
Beyond, Inc. has referenced a small-format Bed Bath & Beyond Home store in Nashville, Tennessee, and has discussed a broader brick-and-mortar store conversion strategy involving Bed Bath & Beyond Home and buybuy BABY in collaboration with Kirkland’s. In a separate statement, the company indicated that it would not open or operate retail stores in California, instead serving that market via online channels and delivery. - What kinds of financial information does Beyond, Inc. provide?
Through its SEC filings and earnings releases, Beyond, Inc. provides financial statements, including net revenue, gross profit, operating expenses, and net loss, along with non-GAAP measures such as adjusted EBITDA and adjusted diluted net loss per share. It also reports operational metrics like active customers, orders delivered, average order value, and last twelve months net revenue per active customer.