Company Description
Interactive Strength Inc. (NASDAQ: TRNR) is a manufacturing company in the sporting and athletic goods industry that focuses on specialty fitness equipment and connected training experiences. According to company disclosures and recent press releases, Interactive Strength has built a portfolio of premium fitness brands – Wattbike, CLMBR, and FORME – that combine advanced hardware, smart technology, and immersive content for both commercial and home use.
The company is frequently described in its investor and news materials as the maker of innovative specialty fitness equipment under the Wattbike, CLMBR and FORME brands. Its products are used in performance-focused environments, with Wattbike indoor bikes highlighted as being trusted by elite athletes, national teams, and fitness enthusiasts. CLMBR is positioned as a next‑generation vertical climbing experience built around a patented open‑frame design and an immersive touchscreen. FORME is presented as a strength, mobility, and recovery platform that integrates performance‑grade hardware, immersive content, and expert coaching.
Brand portfolio and product focus
Interactive Strength’s portfolio centers on three core brands:
- Wattbike – A range of high‑performance indoor bikes that the company states set a global standard in cycling. Public descriptions emphasize accuracy, realistic ride feel, and advanced performance tracking, with adoption by elite athletes, national teams, and broader fitness users.
- CLMBR – A vertical climbing system described as redefining the next‑generation climbing experience. It features a patented open‑frame design and an immersive touchscreen aimed at delivering high‑intensity, low‑impact workouts.
- FORME – A connected training platform that delivers strength, mobility, and recovery training through immersive content, performance‑grade hardware, and expert coaching. Its wall‑mounted systems include the Studio, described as a smart fitness mirror for guided programming and live 1:1 personal training, and the Lift, which adds smart resistance cable training intended for high‑performance and sport‑specific development.
Across these brands, Interactive Strength presents itself as serving both commercial operators and home users, with an emphasis on performance‑focused, data‑driven training. Company communications describe an ecosystem of solutions that support athletes, fitness enthusiasts, and commercial operators from elite performance to everyday wellness.
Business model and revenue sources
According to prior company descriptions, Interactive Strength operates an integrated home fitness platform that allows customers to participate in interactive wellness and strength‑based training sessions. The company has disclosed that its health coaching services include guidance and coaching on nutrition, recovery, sleep, and other health and lifestyle categories. It has also stated that it generates revenue from sales of connected fitness products, membership revenue, and personal training revenue.
Recent press releases further underscore the importance of hardware sales and commercial relationships. For example, the company has announced major Wattbike orders for commercial gym operators, including a significant order for next‑generation Wattbike AIR‑PRO units designated for premium‑tier facilities in Germany. These disclosures illustrate how Interactive Strength’s portfolio is used in commercial training environments as well as in home settings.
Corporate development and acquisitions
Interactive Strength’s recent SEC filings and press releases show an active corporate development strategy. The company completed the acquisition of Wattbike (Holdings) Limited, with an amended Form 8‑K/A filed to provide financial statements and pro forma financial information for Wattbike. Company communications also describe Interactive Strength as the pending acquirer of Sportstech Brands Holding GmbH (Sportstech), a private German fitness and wellbeing platform, and note that Interactive Strength has provided Sportstech with working‑capital financing.
In multiple shareholder updates, Interactive Strength has outlined a binding transaction agreement with Sportstech and described a working capital loan secured by Sportstech shares and personally guaranteed by Sportstech’s CEO. The company has also discussed its intention to pursue available remedies under that loan agreement if repayment obligations are not met. These disclosures highlight the role of acquisitions and structured financing in the company’s growth strategy.
Capital structure and financing arrangements
Interactive Strength’s SEC filings provide extensive detail on its financing structure. The company has entered into securities purchase agreements involving senior secured convertible notes, incremental notes, and warrants to purchase common stock. For example, a January 28, 2025 purchase agreement with an accredited investor included a senior secured convertible note, Class A incremental warrants to purchase additional senior secured convertible notes and related common stock warrants, and Class B incremental warrants to purchase further notes and warrants.
Subsequent Form 8‑K filings document multiple exercises of Class A incremental warrants, the issuance of additional Class A incremental notes, and the creation of Class A incremental common warrants with specified exercise prices and maturity dates. The company has also entered into a Global Note Amendment Agreement to amend and restate certain notes and to align the terms of notes issuable under its incremental warrant structures.
In addition, Interactive Strength and a wholly‑owned treasury subsidiary entered into a June 2025 securities purchase agreement with entities affiliated with ATW Partners and DWF Labs for senior secured convertible exchangeable notes that are both convertible into company common stock and exchangeable into utility tokens on the Fetch.ai network (FET). Later 8‑K filings describe collateral management, top‑off notices, liquidation netting, and the issuance of unsecured remainder notes following changes in FET price and related events of default.
Debt exchanges and equity issuance
The company has also used equity to manage existing debt obligations. An 8‑K dated December 12, 2025 describes an Exchange Agreement under which a portion of a term loan originally entered into under a 2024 credit agreement was exchanged for newly issued shares of common stock at a specified price per share, reducing the outstanding principal amount of the loan. The same filing notes the issuance of a remainder note in connection with the final netting agreement related to FET‑backed notes.
Across these transactions, Interactive Strength consistently relies on exemptions from registration under the Securities Act of 1933 for private placements of notes and warrants, and it identifies the participating investors as accredited investors.
Corporate governance and shareholder matters
Interactive Strength’s governance and shareholder actions are described in its SEC filings. An 8‑K dated September 30, 2025 summarizes the results of the company’s annual meeting of stockholders. Proposals addressed at that meeting included the election of a Class II director, ratification of the independent registered public accounting firm, approval of potential share issuances related to the Wattbike purchase agreement, approval of potential issuances under Series LTI Convertible Preferred Stock, authority to effect one or more reverse stock splits within a defined range, and advisory votes on executive compensation and the frequency of future advisory votes.
Stockholders approved, among other items, the appointment of Deloitte & Touche LLP as independent auditor and granted the board authority to effect one or more reverse stock splits within specified parameters. Certain proposals related to potential share issuances under the Wattbike purchase agreement and Series LTI Convertible Preferred Stock were not approved. The filings also note that the company obtained prior stockholder approval for the maximum number of shares issuable upon conversion of Class A incremental notes and exercise of related warrants.
Leadership and management changes
Interactive Strength has reported leadership changes through Form 8‑K filings. In October 2025, the company disclosed the resignation of its then‑Chief Financial Officer, effective in mid‑November, and the appointment of Caleb Morgret as Chief Financial Officer and principal financial and accounting officer. A separate press release describes Mr. Morgret as a German‑speaking finance executive based in Europe, with experience in investment banking, life sciences, energy, and European debt capital markets, and notes that he had been working with the company on audit and financial workflows related to the Sportstech acquisition.
Company communications state that aligning senior leadership with the region expected to generate substantially all of the company’s pro forma revenue is an important part of its strategy, particularly as Wattbike and Sportstech are integrated into the broader group.
Investor communications and non‑GAAP metrics
Interactive Strength regularly uses shareholder letters, investor FAQs, and press releases to provide narrative context around its financial results, acquisition activity, and operating strategy. In its financial communications, the company presents Adjusted EBITDA as a non‑GAAP measure, defined as net income or loss adjusted for items such as other income or expense, income taxes, depreciation and amortization, stock‑based compensation, gains or losses on debt extinguishment, vendor settlements, and transaction‑related expenses.
The company explains that it views Adjusted EBITDA as useful for evaluating operating performance, assessing operating leverage, and comparing results across periods. It also notes the limitations of non‑GAAP measures and emphasizes that they should be considered alongside GAAP results.
Position within the fitness and equipment ecosystem
Across its disclosures, Interactive Strength portrays itself as building a performance‑oriented fitness ecosystem that spans connected hardware, software‑driven experiences, and coaching. Wattbike, CLMBR, and FORME are consistently described as premium brands designed for data‑driven, immersive training. The company highlights use cases ranging from elite athletic performance to everyday wellness, and it identifies both athletes and commercial operators as key user groups.
While specific financial figures and short‑term guidance are time‑sensitive and subject to change, the structural elements described in company filings and press releases – its brand portfolio, focus on specialty fitness equipment and connected training, use of convertible financing structures, and emphasis on acquisitions such as Wattbike and the pending Sportstech transaction – provide a stable picture of Interactive Strength Inc.’s core business profile.