Riwi Stock Price, News & Analysis

RIWI Corp. (RWCRF) is described in its public disclosures as a market research platform and global trend-tracking and prediction technology firm. The company’s shares trade on the TSX Venture Exchange under the symbol RIWI and on the OTC market in the United States under the symbol RWCRF. According to RIWI, it offers clients technology-driven research and analytics capabilities that are used to collect data and monitor trends worldwide.

RIWI states that, on a monthly or annual subscription basis, it provides clients with tracking surveys, continuous risk monitoring, predictive analytics and ad effectiveness tests in all countries. These offerings position the company within the broader research and analytics ecosystem, where organizations seek timely information to understand behavior, sentiment and risk. RIWI also reports that it operates an AI-powered platform that supports survey creation, analysis and data collection, and that this platform is used across its various research and sample offerings.

Business model and revenue streams

In its financial reports, RIWI describes its revenues as coming from three main categories: transaction revenue, recurring revenue and project-based revenue. Transaction revenue is reported in connection with its respondent marketplace and survey monetization activities. Recurring revenue is associated with subscription-based contracts, including tracking surveys and ongoing monitoring engagements. Project-based revenue arises from individual research projects and studies.

The company’s disclosures explain that it has focused on growing its transactional revenue segment, particularly through a respondent marketplace that connects survey demand with global audiences. RIWI has also emphasized subscription and project-based work, including contracts with international research organizations and other clients that use its platform for data analytics, tracking and testing.

Technology, platform and AI capabilities

RIWI describes itself as a technology firm that operates a market research platform with AI-powered features. In its quarterly updates, RIWI reports that its platform supports automation across survey creation, analysis and data collection, and that product innovation is a key focus. The company has announced a number of platform enhancements, including:

• A video diary solution that enables researchers to observe and code participant behavior with products or daily routines.
• An AI-based translation service for multilingual surveys.
• An AI quick-quote tool in the RIWI Sample Hub that generates instant quotes based on typed sample requirements.
• A self-service sample portal that lets customers check feasibility for consumer-based sample, purchase sample, generate survey redirect links and launch projects without RIWI professional services.
• A synthetic AI data generator that helps researchers access statistically robust, privacy-preserving data based on real human personas.

In a separate announcement, RIWI also highlighted its synthetic data generation capabilities, which it says are informed by its real-time data collection and ongoing global trackers. The company states that these synthetic datasets are designed to maintain statistical properties of original data while protecting privacy, and that they can be used for applications such as AI and machine learning model training, market simulation and analysis in areas where real data is scarce or sensitive.

Products, solutions and research focus

RIWI’s disclosures describe a range of research and analytics solutions built on its platform. The company reports that it offers:

• Tracking surveys for ongoing measurement of attitudes, behaviors or brand metrics.
• Continuous risk monitoring to follow evolving risks and conditions over time.
• Predictive analytics to anticipate trends and outcomes based on collected data.
• Ad effectiveness tests to evaluate how advertising performs across audiences.

In its annual and quarterly communications, RIWI has also highlighted specific solution areas, such as:

• A Premium Packaging Solution that quantitatively evaluates product packaging effectiveness through metrics related to consumer attention and purchase intent.
• Implicit testing and other neuromarketing-oriented tools that aim to measure non-conscious responses, including implicit selection tests.
• Central location biometric projects and sensory-focused solutions for sectors such as packaged goods and retail clothing, as described in its updates.

RIWI has indicated that it participates in industry events and conferences to demonstrate its software and solutions, including events focused on sensory science, marketing research and insights. These activities are presented by the company as part of its efforts to build brand awareness and expand adoption of its research and sample offerings.

Acquisitions and platform expansion

In its audited financial statements and related news releases, RIWI reports that it completed two acquisitions in 2024:

• The acquisition of the majority of the assets of CoolTool Inc., described as a platform for surveys and non-conscious data collection. RIWI states that this acquisition gives it an integrated capability to measure both what people say and what they feel, and that it marks its entry into offering a SaaS platform.
• The acquisition of TheoremReach, Inc., described as a survey monetization platform that provides both an API option and a self-service option for customers seeking access to global audiences for surveys, predictive analytics or message tests.

RIWI’s public updates explain that it has been integrating the TheoremReach business with its existing transactional units, including Research on Mobile, and that this integration involves consolidating infrastructure and personnel. The company has also reported expected and realized cost synergies from these integrations, along with the use of TheoremReach’s sampling solutions within RIWI’s broader platform.

Capital structure, financing and cost management

RIWI’s quarterly and annual filings describe its financial position, including cash, accounts receivable, intangible assets, goodwill, notes payable, deferred revenue and shareholders’ equity. The company has reported net losses and operating losses in recent periods, along with growth in revenues compared to prior years.

In 2025, RIWI disclosed that it initiated a Cost Savings Plan aimed at streamlining sales and operations and focusing on profitability. The plan includes measures such as salary reductions for certain personnel and performance-based incentives tied to profitability milestones, as well as headcount reductions, technology consolidations and salary reductions for higher-paid employees. RIWI has described these steps as intended to improve liquidity and support working capital and general corporate needs.

RIWI has also reported entering into a working capital loan facility with Pathfinder Asset Management Limited, described as an insider of the company. The loan is reported as a two-year facility with interest payable semi-annually and principal due at maturity, along with a loan bonus satisfied in common shares. The company states that net proceeds are intended for working capital management, general corporate purposes and support of its growth and profitability focus.

Client relationships and contract activity

Across its disclosures, RIWI reports signing new client contracts and expanding relationships with existing clients. The company has highlighted:

• Multiple new contracts per quarter, including agreements with new customers.
• An agreement to provide data analytics for an international research organization, with specified revenue over an initial term and an option year.
• Contract activity across its solution areas, including tracking work, packaging studies and other research engagements.

RIWI has also noted that changes in external funding environments, such as the termination of certain USAID-related contracts, have affected some of its revenue expectations. In response, the company reports that it is repositioning certain sales efforts toward other opportunities.

Trading and market information

RIWI’s shares trade on the TSX Venture Exchange under the symbol RIWI. In its 2024 annual financial release, the company reported that, as of July 1, 2025, its shares on the U.S. OTC market would move to the OTC Pink Limited market due to regulatory requirements and associated costs for another OTC market tier. The company indicated that this change may affect the liquidity of RIWI shares held on the OTC market.

RIWI has also granted stock options from time to time under its stock option plan, including grants to executives, directors and key employees, as disclosed in its news releases. These grants are described with exercise prices, expiry dates and the number of options issued.

Sector classification and positioning

For classification purposes on Stock Titan, RIWI Corp. is associated with the Payroll Services industry within the Professional, Scientific, and Technical Services sector. Its own disclosures consistently describe its core activities as operating a market research platform and a global trend-tracking and prediction technology business. The company emphasizes AI-enabled research capabilities, synthetic data generation, neuromarketing tools and a respondent marketplace that supports transactional, recurring and project-based revenue streams.

Frequently Asked Questions about RIWI Corp. (RWCRF)

• What does RIWI Corp. do?
  

  According to its public disclosures, RIWI Corp. operates a market research platform and global trend-tracking and prediction technology business. It offers tracking surveys, continuous risk monitoring, predictive analytics and ad effectiveness tests to clients on a subscription basis, along with transactional and project-based research services.

• How does RIWI generate revenue?
  

  RIWI’s financial reports describe three revenue categories: transaction revenue from its respondent marketplace and survey monetization activities, recurring revenue from subscription-based contracts and tracking work, and project-based revenue from individual research engagements.

• What technology does RIWI highlight in its platform?
  

  RIWI reports that its platform includes AI-powered capabilities for survey creation, analysis and data collection. The company has announced features such as an AI-based translation service for multilingual surveys, an AI quick-quote tool in its Sample Hub, a self-service sample portal and a synthetic AI data generator that produces statistically robust, privacy-preserving datasets.

• What kinds of research solutions does RIWI offer?
  

  In its news releases, RIWI describes solutions including tracking surveys, continuous risk monitoring, predictive analytics, ad effectiveness tests, a Premium Packaging Solution for evaluating product packaging, implicit testing tools and other neuromarketing-oriented capabilities.

• Has RIWI expanded through acquisitions?
  

  Yes. RIWI reports that it acquired the majority of the assets of CoolTool Inc., a platform for surveys and non-conscious data collection, and later acquired TheoremReach, a survey monetization platform. These acquisitions are described as enhancing RIWI’s platform, including SaaS capabilities and access options for global audiences.

• What is RIWI’s approach to cost management?
  

  RIWI has disclosed a Cost Savings Plan that includes measures such as salary reductions for certain personnel, headcount reductions, technology consolidations and performance-based incentives. The company states that these actions are intended to streamline operations, improve liquidity and support a focus on profitability.

• How does RIWI describe its synthetic data offering?
  

  RIWI states that its synthetic data generation capabilities create statistically robust and privacy-preserving datasets informed by its real-time, random-sample data and global trackers. The company notes that synthetic data can be used in areas such as privacy-sensitive research, AI and machine learning training, market simulation and addressing data scarcity.

• On which markets does RIWI’s stock trade?
  

  RIWI has disclosed that its shares trade on the TSX Venture Exchange under the symbol RIWI and on the U.S. OTC market under the symbol RWCRF. It has also reported a change of status to the OTC Pink Limited market as of July 1, 2025, which it notes may affect share liquidity on that market.