Company Description
Dada Nexus Limited (DADA) historically traded on the Nasdaq Global Select Market and is described in company disclosures as China’s leading local on-demand retail and delivery platform. According to its public statements, the company operates two inter-connected platforms: JD NOW, formerly known as JDDJ, and Dada NOW. These platforms focus on local on-demand retail and intra-city delivery services across a broad range of industries and product categories.
In its recent press releases, Dada Nexus Limited states that JD NOW is one of China’s largest local on-demand retail platforms for retailers and brand owners. The platform facilitates local on-demand retail by connecting retailers and brand owners with consumers. Dada NOW is described as a local on-demand delivery platform that is open to merchants and individual senders across various industries and product categories. Company disclosures emphasize that the two platforms are mutually beneficial: order volume from JD NOW increases order density for Dada NOW, while the Dada NOW delivery infrastructure supports the retail experience on JD NOW.
Earlier Chinese-language descriptions of the business characterize Dada–JD Daojia as a same-city delivery platform and fresh supermarket O2O platform, with coverage across many important cities in China and a large base of crowdsourced delivery riders, merchant users, and individual users. These descriptions also note that the JD Daojia mobile app focuses on fresh supermarket O2O services and that the Dada mobile app functions as a crowdsourced logistics platform providing same-city delivery services.
Over time, Dada Nexus Limited’s English-language disclosures have consistently framed the company as a local on-demand retail and delivery platform, with JD NOW and Dada NOW operating in tandem. The company’s financial reports disaggregate revenue into lines of business that reflect this structure, including commission fees, online advertising and marketing services, fulfillment services and others for JD NOW, and intra-city delivery services, last-mile delivery services, and others for Dada NOW. This revenue presentation underscores the dual focus on retail enablement and delivery services.
According to a Globe Newswire announcement dated June 16, 2025, Dada Nexus Limited entered into and completed a merger with JD Sunflower Merger Sub Limited, a wholly owned subsidiary of JD Sunflower Investment Limited, which is wholly owned by JD.com, Inc. As a result of this merger, Dada Nexus Limited became a wholly owned subsidiary of JD Sunflower Investment Limited and ceased to be a publicly traded company. The same announcement states that the company requested suspension of trading of its American depositary shares on Nasdaq effective June 17, 2025, and requested that Nasdaq file a Form 25 with the U.S. Securities and Exchange Commission to delist its ADSs and deregister its registered securities.
Subsequently, a Form 15 filed with the U.S. Securities and Exchange Commission confirms that Dada Nexus Limited terminated the registration of its ordinary shares and American depositary shares under Section 12(g) of the Securities Exchange Act of 1934 and suspended its duty to file reports under Sections 13 and 15(d). This filing notes that there remains one holder of record and identifies the ordinary shares and American depositary shares as the classes of securities covered by the Form 15. Following the effectiveness of this deregistration process, Dada Nexus Limited no longer has ongoing periodic reporting obligations with the SEC.
For investors and researchers reviewing the historical DADA ticker, it is important to recognize that the symbol now represents a former U.S.-listed company that has completed a going-private transaction. The historical record shows a business focused on local on-demand retail and delivery in China through its JD NOW and Dada NOW platforms, and a corporate transition in which the company became a wholly owned subsidiary of an entity ultimately owned by JD.com, Inc., with its ADSs delisted from Nasdaq and its SEC registration terminated.
Business model and platform structure
Based on the company’s own descriptions, Dada Nexus Limited’s business model centered on enabling local on-demand retail and delivery. JD NOW served retailers and brand owners by providing a local on-demand retail platform, while Dada NOW provided intra-city and last-mile delivery services to merchants and individual senders. Company financial disclosures categorize revenues from JD NOW into commission fees, online advertising and marketing services, and fulfillment services and others, and categorize revenues from Dada NOW into intra-city delivery services, last-mile delivery services, and others. This structure indicates that the company historically generated revenue from platform-based retail services and from delivery-related services.
The company has also discussed order volume and gross billings for its on-demand delivery services, reflecting the operational scale of its delivery activities. In financial press releases, Dada Nexus Limited has highlighted growth in order volume for intra-city delivery services provided to various chain merchants and has reported metrics such as the number of orders delivered and associated gross billings for on-demand delivery services.
Corporate status and listing history
Dada Nexus Limited’s ADSs previously traded on the Nasdaq Global Select Market under the symbol DADA. According to the June 16, 2025 Globe Newswire announcement, following shareholder approval of the merger agreement at an extraordinary general meeting, the merger with JD Sunflower Merger Sub Limited became effective, and the company became a wholly owned subsidiary of JD Sunflower Investment Limited. The same announcement explains that the company requested suspension of trading of its ADSs on Nasdaq effective June 17, 2025 and requested that Nasdaq file a Form 25 to delist the ADSs and deregister the securities.
The Form 15 filed with the SEC on June 26, 2025 further documents the termination of registration of the company’s ordinary shares and ADSs and the suspension of its duty to file periodic reports. Together, these documents show that Dada Nexus Limited is no longer a publicly traded company in the United States and that the DADA ticker relates to a historical listing.
Historical context from earlier descriptions
The earlier Chinese-language description of the company portrays Dada–JD Daojia as a same-city delivery platform and fresh supermarket O2O platform, with coverage across many important cities in China. It refers to a large number of crowdsourced delivery riders and significant numbers of merchant and individual users, as well as high daily order volumes. It also describes the JD Daojia mobile app as a leading fresh supermarket O2O platform covering categories such as supermarkets and convenience, fresh fruits and vegetables, snacks, flowers and baked goods, and health-related products, and notes that the app provides delivery of fresh and supermarket products with rapid delivery based on location-based services. The Dada mobile app is described as a crowdsourced logistics platform providing same-city delivery services and addressing delivery needs for numerous retail, service, and O2O enterprises.
These earlier descriptions align with the later English-language characterization of Dada Nexus Limited as a local on-demand retail and delivery platform with two inter-connected platforms, JD NOW and Dada NOW. While the company’s corporate status has changed following the going-private transaction, these descriptions provide historical insight into the nature of the business that was associated with the DADA ticker when it was listed on Nasdaq.