Company Description
Hayward Holdings, Inc. (NYSE: HAYW) is a global designer, manufacturer, and marketer of pool and outdoor living technology. According to the company’s public disclosures, Hayward focuses on transforming the experience of water by offering a full line of energy-efficient and sustainable residential and commercial pool equipment. Its portfolio includes pumps, filters, heaters, sanitizers, LED lighting, water features, and cleaners that are digitally connected through Hayward’s intuitive IoT-enabled SmartPad™ platform.
Headquartered in Charlotte, North Carolina, Hayward serves the pool and outdoor living market through a model that emphasizes aftermarket demand as well as new pool construction. Company statements describe a resilient aftermarket model, with a significant portion of net sales historically coming from replacement and upgrade activity for the installed base of pools. Hayward reports that this installed base increases over time, which it views as a structural driver of ongoing demand for its products.
Hayward positions itself as a leading global designer and manufacturer in its niche, with operations that span North America and Europe & Rest of World segments. In its earnings releases, the company highlights growth across both segments and references multi-channel capabilities involving distributors, builders, buying groups, retailers, and servicers who sell Hayward products to pool owners. The company also emphasizes its focus on technology adoption in outdoor living and pool equipment, particularly through its SmartPad™ IoT-enabled ecosystem.
Business model and operations
Based on its earnings and guidance communications, Hayward’s business centers on designing, manufacturing, and marketing pool and outdoor living equipment and related technology. The company reports investing in research, development, and engineering to support new product introductions and enhancements. It also references operational efficiencies in its manufacturing facilities as a contributor to gross margin performance.
Hayward organizes its reporting into at least two geographic segments: North America and Europe & Rest of World. In multiple quarterly updates, the company notes net sales growth in both segments, citing factors such as volume changes, pricing actions to offset inflation and tariffs, foreign currency translation, and the impact of acquisitions. The company also discusses early buy programs and shipment timing as drivers of quarterly volume patterns, reflecting the seasonality of the pool industry.
Hayward’s communications highlight its use of pricing to address inflationary pressures and tariffs, as well as its focus on cost management and operational excellence. The company references tariff mitigation actions, manufacturing efficiencies, and disciplined cost management as contributors to margin expansion. It also notes the use of acquisitions, such as the purchase of ChlorKing HoldCo, LLC and related entities, to expand its capabilities and product offerings within its core markets.
Products and technology focus
In its public descriptions, Hayward states that it offers a full line of residential and commercial pool equipment that is energy-efficient and sustainable. The product categories explicitly mentioned include:
- Pumps
- Filters
- Heaters
- Sanitizers
- LED lighting
- Water features
- Cleaners
These products are described as being digitally connected through Hayward’s IoT-enabled SmartPad™ platform, which the company characterizes as an intuitive system that links its equipment. Hayward also references technology-enabled products and the use of artificial intelligence technologies in the broader context of its risk disclosures, underscoring the importance of digital capabilities and data in its operations and offerings.
Market context and strategic themes
In its earnings releases and outlook commentary, Hayward describes several factors that it believes shape its operating environment. The company notes that the installed base of pools increases over time, which it views as providing continued growth opportunities. It also cites favorable secular demand trends in outdoor living, sunbelt migration, and technology adoption as supportive of its long-term outlook.
Hayward’s disclosures also highlight the seasonality of its business and exposure to macroeconomic conditions. The company identifies risks related to economic cycles, tariffs, inflation, supply chain disruptions, and geopolitical factors. It notes that its business is sensitive to seasonality and unfavorable economic conditions, and that it faces competition from national and global companies as well as lower-cost manufacturers.
To address these dynamics, Hayward emphasizes several strategic themes: technology leadership, operational excellence, strong brand and installed base, and multi-channel capabilities. The company references investments in innovation, customer experience, and operational improvements as ways to support profitable growth and cash flow generation. It also points to its use of early buy programs, pricing strategies, and manufacturing efficiencies as practical tools in managing its performance.
Capital structure, credit facilities, and corporate actions
Hayward’s SEC filings provide additional insight into its financial and capital structure. For example, an 8-K dated June 18, 2025 describes Amendment No. 5 to the ABL Credit Agreement, which extends the maturity date of the revolving facility under the ABL Credit Agreement to February 25, 2028, removes a credit spread adjustment previously applicable to certain borrowings, and removes a first-in, last-out subfacility. This amendment involves Hayward Intermediate, Inc., Hayward Industries, Inc., Hayward Pool Products Canada, Inc. / Produits De Piscines Hayward Canada, Inc., Hayward Ibérica, S.L.U., and Bank of America, N.A., among others.
Another 8-K dated July 28, 2025 reports that Hayward’s Board of Directors authorized a share repurchase program allowing the company to repurchase up to an aggregate of $450 million of its common stock, with authority expiring on July 28, 2028. The filing states that repurchases may be funded by cash on hand and cash generated from operations and may be conducted through open market repurchases, privately negotiated transactions, Rule 10b5-1(c) trading plans, or other techniques such as accelerated share repurchases. The program does not obligate the company to acquire any particular amount of stock and may be suspended, modified, or discontinued at the company’s discretion.
Hayward also regularly furnishes 8-Ks under Item 2.02 to report quarterly financial results, attaching earnings press releases as exhibits. These filings cover net sales, gross profit, operating income, net income, non-GAAP measures such as adjusted EBITDA and adjusted diluted EPS, and commentary on segment performance, balance sheet metrics, and cash flow from operations.
Geographic footprint and systems
Hayward’s disclosures indicate that it operates internationally, with a North America segment and a Europe & Rest of World segment. In a separate news release from a technology partner, the company is described as a global designer, manufacturer, and marketer of a broad portfolio of pool equipment and outdoor living technology. That release notes the implementation of Microsoft Dynamics 365 Finance and Supply Chain Management in France and Spain as part of Hayward’s plan to standardize on a single technology platform supporting global operations and common manufacturing and distribution processes.
This focus on standardizing enterprise systems is presented as a way to improve access to real-time information, support better decision making, and enhance customer experience. It aligns with Hayward’s broader emphasis on operational excellence and data-driven management in its public commentary.
Risk factors and operating considerations
Hayward’s earnings releases and 8-K filings incorporate extensive risk factor language, referencing its Annual Report on Form 10-K and Quarterly Reports on Form 10-Q. Among the risks the company identifies are:
- Dependence on relationships with distributors, builders, buying groups, retailers, e-tailers, and servicers who sell products to pool owners
- Sensitivity to seasonality and unfavorable economic and business conditions
- Competition from national and global companies and lower-cost manufacturers
- Tariffs and other trade restrictions, and their impact on costs and general economic conditions
- Supply chain disruptions and availability of raw materials
- Political, regulatory, economic, trade, and other risks associated with operating international businesses
- Cybersecurity threats and risks related to information technology systems and personal data
- Regulatory changes affecting current and future products
- Volatility in currency exchange rates and interest rates
- Ability to service existing indebtedness and obtain additional capital
- Intellectual property protection and potential infringement issues
- Material cost inflation and wage inflation
- Ability to attract and retain senior management and qualified personnel
- Litigation, governmental proceedings, and distribution channel inventory practices
These disclosures underscore that Hayward operates in a complex environment influenced by macroeconomic, regulatory, and industry-specific factors. The company cautions that many of these factors are beyond its control and that actual results may differ materially from forward-looking statements.
Hayward stock (HAYW) as an investment research subject
Hayward Holdings, Inc. common stock trades on the New York Stock Exchange under the ticker symbol HAYW. Investors analyzing HAYW often review the company’s quarterly and annual earnings releases, 8-K filings, credit agreement amendments, and share repurchase authorizations to understand its financial performance, capital allocation, and risk profile. Because Hayward reports non-GAAP metrics such as adjusted EBITDA and adjusted diluted EPS, its disclosures also include explanations of these measures and reconciliations to the most directly comparable GAAP metrics.
For those researching HAYW stock, key themes in the company’s own communications include its focus on pool and outdoor living technology, energy-efficient and sustainable equipment, SmartPad™ IoT connectivity, aftermarket demand from an expanding installed base of pools, and efforts to manage tariffs, inflation, and supply chain challenges.